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Lynx

@lynx

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Get your LYNX holder at the link below. An unnecessary accessory to make LYNX look as good as it smells.

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LYNX brings luxury fragrance to everyday budgets ✨👀

LYNX is putting affordable luxury on screens across the London Underground with its latest fragrance campaign. The launch pairs the promise of premium scent with the familiar body spray format. Glossy visuals give the product the full luxury advertising treatment, right in the middle of the daily commute.

The campaign combines dramatic perfume imagery with humorous reveals that bring each scene back to earth. Running at Knightsbridge, Euston, Waterloo, Victoria, Charing Cross and other stations, the ads reveal both the green screen setup and the LYNX spray inside the luxury bottle. It all ties back to the campaign line “a luxury fragrance without the luxury price.”

Would you try a body spray that promises a luxury fragrance experience? by @lynx

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10 hours ago

Vice is back in Vice City by @lynx

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a day ago

introducing the LYNX holder, as unnecessary as horses in fragrance ads. Click the link in our bio to get yours now

#TheLYNXHolder by @lynx

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6 days ago

tap to unlock the final luxury fragrance

#TheLYNXHolder by @lynx

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8 days ago

LYNX Holder… The only thing you’ll need to smell expensive

#TheLYNXHolder by @lynx

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9 days ago

a luxury fragrance without the luxury price. Click the link in our bio to get your LYNX holder now

#TheLYNXHolder by @lynx

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12 days ago

send this to a fan who needs it by @lynx

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14 days ago

ngl I'm not even a model but at least I smell amazing with my LYNX Holder

Ok this is the truth

Ok fine, this is the truth

Welp

Only the Holder is true by @lynx

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15 days ago

get yours now at the link in our bio by @lynx

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19 days ago

cherry spritz making an ordinary tuesday feel slightly more expensive for the clean and fresh men’s fragrance crowd #ad #lynx #LynxAmbassador #BodySpray taken in London, United Kingdom by @lynx

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20 days ago

sometimes, you become more fragrant than you were before

#TheLYNXHolder by @lynx

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21 days ago

AD Why spend more when you can smell like you did!? 🤩 What’s your favourite fragrance from the new @Lynx Fine Fragrance collection? 🙌🏻 It’s possibly one of the most Clean and fresh men’s fragrances! #ad #BodySpray #LynxAmbassador #Lynx #ThatOneCal by @lynx

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21 days ago