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Marcia Riner - Business Coach

@marciariner

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I help companies to Grow Profits💰| Drive Growth 📈 | Proven System 4 CEOs | Speaker 📣 | Podcaster🎙| Talking Biz Growth ->Follow me to learn more💡

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“We'll figure it out.”

Sounds like flexibility. But how much is that approach costing your business?
Extra hours. Repeated mistakes. Last-minute fixes. Employees constantly saving the day.

Those costs don't always show up clearly on your financial statements, but they're eating into your profit margins.

This week's Profit Booster® Growth Strategies blog breaks down the hidden “We'll Figure It Out” tax and how to stop paying for preventable problems.

You may not need more sales to make more profit. You may need fewer do-overs.

#BusinessGrowth #ProfitMargins #OperationalEfficiency #BusinessProcessImprovement #ProfitBooster by @marciariner

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3 days ago

Your BEST-SELLING offer might not be your BEST growth opportunity.

Just because customers love buying it doesn't mean it's making you the most money.

Some offers generate impressive sales but eat up your team's time, require constant customization, and leave surprisingly little profit behind.

Meanwhile, that quieter service you sell less often might be the one worth scaling.

This week's Profit Booster® Growth Strategies blog breaks down how to evaluate which offers are actually building a stronger, more profitable business.

More sales aren't always the answer. Better sales might be.

#ProfitBooster #BusinessGrowth #Profitability #RevenueStrategy #BusinessOwners by @marciariner

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10 days ago

Your revenue is growing. So why aren't you getting wealthier?

That's the uncomfortable gap a lot of successful business owners don't notice until they finally look closely at the numbers.

One of the biggest surprises from this conversation came when CPA 𝗡𝗮𝘁𝗮𝗹𝗶𝗲 𝗛𝗼𝗲𝗻𝗶𝗴 calculated the true profitability of every client in her own firm.

Some of her favorite clients were making her little to no money.

We talk about client profitability, scope creep, pricing, payroll, idle cash, taxes, owner spending, and the difference between having a growing business and having a business that's actually building wealth for you.

If you're working harder, bringing in more revenue, and wondering where the money keeps going, this episode of 𝗣𝗿𝗼𝗳𝗶𝘁 𝗪𝗶𝘁𝗵 𝗔 𝗣𝗹𝗮𝗻 is worth your time.

#BusinessProfit #BusinessGrowth #CashFlow #Entrepreneurship by @marciariner

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12 days ago

Your next big business insight might already be sitting inside a podcast conversation.

Not in the polished sound bite.
- In the small comment.
- The new question.
- The phrase that suddenly keeps showing up.
- The concern three different people mentioned without realizing anyone else was saying the same thing.

Those are signals.

Podcast conversations can give you an early look at changing customer priorities, emerging problems, and where your market may be moving next.

This week on 𝗠𝗼𝗻𝗲𝘁𝗶𝘇𝗲 𝗬𝗼𝘂𝗿 𝗠𝗶𝗰, I’m sharing how to start spotting those patterns and using them to make smarter content, messaging, and offer decisions.

Because sometimes your microphone hears the shift before your marketing does. by @marciariner

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a month ago

If your business keeps taking more of your time, the answer may not be another productivity system.

It may be the hire you keep postponing.

But who should you hire first? How do you know whether the business can support the role? And why do so many companies wait until the problem becomes an emergency?

Darren Tompkins joins me to talk about hiring from the owner’s perspective, including when to make the move, how to avoid panic hiring, and what to outsource when you desperately need time back.

#HiringStrategy #BusinessGrowth #SmallBusinessOwner #Leadership #ProfitWithAPlan by @marciariner

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a month ago

Your strongest insight should make it into the recording.

If the real conversation starts after you turn off the microphone, revisit the questions you are asking.

Your expertise has grown. Give it room in the episode.

Before your next recording:

• Choose a problem your ideal clients face now.
• Ask where the guest’s advice might fall short.
• Share a relevant pattern you have seen.
• Help listeners understand what to examine next.

This week’s Monetize Your Mic:
“Are Your Podcast Conversations Getting Smarter as Your Business Grows?”

#BusinessPodcasting #PodcastContentStrategy #PodcastInterviews #PodcastMonetization #BusinessGrowth by @marciariner

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a month ago

“I’m not ready to retire” could be keeping you from considering what’s next for your business.

Selling doesn’t have to mean handing over the keys and walking away.

You could bring in a partner, sell ownership in stages, and gradually change your role.

In this clip from Profit With A Plan, Nitin Khanna explains why you don’t have to go from 100 to zero.

If you still enjoy your business but want less responsibility on your shoulders, this is a conversation worth hearing.

Watch the clip. What would you want your role to look like if you no longer had to handle everything?

#ExitPlanning #BusinessOwnership #SuccessionPlanning #BusinessGrowth by @marciariner

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a month ago

“Just this once.”
You waive the rush fee. Throw in the extra report. Approve a small discount because they’ve been a good client.

Then the next request arrives:
“You did it for us before.”

That’s when a favor starts becoming an expectation. Your team delivers more, your price stays the same, and your profit margin quietly absorbs the difference.

Here’s the math: On a $1,000 service with $600 in delivery costs, a 10% discount takes away 25% of your gross profit.

And that’s before the free extras.

This week’s Profit Booster® Growth Strategies explores how everyday exceptions teach your business to give away profit, and how to keep serving clients well while setting clearer boundaries.

Which “one-time” exception keeps showing up in your business?

#BusinessProfitability #PricingStrategy #BusinessGrowth by @marciariner

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a month ago

“If one more person tells me to be everywhere…”
That sentence could be the beginning of a valuable podcast conversation.

Ask three questions:
1. What advice are you tired of hearing?
2. What happened when you tried it?
3. What would make an approach worth trying again?
The answers can reveal where your ideal clients have lost confidence and what they need before they consider another solution.

Keep track of repeated themes. Use them to shape your episodes, clarify your offers, and improve the support you deliver.

Your podcast can help you hear what your market is ready to leave behind.

This week’s Monetize Your Mic: Your podcast can tell you what your market is getting tired of.

#PodcastMonetization #PodcastMarketing #ContentStrategy #MarketResearch #BusinessGrowth by @marciariner

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a month ago

The next move in your business does not have to feel huge to matter.

When the step feels too risky, too exposed, or too far outside your comfort zone, the instinct is often to avoid it completely.

On this week's episode of 𝗣𝗿𝗼𝗳𝗶𝘁 𝗪𝗶𝘁𝗵 𝗔 𝗣𝗹𝗮𝗻, guest Marc Hildebrand shares a smarter approach: make the move smaller, test it, and learn from what happens.

A smaller step can lower the resistance, give you real feedback, and help you build the confidence to take the next one.

Progress does not always come from pushing harder. Sometimes it comes from making the next move safer.

#BusinessGrowth #Entrepreneurship #Leadership #BusinessStrategy by @marciariner

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a month ago

𝗬𝗼𝘂 𝗺𝗮𝘆 𝗻𝗼𝘁 𝗻𝗲𝗲𝗱 𝗺𝗼𝗿𝗲 𝗹𝗲𝗮𝗱𝘀.
You may need to stop making the leads you already have wait.

A day before the follow-up.
Three days before the proposal.
Another week before onboarding.
Then a delay before the invoice even goes out.

None of those gaps looks huge on its own. Together, they can quietly slow sales, reduce conversion, and postpone cash flow.

This week's 𝗣𝗿𝗼𝗳𝗶𝘁 𝗕𝗼𝗼𝘀𝘁𝗲𝗿® 𝗚𝗿𝗼𝘄𝘁𝗵 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 looks at the hidden revenue sitting inside the delays in your sales and delivery process.

Before you spend more money generating leads, find out where momentum is already getting lost. by @marciariner

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2 months ago

𝗪𝗵𝗮𝘁 𝗶𝗳 𝘁𝗵𝗲 𝗺𝗼𝘀𝘁 𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗽𝗼𝗱𝗰𝗮𝘀𝘁 𝗺𝗲𝘁𝗿𝗶𝗰 𝗶𝘀𝗻’𝘁 𝗮 𝗻𝘂𝗺𝗯𝗲𝗿?

Look at the names that keep showing up.
The guest who keeps referring people to you.
The listener who comments on every few episodes.
The host who invites you back.
The past guest who still shares your content months later.
The referral partner who seems to keep circling back into your world.

Those relationships are telling you something.

Your podcast may be building more than an audience. It may be creating a business ecosystem around your expertise.

And that ecosystem can lead to clients, referrals, collaborations, partnerships, speaking opportunities, and introductions that never show up on your download report.

This week on 𝗠𝗼𝗻𝗲𝘁𝗶𝘇𝗲 𝗬𝗼𝘂𝗿 𝗠𝗶𝗰, I’m looking at the people in your podcast orbit and why they may matter more than raw audience growth.

Read the full article and then take a closer look at who keeps showing up around your podcast.

#PodcastMonetization #PodcastMarketing #PodcastROI #BusinessDevelopment #PodcastGrowth #ThoughtLeadership by @marciariner

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2 months ago