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Michelle Razavi

@michellerazavi

7.4K

followers

2022

following

Founder + CEO @heyelavi
Yoga + Strength @equinox
BTS of building my dream food company🚀
Try Elavi or work with me👇🏼

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Michelle Razavi quit her six-figure Sephora job with no backup plan, bet her grad school savings on protein brownies and watched her manufacturer take her money and deliver nothing.

She taught extra fitness classes to stay afloat, ran her own ads and launched the brownies anyway — selling out in three hours. Elavi is now in 2,000 stores including 500-plus Whole Foods locations.

This is the story of @heyelavi. by @michellerazavi

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3 months ago

did everything I said I would 💅 by @michellerazavi

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5 days ago

Most brands send a bunch of product to influencers, but what about the retail staff that works 10 hour shifts, who merchandise your products, and who could use a sweet treat in the middle of the day?

I’ve been blessed to sell Elavi’s protein brownies for almost 2 years now at Costco and the biggest lesson I learned from the Costco CEO is going the extra mile and taking care of your people.

So you best believe I’m going to treat the staff to some @heyelavi protein brownies in the break room!

Take care of the people who take care of you ♥️ by @michellerazavi

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12 days ago

most of you follow me for entrepreneur content, but this is exactly why I work so hard to create wealth for myself - so I can pour back resources into causes I care about.

I’m not a wealthy multi-millionaire (yet lol), but you can start small in donating what you can. it helps prime your brain for what you will do once you have more wealth - and motivates the heck out of you to keep going.

the heatwave in LA is insane - I’ve lived in SoCal for decades and never seen it this hot in Oct. if you can donate ice to your local animal shelter, please do and share this with others 🫶🏽 by @michellerazavi

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15 days ago

first in my bloodline to have my company selling in Costco 🥹 find us at select Costco’s in the Southeast, LA, OC & (soon) Hawaii! by @michellerazavi

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19 days ago

Cookie dough protein blondies ARE HERE!!!! The softest, fluffiest, most delicious treat packed with 10g protein, 10g fiber, gluten free, vegan, & sweetened with just dates 🍪 by @michellerazavi

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20 days ago

SoCal Costco you’re NEXT for our protein brownies with the new cookie dough flavor!! 🍪 + Hawaii in 2 weeks 😝 by @michellerazavi

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22 days ago

a 5am call on New Years Eve and one very unhinged founder later 👀 by @michellerazavi

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a month ago

We are SO back!!

Elavi Protein Brownies are BACK in Costco with a new variety pack and we’re coast to coast 🎉

Find the NEW variety packs ft our viral Cookie Dough flavor & OG Chocolate Brownies in select Costco locations across the Southeast, Puerto Rico, SoCal+ Hawaii (launching in 2 weeks).

Find us in the protein bar aisle & stock up before we sell out! Full location list linked in our story highlights ❤️ by @michellerazavi

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a month ago

sorry I can’t, I gotta take my dog to a foam party @dogppl by @michellerazavi

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a month ago

turns out it was all part of the resume 🤓 by @michellerazavi

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2 months ago

national at Whole Foods, but tragically at the bottom shelf in the protein bar section 😂 tag us when you shop us! by @michellerazavi

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2 months ago