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Exploring the intersection of transformative technology and business education at the Trulaske College of Business
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From prompt to agent in 4 hours ๐Ÿค–

Last Wednesday, 24 Trulaske students split into 6 teams, learned how AI agents work, and built their own to solve a real-world business challenge. Then they pitched it all to industry judges.

Huge thank you to @digitalstriketm and our judges KG Greif, Henry Right, Chris Westmeyer and Sheila Westmeyer for the tough questions and real feedback.

Your winners ๐Ÿ†
Best Brand Analysis and Research: Eddie's Guitar team
Best Pitch: Kaldi's team ("Follow the goat, find something new")
Best Dashboard: Prestige Pools and Spa team
Best Overall Presenter: Addyson Allen
Honorable Mention: Adam Foster Fine Jewelry team

Real clients. Real AI. Real proud.

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
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4 days ago
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Presenting to the Trulaske Dean's Advisory Board is no small stage, and these five handled it like pros. ๐ŸŽค

Different projects, different backgrounds, same habit: start with a real problem and build your way to an answer. That's the C4TT approach, and it was great to see it on display in front of the board.

So proud of every one of them, and grateful to the faculty who back students as they build. ๐Ÿš€

Swipe through to meet the team, and follow along if you want to build with us next.

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
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10 days ago
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Another great AI bootcamp in the books! ๐Ÿš€

Last Wednesday, students kicked things off by exploring real AI agent examples, from soccer roster generators to LinkedIn post writers, account intelligence specialists, and M&A research analysts.

From there, we teamed up to build out a Lead Qualification agent together, layering in rubrics to sharpen how it evaluates leads.

Then it was time for students to build their own. The results? A golf swing analyst, an influencer brand metrics tool, a travel agent, a networking prep tool, and a stock analyst.

Incredible ideas, even better execution. Can't wait to see what's next.

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
1
18 days ago
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Meet Dr. Fred Bereskin 

Associate Professor of Finance. C4TT Faculty Fellow. And the person making sure finance students at Trulaske graduate knowing how to actually use AI โ€” not just talk about it.

Dr. Bereskin partnered with C4TT to bring real AI tools into his classroom, so students build confidence with emerging technology before they ever step into industry.

His research on corporate finance and innovation has been published in some of the top journals in the field and featured by Harvard and Columbia Law School. Heโ€™s also a CFA with real industry experience in asset management and banking.

This is C4TT in action. ๐ŸŽ“

#Trulaske #C4TT #MeetTheFaculty #Mizzou #AIinEducation by @mizzouc4tt
0
a month ago
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Real data. Real business leaders. Real pressure.

C4TT teamed up with Altria for the Altria Corporate Challenge, and our students showed up. Teams had a few hours to dig into real business data, lean on AI to make sense of it, and pitch their ideas straight to Altria's team.

Congrats to our winners!
๐Ÿ† Best Team: Group 5
๐Ÿ† Best Dashboard: Group 3
๐Ÿ† Best Analysis: Group 1
๐Ÿ† Best Presenter: Owen
๐Ÿ† Best Spin: Wyatt
๐Ÿ† Best Corporate Analogy: Ethan

Huge thanks to the Altria team for spending the day with us and to every student who jumped in headfirst.

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
1
a month ago
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Tim Sebolt and Bryce Rudolph found a market nobody else was serving, and built Boltara Scaling around it in under 6 months through the C4TT fellowship.

They run Meta ad campaigns for surface finishing companies, a space with zero playbooks to borrow from. Results so far: a 9x return on ad spend for one client, and another where $576 turned into a $120,000 pipeline.

Their advice: find a problem worth solving, get creative, and stay flexible, because the plan you start with won't be the plan you finish with.

Swipe through to see how it came together. ๐Ÿ‘‰

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
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a month ago
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Clubbin Night was a blast! Thank you to everyone who came out to hang with us and check out C4TT. So good getting to meet you all.

More to come soon, stay tuned!

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
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a month ago
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Meet N. Syam, Associate Professor of Marketing at the Trulaske College of Business.

Through the C4TT Faculty Fellows program, Dr. Syam collaborated with C4TT to bring hands-on AI learning directly into the classroom. Students explored how AI can transform the future of sales by building their own agents designed to analyze customer communications and evaluate purchase readiness.

By learning through doing, students gained firsthand experience with the technologies and skills shaping the future of business.

#C4TT #TransformativeTechnology #AIinBusiness #MizzouBusiness #Trulaske by @mizzouc4tt
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a month ago
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We will be at Clubbin' Night! 

๐Ÿ“… Tuesday, September 1st
๐Ÿ•’ 3:30 - 5:30 PM
๐Ÿ“ Cornell Hall Atrium

Come talk to us about our Summer Internships & Fellowships, where you'll gain real-world experience, explore emerging technologies, and build solutions that create real business value. Not ready to intern or fellow? We also host EDGE events year-round, so you can get hands-on experience without a full commitment.

Whether you're curious about AI, marketing, or tech consulting, we'd love to meet you. See you there!

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
0
2 months ago
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One week ago, our C4TT interns wrapped up an incredible summer with capstone presentations in front of faculty and industry professionals.

It took 8 weeks to get there. A bootcamp week with Gemini, Zapier, GoHighLevel, and Lovable, then 5 weeks of teams building real projects with those tools (plus a bunch of other AI platforms along the way).

So proud of this crew and everything they accomplished! And a big thank you to the faculty and industry pros who showed up for them all summer.

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
2
2 months ago
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Ever wonder what real consulting experience looks like as a business student?

This semester, 5 Trulaske students spent a full semester researching AI and automation for Lakota Coffee Co. โ€” a Columbia institution since 1992. Real client, real research, real recommendations.

Hereโ€™s what they did:

 Mapped day-to-day workflows with the owners
Evaluated 12+ tools including Zapier, HubSpot, and Power BI

Surveyed 8 other local businesses for broader context
Presented live recommendations to real decision-makers

The plot twist? The owners decided not to implement anything โ€” and that turned out to be one of the most valuable lessons of the semester. Knowing when not to recommend a tool is a real consulting skill.

This is what the C4TT AI & Transformative Technology Fellowship looks like in practice.

Swipe through to see what they found ๐Ÿ‘‰

#Trulaske #C4TT #BusinessStudents #Mizzou #TransformativeTechnology by @mizzouc4tt
0
3 months ago
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Catching up on the C4TT Summer Internship: weeks three and four brought a shift in project scope, and our interns handled it without missing a beat.

They pushed their demos further and went deeper into their projects, adapting their approach along the way.

We also had the pleasure of hosting Cody Miller and Lindsay Hing for presentations, who offered feedback, real-world perspective, and guidance on communicating progress with confidence.

Proud of how our interns rose to the challenge.

#MIZC4TT #TrulaskeCollegeofBusiness #TransformativeTechnology by @mizzouc4tt
1
3 months ago
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