Instagram story viewer> @melissadflip> Posts

Melissa DiGianfilippo

@melissadflip

6.5K

followers

990

following

I Build & Promote Brands ⭐️
Founder & CEO @proofpublicity
20 Year #PR Pro
High Energy ⚡️Girl Mom 👯‍♀️ Typically in Heels 👠 UP-MKMO-GWYK

POSTS STORIES REELS TAGGED

One year ago today, we moved into this home that I had fallen in love with. Just me, my two girls, and a 7 pound toy poodle who runs this place like she owns it.

I bought this home on my own. No one to split it with, no plan B. Just me figuring it out and getting it done. It was in a neighborhood I adored and it was beautiful… but it felt like it a big stretch for me to be able to purchase.

It may not seem like a big deal to everyone, but it’s a huge deal to me and I’m so happy I did it.

Here’s to another year of memories in this house, and to showing my girls they can do anything they set their minds to. 🏡❤️

#GirlMom #singlemomsrule #cavecreek #homesweethome #entreprenuermindset The home we purchased in Cave Creek, Arizona! Me and my two girls and our toy poodle taken in Cave Creek, Arizona by @melissadflip

313

78

3 months ago

What a week! Thank you for all the support and love for my new baby @proofpublicity! I’m so grateful for the opportunity to do what I love everyday with the best team.

#newbusiness #pragency #scottsdalearizona #phoenixarizona #publicrelationsagency #entrepreneurship #womenownedbusiness #proofpublicity by @melissadflip

340

49

2 years ago

Let me reintroduce myself 👋 I’m Melissa.

📍 Midwest born, Arizona raised 💼 Founder of @proofpublicity… 20 years in PR & still love the pitch
🎙 Host of Off Deadline, where I interview journalists & influencers 👧 Mom of two competitive cheerleaders
🍟 Kids menu connoisseur 💪 Second-time entrepreneur… stronger, wiser, more grounded because of it 🧠 Firm believer you’re never stuck - you can always rewrite your story ♒ Aquarius Sun | 🌙 Scorpio Moon | 🌞 Leo Rising 🔥 Fueled by competition, driven to help others win 🧘‍♀️ Patience is a work in progress (but I’m trying)

#entrepreneurship #businessownerlife #girlmomlife #phoenixaz #scottsdalearizona #prpro taken in Scottsdale, Arizona by @melissadflip

642

55

a year ago

If you need a new girls night out spot, you can borrow ours 😊 see you at @kuzarestaurant

#scottsdalerestaurant #wheretoeat #scottsdalearizona #girlsnightout #newrestaurant

Scottsdale Restaurants | New Restaurants in Arizona | Where to eat in Scottsdale | hot new restaurant | kuza scottsdale | girls night out spots | date night restaurants taken in North Scottsdale by @melissadflip

106

16

7 days ago

When you get asked to do the U.S. press for the first college football game at Wembley Stadium in London, you say yes 🇬🇧💂‍♀️ The @unionjackclassic was amazing and I’m so proud of this team, and thrilled with all the awareness we were able to bring to our client the @pinkbowsfoundation - the nonprofit partner of the game 🎀

#unionjackclassic #wemblystadium #pinkbowsfoundation #pragency #scottsdalearizona

Scottsdale PR Agency | London England | Female Founder | Pink Bows Foundation | Union Jack Classic | Kylan Darnell | College Football | Entrepreneur Content Creator taken in Wembley Stadium by @melissadflip

55

8

8 days ago

Politicians are supposed to be untouchable professionals. Spend time covering the state legislature, and you realize they’re just people, and some of them are downright bizarre.

In Season 3, Episode 13 of Off Deadline, Melissa DiGianfilippo sat down with Jeremy Duda, a nearly 20-year veteran reporter at Axios Phoenix and author of two books on Arizona political history. They got into what covering campaigns and the capitol really reveals about the people voters send to represent them, and how his roughest year and a half wasn’t spent on politics at all. It was covering high school sports in rural New Mexico.

Jeremy’s proof that the beat that looks the smallest can teach you more than the one that gets all the attention.

Season 3, Episode 13 is live now. Link in bio.
@jeremydudaaz @axiosphoenix @melissadflip @proofpublicity @turnkeyaz
#OffDeadline #ProofPublicity #ArizonaJournalists #AxiosPhoenix #PhoenixAZ by @melissadflip

22

0

11 days ago

If you need a quick pick me up, puppy yoga is the answer 😍 @puppiesyogascottsdale

#scottsdalearizona #puppyyoga #girlmomlife #thingstodoinscottsdale #puppiesofinstagram

Scottsdale Arizona | things to do in Scottsdale | puppy yoga scottsdale | golden doodle puppy | content creator Arizona taken in Scottsdale, Arizona by @melissadflip

23

2

13 days ago

Two years of Proof. 🥂

Two years of pitches sent, placements secured, and clients who trusted us with their stories. To every client, every journalist, and every person who has been part of this ride, thank you for being here. The best is yet to come. by @melissadflip

113

56

16 days ago

She was reporting from the red carpet at the Golden Globes, living what looked like the dream job. It still didn’t fill her up.

In Season 3, Episode 12 of Off Deadline, Melissa DiGianfilippo sat down with Hailey Frances, Director of Operations at STN (The Social Television Network. They got into the entertainment reporting run that looked glamorous but left her feeling empty, and the plan she and her husband made for her to be the family’s breadwinner while he pursued becoming a commercial pilot, right as the CW station she led got sold.

Season 3, Episode 12 is live now. Link in bio.
@haileyfrances @stnphx @melissadflip @proofpublicity @turnkeyaz
#OffDeadline #ProofPublicity #PhoenixAZ #STNPhx #ArizonaMedia by @melissadflip

19

1

18 days ago

London was cool 😎

The best part is that I got to be there for work with an amazing client and a few of my @proofpublicity team members. I am so grateful, but I know we got this opportunity not because we are lucky. We got it because we are damn good at our jobs. 🙌

#londontrip #travelcontent #londonengland #pragencylife #fallfashiontrends

London England Trip | Travel Content | Fall Fashion Ideas | Fall OOTD | What To Wear in London | Content Creator Scottsdale | Entrepreneur Content | PR Agency Arizona | taken in London by @melissadflip

81

9

18 days ago

Madison turned 14 today! 🥳

Growing up, my mom decorated our spot at the kitchen table and our bedroom door every single birthday. Streamers, balloons, the whole thing. I didn’t think much of it as a kid. Now it’s one of my core memories.

Freshman year of college, I left Arizona for Ohio and knew nobody. I was so homesick. My dormmates knew about the door thing. I woke up on my birthday and they had decorated my door ❤️ The gesture meant the world to me.

I’ve decorated my girls’ doors and corners of every home we’ve had since the day they were born. Now whoever’s birthday it isn’t is my co-designer. She comes with the vision, we build it together late the night before the birthday, and the birthday girl walks out to it in the morning.

I can’t wait to watch them carry forward this tradition for their own kids one day.

Happy 14th, Madison! Watching you become exactly who you are is the best part of my life. 🎂❤️

#GirlMom #singlemomsrule #birthdaytraditions #cavecreek #momlife taken in Cave Creek, Arizona by @melissadflip

133

16

21 days ago

When @hammittla opens its first Scottsdale store, invites to you their opening event, and sends you a purse, you say YES 😊

#hammitt #scottsdalearizona #scottsdaleliving #kierlandcommons #shopscottsdale

Scottsdale AZ | Scottsdale Shopping | Kierland Commons | Content Creator AZ | what to wear Scottsdale | fall fashion | scottsdale living | Hammitt Purse | New Store Opening taken in Kierland Commons by @melissadflip

84

11

23 days ago