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LuluLaRue Who

@lulularuewho

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artist & writer~not to change the world, but to make it a little more feral, glitter-kissed, and heart-lit 🖋 🪄 🐦‍⬛ 🖤 🌙 🌿🔥 🦅 ✨

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I gave this jewelry box new life with an old favored tale from childhood… a journey into Wonderland.

Its sides open like a storybook, its distressed finish reminiscent of beloved pages read again and again. Inside, gold honors the glow of childhood imagination, while secret compartments keep treasures we share only with those we trust.

The keyhole invites curiosity, and the rabbit keeps a hidden key… because every good story leaves a little magic waiting to be discovered.

All artwork hand drawn by me, Lisa G. 🗝️🐇✨ by @lulularuewho

The Cheshire Cat appeared beneath my hand, one pencil line at a time. I caught him on paper just before he vanished off to cause a little more mischief. 🐈‍⬛✨#artist #illistrator #illustration #cheshirecat #charcoalpencil by @lulularuewho

Once upon a time, my grandfather had a library so large that, to a child, it seemed it might hold every story ever told.

I would sit quietly while he researched and wrote his Sunday sermons, my eyes drifting from the bookshelves to the stacks of papers on his desk. I was certain something extraordinary was hidden among them, if only I knew where to look.

After church on Sundays, we were sent to nap in my grandparents’ room. But the closet door was always open just a crack, revealing rows of my grandmother’s wigs resting on mannequin heads. To me, they looked like a gathering of mysterious ladies waiting for us to fall asleep.

I have always believed that magic hides just beyond plain sight…in a shelf of books, behind a half open door, inside an ordinary box.

So I’m turning this old jewelry box into a treasure chest of secrets, inspired by a story about another little girl who couldn’t help becoming curiouser and curiouser. Every piece of original artwork on it is drawn by my own hand…and the distressed look is a nod to things that still haunt us from childhood and make us a treasure tome of stories 🐇 🗝️📚 by @lulularuewho

Pt 2 of the mushroom whimsy. First time using air dry clay. Pros: Art is fun! Non-toxic. Cons: Clay starts to dry immediately leaving very little time to make adjustments and add details. Have to be more patient between layers of paint, because air dry seems to get a little mushy when overly saturated. Making more of these incense night lights, but going to try a different medium. #Airdryclay by @lulularuewho

🍄 Working with air dry clay for the first time and so far, I prefer oven baked!!! Stay tuned for Pt 2… #clayartwork❣️I am using @ourohermetica incense from her Aphrodite fragrance collection during this art session. I’m quite obsessed with how beautiful it smells and how long it burns ❤️‍🔥 by @lulularuewho

Working on an illustrated series for part of a larger art piece. So come with me and fall into a never ending dream… by @lulularuewho

In case you forgot I also do artwork ✨ #CharcoalArt #Freyja by @lulularuewho

This zine traces her shadows through the decades of TV screens, big screens, and black-and-white pages, revealing how Wednesday’s woe became timeless. by @lulularuewho

🖤✨ Introducing the To-Die List 🕷️
A magnetic sticky note pad for all your beautifully morbid little reminders.

Straight from the cryptic brain of Lulu LaRue and kissed with Wednesday Addams vibes, this gloomy-glam notepad sticks to your fridge like a brooding curse. Finally, a place to list your deadly important tasks, ghosted goals, and dramatic declarations like:

Bury that email
Resurrect that one idea
Avoid the living
Remember why you walked into the kitchen
🕯️ She’s not here for productivity, she’s here for poetic dread and organized delusion. Comes with a magnetic back, 45 haunted sheets, and the power to make you feel like you have your life together (in a delightfully spooky way).

Stick it where the darkness lives 🖤

🔮 Available now.

#LuluLaRue #ToDieList #WednesdayAddamsVibes #ADHDbutMakeItGoth #StickyNotesFromTheVoid #DarkPlannerEnergy by @lulularuewho

🕯️ ✨ Introducing the Petty Priestess Oracle Deck ✨🕯️
Because sometimes self-care starts with a slightly unhinged boundary spell 💅

This isn’t your average love & light deck, this is petty with purpose.
Each card is a sacred permission slip to:
⚔️ Set boundaries that actually mean something
🔥 Let go of what’s no longer serving you
👑 And yes, rage just a little before releasing it

Before you “love and light” it away, the Petty Priestess reminds you to name the wound and moisturize your hair after cutting that cord.

Perfect for your self-love altar, your spiritual side-eye rituals, or those days when forgiveness is too ambitious and you just need a card that says:
“You were right to be mad, babe. Now go be magic.”

✨ 13 mantras. 1 deck. A whole lotta divine FAFI energy.
💗 Preorders now open.

#PettyPriestess #OracleDeck #LuluLaRue #PastelGothMagic #BoundariesAreHoly #PettyWithPurpose #SelfCareWithSpice by @lulularuewho

You just met your cosmic BFF deck ✨ 💫 Not your average oracle deck...
🌒 Not just tarot either...
This is “Starpath”
…starring some of your favorite major arcana with a glow-up ✨
A self-love main character moment.

Think: archetypal tarot wisdom + sassy oracle energy

words that whisper, “You already know, babe, just needed the reminder.”
Use them to amplify your readings...
Or just pull a daily card and vibe with the art + mantra.
✨Cosmic clarity, with a side of sass.✨

📦 Available August 23rd. Designed by yours truly, Lulu LaRue 🪄 Be wildly in love with your potential.

#oraclecards #tarotcommunity #starpathoracle #selflovealtar #indiedeck #spiritualtools #pastelgoth #fairy #fairycore #oraclereading #pastelgothaesthetic #pastelgoth #charcoalart #austinartwork #atxartist #texas #booksbooksbooks by @lulularuewho

🌸 Where the Bruises Bloom
A Self Love Spell Treasure Tome
Inside this hand-folded pocket portal, you’ll find a tender, artful spell for softening, healing, and blooming in your own time. Curated as a ritual of return—to yourself.
This Treasure Tome includes:
* 🌷 Eight 4x5 original artworks featuring dreamy visuals + soul-nourishing poetry
* 💗 Two heart-shaped seed papers — plant them to grow wildflowers (and a little hope)
* 💌 Five full-color art postcards to send magic or keep as altar pieces
* 🎀 One handmade Treasure Tome case — a beautiful foldout book of pockets & pastel spells
* ✨ One secret love letter tucked inside, to be opened when the stars say it’s time 🪄 Each Self Love Spell is handmade in small batches with soft edges, deep care, and a shimmer of something unseen. It’s a love note to the version of you that stayed soft—even when the world didn’t.
Let this be your reminder: where the bruises bloom, the wildflowers follow. 🌸 #treasurebookmaking #postcards #poetry #girlythings #girly #pastelgoth by @lulularuewho