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M A T I T A

@matitagroup

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Drawing your next brand experience
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Parigi, è sempre Parigi.

Still beyond the page.

In collaboration with @marinmontagut x @ippocampoedizioni

Vidéo production: @pervenio_ taken in Paris, France by @matitagroup

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4 months ago

Nel voler portare in vita le due borse nate dalla collaborazione con @marinmontagut , l’Ippocampo e Matita hanno voluto incrociare i loro destini, per riuscire a raccontare insieme la stessa storia.

Così nasce una campagna che esplora ciò che “È sempre Parigi” porge allo sguardo del lettore: botteghe senza tempo, angoli nascosti, piccoli frammenti della capitale francese da portare sempre con sé.

Le strade di quella stessa Parigi traslate alla perfezione su Ivoire e Vert de Paris.

Le trovate fino al 30 giugno su www.ippocampoedizioni.it e nelle librerie aderenti, in omaggio con un minimo d’acquisto di €40.

Video production: @pervenio_

🇬🇧
In bringing to life the two tote bags born from the collaboration with @marinmontagut , @ippocampoedizioni and @matitagroup crossed paths to tell the same story.

Thus came a campaign inspired by what « È sempre Parigi » reveals to the reader’s eye: timeless ateliers, hidden corners and small fragments of the French capital to carry wherever you go.

The streets of that same Paris found their way onto Ivoire and Vert de Paris.

You can find them until June 30 on www.ippocampoedizioni.it and in participating bookstores, offered with a minimum purchase of €40. taken in Paris, France by @matitagroup

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4 months ago

Parigi. È sempre Parigi.

A story carried from bookshelves to everyday life.

In collaboration with @marinmontagut x @ippocampoedizioni

Video production: @pervenio_ taken in Paris, France by @matitagroup

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4 months ago

Paura and Morsica open the Paris Sales Campaign with SS27 collections.
From June 25 to 28 at Paris Fashion Week.

20 Rue Bachaumont, 75002 Paris – 2nd Arrondissement

We exist.
At 5th Floor.

Hosted by @matitagroup

@paura
@morsica__ by @matitagroup

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4 months ago

Parigi. È sempre Parigi.

@ippocampoedizioni collect stories that deserve to cross borders. This is one of them.

When they brought Marin Montagut’s « Mon Paris de toujours » to Italy, they weren’t simply translating a book. They were carrying with them a Paris of hidden ateliers, old façades and places that quietly resist time.

Around that world, we joined the journey to draw what it could look like beyond the page.

In collaboration with @ippocampoedizioni for « È sempre Parigi » by @marinmontagut

Video production: @pervenio_ by @matitagroup

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4 months ago

A.Room 001: who’s in charge now?

A week ago at Matita we opened A.Room for thought, exchange, and creative conversation around what it means to stay human in a time where everything is accelerating.
Not a one-off, but the beginning of a series where creativity can breathe again.

This breakfast felt like a first spark.
A moment where ideas, people, and intentions quietly aligned.

We gathered around A.Table, masterfully set by @brigat.paris and opened a conversation around one question that keeps coming back:

What stays human?

That’s why we were especially happy to welcome @lynabennani opening a dialogue not only on tools and innovation, but on sensitivity, intuition, taste, storytelling and vision.

We believe creative direction is no longer about humans vs AI.
It’s about who is guiding the vision, asking the right questions, and shaping meaning.

Because tools evolve.
But sensitivity remains rare.

And maybe that’s the real luxury today.

Thank you for being part of this first chapter.
À la prochaine!✏️✨ taken in Paris, France by @matitagroup

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5 months ago

souvenirs d’un nocturne italo français
chez @spaghettidigitali ✨

à la prochaine! by @matitagroup

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5 months ago

Voulez-vous Spaghetti? 🍝

Saturday night, Paris landed in Bologna and felt instantly at home.

@matitagroup curated the sonic atmosphere of the night, while @lapetitesoireeclub brought the French wine expertise to the table, adding a touch of elegance and conviviality throughout the evening.

Together we toasted to six years of Spaghetti, the opening of Matita in Paris, and new cross-border friendships.

Merci à tous, especially to:

@corine.music and @habibisly for setting the dancefloor on fire all night long
@lapetitesoireeclub and @lagalvanina for keeping us properly hydrated through all the bla blas
@vera____studio for crafting the aesthetic atmosphere
@spaghettidigitali for hosting a night to remember

à la prochaine!✨✏️ taken in Bologna, Italia by @matitagroup

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5 months ago

MATITA ROOM / 001
MAKE ROOM TO SHAPE WHAT’S NEXT

A.I. is no longer just a tool. It’s actively shaping how brands make decisions, build identity, and stay relevant.

The shift is already underway, led by those experimenting, building, and questioning in real time.

So, who’s actually in charge?

Join us for a limited, private breakfast for brands:
an open conversation around new creative scenarios and making room for what’s next, with those already shaping it.

Guest
Lyna Bennani
AI Creative Director & Tutor

May 27th
9:00 – 11:00

RSVP ✨
hello@matita.group taken in Paris, France by @matitagroup

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5 months ago

Where Lines Meet.

A creative convergence was traced at @cpcompany , welcoming @verysimplekitchen , @quadrodesign_official and @finemateria to the table.

Music, words, colors and presence: everyone adding their line to the drawing, shaping the energy of the evening.

Every line tells a story. Let’s draw the next one together.

To the colors and flavors — @osteriagoto
To the music — @maxime_.h
Ph. by @larsbronseth & @livelikedu taken in Paris, France by @matitagroup

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7 months ago

Connected.

#matitagroup by @matitagroup

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7 months ago

Every line tells a story.

#matitagroup by @matitagroup

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7 months ago