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Gary Bannister-Simm

@madebygary

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➕ One half of film, motion + VFX duo @adamandgary
🥐 Gluten free adventurer
🦆 Slight obsession with The Sopranos

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4 days ago

Recent VFX Work: KCOM – “Real Good” TVCWe had fun earlier this year working on this VFX-heavy TV spot for KCOM, directed by Sean Lyons and produced by Velvet Films.Our brief was to seamlessly connect the different characters and locations, while creating visuals to represent KCOM’s technology and reliability throughout the film. The team brought us on board early in pre-production, giving us the opportunity to feed into shots and provide remote VFX supervision.The campaign has since rolled out across Prime Video, Netflix, Disney+, ITVX and KCOM’s social channels.CREDITSAgency: @ponderosa_agencyProduction Company: @velvetfilmDirector: @storyof_seanSenior Producers: @sophiefinniganx & Laura Smithers1st AD: @bex.sandersProduction Managers: @jessicamotler & @laurenyule1Director of Photography: @mttsnw.dop1st AC: @kencarsxn2nd AC: @joehawkshawGaffer: @dem20psterSpark: Harry DoddSparks: Lydia PenningtonSteadicam: @karygentDrone Operator: @kieranfallows_Drone Spotter: Drew BlacowProduction Designer: @gabriellaholmes.artdeptArt Dept Assistants: Connor Forrest, Adam Forshaw & Kayla JessopStylist: @loulouboosAssistant Stylists: @matildahardwic & @girl_with_a_kisscurlPhotographer: @jaychow.coDigi Assistant: @dideyeshutterMake-up Artist: @victoriashoesmithmuaAssistant Make-up Artist: Leah AllenderSound Recordist: @mullensoundiePlayback: Matt HewittLocation Manager: Matt CowlamColourist: @aarondunleavyVFX: @adamandgaryRunners: @jackwilliamss, @alitom297, Jake Botterell & Luz Llano, Sound Design: @sweetmanbradCamera Kit: @nodramaltdLighting: @anttechnicalservices by @madebygary

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10 days ago

The strawberries and cream are flowing, which can only mean it’s Wimbledon season 🎾 So we’re taking a look back at one of our original FOOH projects.Back in 2024, we teamed up with @wearerig2 on Christy’s ‘Icons meet Icons’ campaign, wrapping giant versions of the famous Wimbledon Championships Towel around some of the world’s most recognisable landmarks.This is a mashup of a few of the locations we featured.Launched just before the 2024 tournament, the campaign ran across print, in-store and social, across Christy and Wimbledon channels - racking up millions of views, likes and comments. At the time, it was Christy’s biggest-ever Wimbledon campaign and picked up several ‘Outstanding’ impact scores from @fooh_com Since then, we’ve created FOOH-style projects for brands and events including Primark, The Ryder Cup and The London Marathon, with three recent awards along the way.If you’re looking for a campaign that can properly connect with your audience, drop us a DM. by @madebygary

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22 days ago

🏆 Prolific North’s Production Company of the Year 2026 🏆Blimey, what a week it’s been 🤯Following a trio of wins at the FOOH.com Awards earlier this week, last night we also took home Production Company of the Year at the @prolific_north Creative Awards 2026.From a random chat over a beer in 2023, debating “could we do this on our own?” to winning this award just three years later... blown away doesn’t really cover it.We also received some lovely comments from the judging panel, made up of people we genuinely admire, about our campaigns from the last 12 months. That means as much to us as the award itself.There were some exciting conversations at the afterparty too, so thanks to everyone we chatted with and who came over to congratulate us.What a great night to #CelebrateTheNorth#PNCreativeAwards by @madebygary

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a month ago

🏆🏆🏆 Trio of FOOH.com Award wins!We’re properly chuffed that three awards are winging their way back to adam+gary Towers from this year’s @fooh_com Awards.We picked up two Golds for our campaigns with Primark and The Ryder Cup, alongside a Silver Award for the 2025 London Marathon medal reveal campaign.It’s a lovely way to celebrate the work we’ve been doing in the FOOH space over the last few years, especially amongst some much bigger names and brilliant campaigns.Big thanks to the judging panel for shortlisting our work, and an even bigger thanks to everyone who showed up for the public vote. by @madebygary

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a month ago

Recent VFX Work: Autotrader ‘CoolerHula’ for Revolution ProductionsWith the heating back on in adam+gary Towers today (thanks, UK summertime), it felt like a good time to share this suitably chilly project we helped the team at Revolution Productions with earlier this year.We helped out in post with a small bit of VFX on this one, and congrats to old friend, director @jameskilleendop for this nice, fun spot!Client: AutotraderAgency: IMAProduction Company: Revolution ProductionsDirector & DOP: James KilleenProducer: Jen WhiteCamera Assistant: Trevor Henen2nd Camera Assistant: Bernadette BakerDIT: Faisal MuhammadPhotographer: Ryan EdySound Mixer: Edward EatonEditor: Will RobertsVFX: adam+gary by @madebygary

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a month ago

We need your help!We’re absolutely chuffed that 4x of our projects have been shortlisted for the FOOH.com Awards, which celebrates the most exceptional FOOH campaigns of the year. The final stage is a public vote which closes on the 18th June, and is where you come in!If you think we deserve it, we’d love to get your vote in the categories we’re finalist for. These are global awards, so every vote really can really help small agencies like ours.So how do you vote? Glad you asked! You just need to go to: https://fooh.com/awards/ (link in bio)Then look for the projects from adam+gary:Fashion & Retail•⁠ ⁠Primark Sports & Betting•⁠ ⁠Ryder Cup•⁠ ⁠London Marathon•⁠ ⁠Ryder Cup: Times SquareYou can cast 1x vote per category.Now, just a quick heads-up that there is a sign up / sign-in needed (to stop bots & fraudulent voting). When you click ‘vote’ you’ll get a prompt to sign in/up or continue with Google, but only needs a few details and you don’t need to wait for account confirmation emails, etc.We both really appreciate any support you can give us! by @madebygary

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2 months ago

We’re made-up that we’ve been shortlisted in two categories at the @prolific_north Creative Awards 2026 🏆Our Ryder Cup 2025 Countdown campaign is in the Advertising Campaign (small) category, and we’ve made it through to the finals for the Production Company award.Looking through the other work and names on the list, seems like we’re amongst some great company.Good luck, and see you all in Manchester next month! by @madebygary

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2 months ago

“Can we hit a golf ball into the Liberty Bell?”That’s exactly the kind of call we love. Especially when it’s the PGA of America asking, and it’s for their 2026 Championships.So of course, we said yes!*The Championships took place at Aronimink Golf Club, just outside Philadelphia, so made sense to get one of Philly’s most famous landmarks involved.Now, spoilers: you obviously can’t damage an iconic piece of American history for the sake of an advert, so VFX it was.For this project, we handled the full post-production, including edit, sound mix, VFX, compositing and 3D animation. The clip helped kick off Championships week in May 2026, and was warmly received by fans.CreditsDirector: Gary Bannister-Simm3D Artist + Compositor: Adam JohnsonEditor + Sound Design: Gary Bannister-SimmProducer: Kyle KelleyAgency: adam+garyClient: The PGA of America*After double-checking we were allowed to, of course! by @madebygary

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2 months ago

New VFX Work: Drama Call - BullseyeWe recently helped out our friends at ANTFARM and DOP James Killeen with a little bit of VFX on this fun spot for Drama Call, featuring Window Kid. The guys killed the production on this one (full creds below) and big thanks for having us on-board, we love this kind of project!Production Company: @antfarmfilmsClient: @dramacallDirector: @brodymalarkeyDrama Call Lead: @charliebowsDrama Call Lead: Karim DerradjiDrama Call Lead: Ed PowellCreative Director: @rawtapeProduction Exec: @_lewisnicholsonProduction Exec: @finmulliganProducer: Lydia ShentonDOP: @jameskilleendop1st AD: @lewisbrindle_Editor/ Grade: @aarondunleavyVFX: @adamandgary1st AC: @samuel_j_james2nd AC: Joe CummingsBTS: archieelliotSound Design: @caelansalmonGaffer: @joel_robdSpark: Max SandifordSpark: Aran DaviesArt Director: @jazzstorm.artArt Assistant: @caralegrysArt Assistant: @aopstudioArt Assistant: Lana CarltonHMU Artist: Angela JonesFloor Runner: @sjdaviesfilmFloor Runner: @george_edwardsCamera: @nodramaltdLighting:@anttechnicalservicesLighting: Arc 40 by @madebygary

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2 months ago

Outernet-London takeover: The London Marathon ’25We’re both massive fans of the Outernet on Tottenham Court Road, so when The London Marathon hosted an immersive event there for its 45th edition, and our FOOH campaign was part of it, we absolutely had to go and take a look 👀It’s been nice revisiting this campaign from last year over the past few days, and huge congrats to everyone who took part in today’s marathon. by @madebygary

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3 months ago

The devil is in the details.Production kicked off in mid-winter for the 2025 London Marathon medal reveal. We were sworn to secrecy and given an early sample to work from, which is the closest either of us will ever come to a marathon finishers medal!Starting so early gave us time to model the medal (trying saying that quickly!) making sure we matched every detail and texture. Time-consuming but definitely worth the effort.Give us a shout if we can help with your next project. by @madebygary

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3 months ago