Instagram story viewer> @mxydesign__> Posts
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Design Partner for Start Up Founders
We design websites and brands
Past clients include Dua Lipa, Conde Nast , Vogue & GQ
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Strong branding is like walking into a room with confidence.

I’m currently working with a founder who came to me after a previous branding project just didn’t hit the mark.

The business was strong.

The branding didn’t reflect it.

So I came in, refined the direction and explored new ways the brand could better represent where the business is heading.

We’re now down to two really strong directions, and he’s loving where it’s going.

That’s what good branding should do.

Not just make your business look better, but make you feel confident putting it in front of the world.

Excited to share this one soon.

Watch this space 👀

#branding #startup #startupstory #startupjourney taken in Notting Hill, London by @mxydesign__
0
2 months ago
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AI this.
AI that.
AI everywhere.

Honestly, LinkedIn can be overwhelming sometimes.

But AI is here now, so why not use it?

A few tools I use regularly:

⚡ Midjourney for visual concepts and imagery

⚡ ChatGPT for exploring ideas and solving problems

⚡ Higgsfield for turning static visuals into motion

The biggest benefit?

Speed.

I can explore more ideas, test more directions, and get to stronger outcomes faster.

Not to replace creativity.

To push it further.

What AI tools are you using right now? taken in London, United Kingdom by @mxydesign__
2
4 months ago
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Some of my best ideas don’t come from a screen.

Gallery days, walking, noticing the small details —
colour, shape, movement.

That’s where the real inspiration comes from.

Because if all you look at is what’s already in your industry,
you’ll end up building something that looks like it too. taken in London, United Kingdom by @mxydesign__
1
6 months ago
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Big projects feel overwhelming when you try to do everything at once.

Break it down.

Brand first.
Website next.
Set weekly milestones.

Simple structure makes big deadlines manageable.

#design #founders #startuptips #websitedesign taken in Barcelona, España by @mxydesign__
0
6 months ago
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Being always on is not how you build a great business.

Switching off is. 🔇

I’ve worked with people at every stage of building — some went on to raise $100k and beyond.

The ones who struggled most? Not the ones with the wrong strategy.
The ones who never let their brain stop long enough to think clearly.

I used to be the same.

I thought being available all the time meant I was in control.
It didn’t. It just meant I was always reacting — never thinking.

When I started truly disconnecting, everything shifted.

My thinking got clearer.
My decisions got sharper.
I stopped reacting and started leading.

Here’s when to lock this in 👇

→ Pick one hour today where you are completely unreachable.
→ Notice what your brain does when it finally has space.
→ Make that hour non-negotiable every single day.

You can’t build something great running on empty.

Your focus is your most valuable asset.
Protect it like one.

#founder #entrepreneurmindset #productivitytips #buildingabusiness #focusmode mindsetshift startuplife solopreneur businessgrowth worksmarter taken in Barcelona, Spain by @mxydesign__
0
7 months ago
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Branding is like your company’s credit score.

Every decision compounds.

You don’t build brand strength by “spending” on growth.
You build it by increasing trust.

• Consistent positioning
• Clear narrative
• Aligned team
• Defined principles

Growth without clarity isn’t scaling.

It’s fragmentation at speed.

The strongest brands don’t chase momentum.

They build foundation first —
so every action compounds trust instead of diluting it.

You can’t hack brand strength.

You build it.

Just like credit.

#branding taken in London, United Kingdom by @mxydesign__
1
8 months ago
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Great websites start with function — not aesthetics.

UX comes first.
It needs to be clear, smooth, and friction-free.

Only then does UI step in — not to compete, but to support the structure already in place.

Colour, typography, spacing, and detail should work together, not fight for attention.

I think about it the same way I think about getting dressed:
The outfit has to function first.
Then the balance, colours, and small details bring it to life.

Too much contrast clashes.
Subtle choices elevate.

Function first.
Style that supports it.

That’s how you build websites that feel intentional.

#uxdesign #uidesign #webdesign #productdesign #digitaldesign taken in Barcelona, España by @mxydesign__
0
9 months ago
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This year is about clarity.

Fewer ideas. Bigger impact.
Building things with intention — not noise.

Aligned projects. Aligned people.
Profit and purpose.

That’s the focus.

#ui #ux #website #startup taken in London, United Kingdom by @mxydesign__
3
9 months ago
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In my spare time, I explore.
Barcelona is my playground—long walks through new streets, quiet moments on a bench, hopping on a random bus just to see where it ends up.
It’s how I step away from the laptop, reset my mind, and breathe a little deeper. taken in Barcelona, Spain by @mxydesign__
0
10 months ago
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Your social media is your digital CV. Build it like opportunities are watching—because they are.#socialmedia #cv taken in Barcelona, Spain by @mxydesign__
0
a year ago
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Green and red aren’t just colours. They’re signals.
#colour #red #green #starbucks taken in Barcelona, Spain by @mxydesign__
0
a year ago
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Before I take on a client, I do three things:

• Intro call - energy check
• Contract - clarity on expectations
• Proposal - timelines + deliverables

Because the magic always comes from aligned 
collaboration.

#ui #ux #webdesign #cafe #nagarecoffee #client taken in London, United Kingdom by @mxydesign__
4
a year ago
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