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MONNI

@monni.label

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Sustainable luxury designed and made in Aotearoa.
Sister label to @moniquejansen.art
Where contemporary design meets conscious process.

POSTS STORIES REELS

by @monni.label

Time became amorphous. With 24 hours of daylight, we abandoned circadian rhythms to play in the soft light of midnight.

Dusk merged into dawn without a moment of darkness in between, and slowly the usual structure of the day dissolved. Dinner at midnight, followed by adventure in search of places to shoot the next Pianika content and MONNI look. Falling asleep in the early hours. Waking late and plunging ourselves into the Arctic sea to awaken.

Everything felt beautifully untethered. In those endless blue hours, where dusk and dawn seemed to exist simultaneously, the world felt suspended between dream and reality.

Image by @michellepianika by @monni.label

There is something quietly powerful about creating from a place of truth.
Not to follow noise or trends, but to bring something into the world that feels honest.

To create is to listen.
To notice what moves you.
To trust your own eye, your own rhythm, your own way of seeing.

Every piece begins as an idea, a feeling, a moment of inspiration held gently long enough to become real.
And in that process there is opportunity.

Opportunity to express.
To evolve.
To begin again.
To create something that may one day become part of another person’s story too.

MONNI is built slowly, through intuition, craftsmanship, and a deep appreciation for beauty that feels lived in, grounding, and timeless.

Because creating is not only about making things.
It is about giving form to what matters.

📷 @michellepianika by @monni.label

We first connected in Monni’s store, a sanctuary for the mind, body and soul, and home to MONNI prints, plant paintings and natural fibre clothing.

All along, the intention was to create.
Eventually this lead us into the Arctic Circle, chasing midnight golden hours and fields of wild cloudberries.

In all its beautiful absurdity - the sun that never set, the wild berries, the dramatic landscapes, picturesque bridges, and smattering of islands - Lofoten still felt undeniably reminiscent of home.

Maybe it was the vastly unpopulated coastlines, the tempered spirit of the people, and the sense of magic. Both, even now, feel somewhat like a secret land where the physical world sits closer to the veil.

It was here, maddened by the absence of circadian rhythms and besotted with beauty, that we photographed visualisers for Monni’s new collection and Pianika’s new music. by @monni.label

Autumn shows us how beautiful it is to reflect and let go.
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As the leaves turn and fall, autumn invites us to pause and reflect. What have you learnt this year? What have you grown into? And what are you now ready to release? Just as nature sheds what it no longer needs, so too can we. Let this season be a gentle reminder that letting go is not loss, but a clearing – making space for rest, renewal, and all that is yet to come.
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These are beautiful thoughts to ponder over a warm cup of tea. Join us Wednesday 4th June for a customised tea-blend session with Amber – a moment to ground, reflect, and nourish.

See you in store at eleven.
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Model @monniloves
Outfit: @monni.label
Jewels @charlottepenmanandco
Shoes @thebalitailor
📷 @michellepianika by @monni.label

❤️ Sending love to our community today ❤️

She carried light the way some carry laughter—
easy, like a song that lingers in the walls
long after the music has gone.

Her hands knew lullabies,
the hush of warm kitchens,
the names of flowers whispered to small ears.

Even the wind,
when it passes through the trees,
seems to slow for her,
as though remembering.

She saw the beauty in everyone—
not just the shining parts,
but the quiet, the tender, the hidden.

With her you felt seen,
held in a gaze that said:
You are enough. You are magic.
And somehow, in her presence,
you believed it.

We do not say she is gone.
We say she has stepped gently
into another place—
one stitched of sun and softest sky—
where her love still reaches,
quiet and sure,
like roots beneath our feet.

So we hold what she gave—
the warmth, the wisdom, the courage
the way she saw beauty in ordinary days—
and carry it forward,
not as weight,
but as light.

And when grief rises—
let it be a sign:
that we loved well,
and were loved in return.
Grief is love that has nowhere to go,
but still insists on being felt.
It is her—
still touching our hearts,
still reminding us she was here.
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Image by
@anne___elisabeth by @monni.label

Tonight, I’ve been painting, I’ve been thinking about how grateful I am for the women in my life.

The women I know personally—my community, my friends, my whānau (family)—and also the women I’ve never met, yet who inspire me deeply. Through their art, their words, their storytelling, their presence. Through books, podcasts, social media posts. Through their willingness to show up honestly and share what they’ve learnt along the way.

There’s something so powerful in the way women connect and support each other. The way we talk, and teach, and hold space. The emotional maturity, the intuition, the strength. The way we look out for one another without needing to be asked. The way we just know when to step in—with empathy, humour, or fierce love—whatever’s needed.

I feel incredibly lucky to be part of that sisterhood. To witness it. To receive from it. And to give back to it in my own way too.

My mum taught me a lot just by being who she is. Whether you did something amazing or made a mistake, her response was the same—calm, graceful presence. She led by example. She had a way of finding humour in our darkest times. That kind of strength really stays with you.

Over the years, I’ve met so many incredible women—each of them shaping me, inspiring me, teaching me in their own way. It’s humbling. And I’m so thankful.

I also want to acknowledge the men—the ones who have shown me kindness, and the many amazing men out there. I know it’s not always easy to express what you’re feeling. So much of what you hold goes unspoken—the pressure, the expectations, the weight and the responsibility you carry. We see you. We thank you. by @monni.label

When I was a little girl
I would take silks outside
Let the wind take them
And we would dance ✨
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Model @michellepianika
📷@monniloves by @monni.label

FUNDRAISER RAFFLE FOR PALESTINIAN FAMILIES IN NEED, please share 🤍

We are devastated to see the situation worsening in Palestine and are wanting to help as much as we can with this fundraiser raffle. We have joined with our generous friend, Dutch/Māori artist Monni Jansen of @monni.label and @teaandtonicmatakana @monnijansen.art, to raise urgently needed funds for families we are directly in contact with on the ground.

WHY THIS IS URGENT
One of the babies in our families that we fundraise for, Omnia, was born during this g e n o c i d e in Gaza with a hole in her heart. She was evacuated to Cairo 2.5 months ago with her mother Noor, but has yet to receive treatment. Her condition has now worsened—she has blood in her lungs, and a private clinic has recommended urgent heart surgery within the week.

The surgery, by a pediatric cardiologist in Cairo, costs $2,000 USD (approx. $4,000 NZD). Any funds raised beyond this will go to support six other families also in desperate need.

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RAFFLE PRIZES

•Custom Brooke Tyson Ritial Silk Tanvi Top + bias silk gown (up to NZ size 20) — Valued over $2000 NZD
Made-to-order, 6-week lead time, can also be custom dyed in your choice of colour.

•Framed A3 Fine Art Print ‘Mt Ngauruhoe’
Tongariro Crossing Print by @monnijansen.art — Valued at $490 NZD
•@monni.label Silk Kimono Robe — Valued at $490 (colour options)
Please follow her pages 🤍
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HOW TO ENTER
• Each raffle entry: $50 NZD
• To enter:
1. Deposit funds into the below account:

BROOKE TYSON

01-0381-0091718-00

2. Screenshot your payment and DM us
3. We will confirm your entry once received.

Raffle closes: Sunday, 27th April at 12PM (NZT)
Open worldwide. ALL FUNDS WILL BE DIRECTED STRAIGHT TO ACCOUNTS IN NEED WITH PROOF Monday 28th April.

If you’re not able to enter the raffle, please consider donating or sharing this post. Every bit of help counts. 🤍
Donations can also be made via @welcomebackslowfashion. by @monni.label

A window into a moment in time, wanting to feel enveloped in comfort with the grace of a goddess ✨

Pre-orders coming soon.

📷@monniloves
🎶 @pianikamusic
Model @michellepianika by @monni.label

Beautiful Soui wearing our classic Monni Daylily Jumpsuit ✨ by @monni.label

Waterfall mist caught in a ray of sunlight, somewhere in a valley in the alps ✨ by @monni.label