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MarkaWorks Branding Agency

@markaworks.projects

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A coffee’s character tells a story that goes far beyond the bean itself. For ARC CO, we developed the brand identity, packaging and art direction around this idea. A custom wordmark, a restrained colour palette and an origin specific packaging system come together to reflect the brand’s expertise through a cohesive visual language. A design language that follows coffee from origin to cup. #markaworks #branding #packaging #coffeebranding #graphicdesign by @markaworks.projects
2
a day ago
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Some designs feel like they could step right out of the screen. By bringing form, light, material, and depth together in 3D, we create stronger and more immersive visual worlds for brands. Sometimes, one small detail can change the entire atmosphere. #markaworks #branding #packaging #visualidentity by @markaworks.projects
3
2 days ago
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P01 started with a simple question: what if the category could look completely different? Instead of following familiar visual cues, we looked at precision instruments, engineered objects, and technical systems. From the custom geometric logotype to the deep petroleum palette and structured graphic language, every element was built around the same idea: clarity, control, and a sense of purpose. A visual system designed to feel precise, not predictable. #branding #markaworks #visualidentity #packaging by @markaworks.projects
3
4 days ago
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Some brands grab your attention. Others pull you in. CHICK MAGNET was built around exactly that idea. 🍗
We turned the crave-worthy world of fried chicken into a bold brand experience through vibrant colours, a custom wordmark and expressive graphics. From packaging and signage to digital and environmental design, every touchpoint speaks the same visual language. The result? A brand that’s instantly recognisable, impossible to ignore, and designed to make you hungry. Now, let’s take a closer look at the world of CHICK MAGNET. #markaworks #branddesign #branding #visualidentity #foodbranding by @markaworks.projects
9
5 days ago
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We created a clear, strong, and distinctive brand identity for Bulkform. We started the project with research and competitor analysis, developing a brand system that stands apart from the category’s crowded and complex visual landscape. The brand positioning focused on creating a premium, functional, and trustworthy identity. We approached the logo as a simple and balanced wordmark, while black and white form the foundation of the visual identity. Neon yellow and burgundy became color codes that differentiate the product groups. A strong and consistent Bulkform identity, with color coding that makes each product group easy to distinguish. #markaworks #branding #visualidentity #packaging by @markaworks.projects
3
6 days ago
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When coffee logos started looking the same, we found inspiration in the very first drop of coffee. From the first V60 drop to bold colors and a new visual rhythm we didn’t change coffee. We changed the way you see it. Meet Fluxus. #markaworks #branddesign #branding #coffeebranding by @markaworks.projects
0
8 days ago
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A strong identity isn’t built by simply looking strong. For AKME Performance, we balanced a technical and dynamic character within one visual system. Controlled geometry and a strong typographic structure create a disciplined foundation, while high contrast, neon color accents, and dynamic graphic compositions bring a more energetic and bold character to the brand. The result is an identity that goes beyond looking technical, evolving into a consistent and scalable visual system that can move across different applications. #markaworks #branding #visualidentitydesign #brandingstudio by @markaworks.projects
2
9 days ago
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For ROOT, we developed the brand identity, packaging design and art direction. Moving away from the clinical and predictable look of hair care, we translated the idea of restoration into a more contemporary and tactile visual language. A custom wordmark, distinctive symbol, sculptural packaging forms and a warm color palette came together to create a strong, cohesive brand world for ROOT. #markaworks #branding #brandidentity #packaging #packagingdesign by @markaworks.projects
6
10 days ago
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We developed Vivvira’s visual language around a simple, modern, and balanced aesthetic. Soft blue tones are paired with light surfaces to create a fresh and calm color palette. In the visual direction, soft lighting, controlled shadows, and fluid forms allow the product to stand out in a natural and contemporary way. By reducing unnecessary details in the compositions, we created a clearer relationship between the product, packaging, and brand. Typography, color, and imagery were considered as part of the same visual system to maintain consistency across different applications. The result is a simple, distinctive, and easily recognizable design language for Vivvira. #markaworks #branding #branddesign #visualidentity #packaging by @markaworks.projects
7
16 days ago
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Rauph is a perfume brand built around restraint. Not loud, not rushed. A world that feels balanced, controlled, and timeless. We carried this approach from the brand’s positioning to its tone, verbal expression, and visual direction. We created an identity free from visual noise, where every detail serves a purpose. For the typography and color palette, we chose subtle transitions, considered spacing, and balanced proportions over strong contrasts. The visual language was shaped to feel more structured and architectural rather than decorative. We then carried this language across packaging, corporate materials, and various brand applications, maintaining the same sense of consistency at every touchpoint. Because Rauph is not about speaking loudly. It is about leaving an impression that feels quiet, deliberate, and lasting. #branding #packaging #markaworks #branddesign #visualidentity by @markaworks.projects
7
22 days ago
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We reimagined NUVITÉ’s existing presence on the shelf. While preserving the brand’s chocolate character, we saw an opportunity to build a visual world that felt stronger and more distinctive. Rather than designing the identity around a single package, we developed a system that could work consistently across the entire product range. Rounded, characterful typography, warm chocolate tones and organic forms became the foundation of the visual language. Color creates distinction between products, giving each one its own personality while keeping the NUVITÉ family visually connected. From packaging to social media, we built a more flexible and cohesive brand system that carries NUVITÉ’s character across every touchpoint. #markaworks #branding #packaging by @markaworks.projects
30
23 days ago
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We wanted to build a lifestyle brand that exists not only through its products, but through the atmosphere it creates. That’s why we approached HOLME not as a collection of individual elements, but through the relationship between proportion, materiality, space, light and form. Our goal wasn’t to add more detail, but to remove what wasn’t necessary and make the brand’s character more visible. The result is a cohesive identity that carries the same sense of calm, balance and refinement across every physical and digital touchpoint. #markaworks #packaging #visualidentity #branding #brandidentity by @markaworks.projects
10
24 days ago
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