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Ludovico Serighelli

@luser.zip

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Rome
@ludoserig
@studio_drill
(OwO)

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TWO-FACED MINI BOOK

For my graduation, I designed and hand-bound a small book in addition to the usual “bomboniere”. I selected photographs from my three years at university and arranged them into two narratives: one of curiosity, growth and achievements, and another of challenges, frustration and doubt.

The cover reflects this duality: a smiley face that flips into a sad one (also hinting at the reading system). Depending on how the book is turned, it reveals either the lighter or the heavier images/moments.

I originally made it as a gift for the people who shared the good times with me and helped me through the harder ones. But beyond the personal meaning, I also enjoyed the process of making it, the craft of the object, so I wanted to share it here as part of my practice :):

#graphicdesign #artwork #editorialdesign #design #productdesign #creative #book #graphic #photo taken in Rome, Italy by @luser.zip

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a year ago

Some visuals made for the beautiful editorial project “WOOF” by @studio_drill ૮ ･ ﻌ･ა by @luser.zip

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5 months ago

It’s interesting to see how we almost naturally attribute personalities to animals, and very often assign them traits that later become hard for us to separate from them. That’s why we really enjoy designing logos with animals, it feels like a great challenge to “decode” these patterns and try to tell something completely different.

So..We still don’t know whether we want a dancing wolf or a rabbit, damn… 🐺🐰which one do you like more?

Eureka Lab, Cultural collective. Music, culture & soul. by @luser.zip

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5 months ago

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8 months ago

MONOLITE / C-152 GPA

The monolith is the purest expression of material unity: a single mass of stone encapsulating millions of years of geological history, symbolizing nature’s indestructible solidity and the endurance of time.

Monolite is a geometric sans serif font designed to maximize visual impact. Each letter is crafted from squared shapes with sharp cuts, evoking a brutalist and monolithic aesthetic.

#typedesign #typography #font #design #graphicdesign #typeface #visualdesign #posterdesign #poster taken in Rome, Italy by @luser.zip

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a year ago

TERRA

TERRA is a hybrid of Italian and Japanese culture: high-quality plant-based creams, where Italian ingredients meet Japanese precision.
Minimal packaging, essential forms, a visual identity inspired by Japanese graphics.
Three variants, one guiding philosophy: celebrating the simplicity of what the earth offers, with care and attention.

#branding #brandidentity #branddesign #visualdesign #visualidentity #graphicdesign #design #packaging #packagingdesign taken in Rome, Italy by @luser.zip

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a year ago

PUNTO COLORE: CONTACT – IMAGE
 PUNTO COLORE explores color as a shared experience, not just as a simple aesthetic attribute. The thesis was born from the idea of restoring to color its imaginative dimension: I do not teach which shade is “red” or “blue,” but rather design conditions so that every reader—sighted or non-sighted—can construct that perception in their own mind.

The design choices support this goal. I worked on format, binding, paper weight and finish, font type and size, and the integration of braille: each element is meant to be tactilely perceivable and to guide interaction. The intentional absence of visual references (images, color samples, indicators) puts everyone on the same level: sighted readers no longer have “easy” visual cues at their disposal, while non-sighted readers find in the material support and narration the tools to imagine.

The narrative is “synesthetic”: the text uses sensory descriptions and concrete metaphors to evoke chromatic qualities. The idea is not to reproduce an exact shade, but to trigger an imaginative process: color is generated in the mind of the user through the story and through contact with the book.

The intended result is active and equal enjoyment: both types of readers must interact physically and mentally with the object in order to “see” the color.

#editorial #editorialdesign #typedesign #design #productdesign #artwork #creative #graphic #graphicdesign #color taken in Rome, Italy by @luser.zip

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a year ago

SOUND AS A FORM OF LIFE

Inspired by the language of the heptapods in Arrival, each track becomes a circle shaped by its audio peaks, turning sound from something invisible into a visual form. An organic aesthetic that reflects the album’s peculiar atmosphere.

This concept evolves into the packaging: a black substance (homemade slime) envelops the digipack, transforming sound into matter. To reach it, you must touch the slime, experiencing the same disorientation and anxiety that define the album’s soundscape.

#graphicdesign #artwork #packaging #packagingdesign #visualdesign #productdesign #creative #branding #sonlux #arrival by @luser.zip

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a year ago

Stamps from a trip to iceland
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#design #poster #graphic #graphicdesign #typography #typedesigner #typographyposter #visual #posterdesign #creative #stamp #stampcollection #iceland by @luser.zip

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a year ago

HON MAGURO - is that tuna or a rock?
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#design #poster #graphic #graphicdesign #typography #typedesign #typographyposter #visual #posterdesign #creative #posterdesigns by @luser.zip

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a year ago

Gradient ispirati al fighissimo libro
“Atlante sentimentale dei colori - Kassia St Clair “
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#colors #poster #graphicdesign #gradient #illustrator #lettering by @luser.zip

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3 years ago

Third Impact
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#poster #graphicdesign #illustrator #photoshop #evangelion #anime #manga by @luser.zip

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3 years ago