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SAPPHO New Paradigm Cosmetics

@my_sappho

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➰ Organic & vegan makeup
➰ Walking a sustainable path
➰ Testing for PFAS - follow our journey
➰ By celeb/film MUA JoAnn Fowler 🌈
➰ Since 2008 🇨🇦

POSTS STORIES REELS

🌿💖 Discover the secret to captivating lashes with our Maximum Intensity Refillable Natural Mascara. Because we believe in enhancing your beauty sustainably, without compromising on intensity. ⁠
Let's celebrate womanhood with every glance. ⁠
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#CleanBeautyRevolution #SustainableMascara #LusciousLashes #SapphoNewLook #cleanbeauty #sustainablebeauty #smallbusiness #womanowned #canadianbrand #womanincleanbeauty#EmpoweredBeauty #SustainableGlam #NaturalMascara by @my_sappho

A new iteration of our bestselling vegan mascara: the formula you love since 2016, coming in sleek new refillable packaging.

So much care has gone into making this a real, no BS step closer to sustainable, while keeping classic mascara packaging as we know it.
- PFAS tested using the gold standard of lab testing: organic fluorine
- Refill cartridges recyclable through @pact_collective and metal case in regular recycling collection
- Purchase it with the metal case, or without, using just the single material plastic tube

Slated to arrive June 2023, pre-order yours while you can using the link in our bio! by @my_sappho

Hello! New here? A bit about us. We are SAPPHO New Paradigm, a high quality organic & vegan makeup line out of Vancouver, BC, Canada.*
We're a small (but mighty!) passionate team dedicated to bringing you updated classic colour cosmetics products and tools that will become new staples in your makeup bag (or kit) for years to come.
🌿 We use organic ingredients as much as possible, to keep pesticides out of your makeup, and add colour with ethical minerals
🐰 Our products are 100% vegan and cruelty free, certified by PETA, because no sentient beings need to suffer here
🌏 We consider full product life cycle in all our decisions, constantly seek better packaging and use ingredients that won't accumulate in nature when washed off
💜 We try our hardest to create a safe, inclusive space and are adding more shades as we grow
🍁 Our makeup is all made in Canada, with the highest purity standards. Our tools come from sustainable sources in China
👯‍♀️ Woman-owned and women-led. Our team consists of JoAnn Fowler, our Founder and Emmy-nominated Makeup Artist, Noemie Crepeau our Director of Sales & Marketing, Cristina Campoy our Digital Marketing Specialist and Makeup Artist, and Leopoldine Liecht, our Creative Director and Designer.

🎨 by @leoliecht

*Our business is operated on the traditional territories of the Coast Salish peoples, specifically the xwməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish) and Səl ̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) Nations, a privilege for which we are grateful, actively acknowledge and have two initiatives giving back to the Indigenous community.

#makeup #makeupbrand #makeupartist #indiebeauty #indiebrand #ethicalbeauty #cleanbeauty #greenbeauty #naturalbeauty #organicbeauty #canadianmade #canadianbrand #vancouverbrand #vancouversmallbusiness #sustainablebeauty #veganbeauty #crueltyfreebeauty #womenledbusiness #womenowned #femalefounder #smallbusiness #vancouver #coastsalishterritory by @my_sappho

Yaletown- if only Jerusalem was safe😔 by @my_sappho

goodbye and thank you by @my_sappho

PFAS in makeup? Yeah… I didn’t know either.
Switching to Sappho was a no-brainer.

Have you checked what’s in your routine? 👀

#PFASTested #CleanBeauty #MakeupCheck by @my_sappho

Up to 85% OFF — but make it chic.
Exclusive to the SAPPHO website.
Elevated. Limited. Unmissable. ✨

#SapphoExclusive #LuxuryForLess #EffortlessElegance #OnlineOnly by @my_sappho

clean girls don’t gatekeep 🫢⁠
#CleanGirlMascara #NoMoreFlakes #VeganLashes⁠
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@makeup.valc by @my_sappho

GET the LOOK 💄✨
BOGO = Buy 1, Get 1 FREE 🔥
Mascaras. Brushes. CC Creams.
Buy now or cry later 😭

#BOGOBaddie #MakeupHack #TikTokBeauty #GetItBeforeItGoes #SlayTheSale by @my_sappho

Honk if you love Canada! 🇨🇦🪶 Celebrating the Great North the Sappho way—fierce, fabulous, and a little feathery.

#CanadaDay #SapphoStrong #GooseGoals by @my_sappho

✨ Double the glam, same price tag! ✨
BOGO is ON: Mascaras, CC Creams & Brushes — buy one, get one FREE!
Clean beauty has never looked this good. 💋
Stock up before it’s gone! 🏃‍♀️💨

🛒 Available for a limited time.
#BOGOBeauty #SapphoNewParadigm #CleanBeautyDeals #SapphoBOGO #VeganBeauty #CrueltyFreeMakeup #MakeupSale #NaturalGlam #GreenBeauty #GlowUpClean by @my_sappho

Still here. Still iconic. Still up to 85% off. 🔥
Our biggest clean beauty sale is going strong — but not for long.
Vegan. Cruelty-free. On sale. Go.

🛒 mysappho.com

#CleanBeautySale #SapphoNewParadigm #VeganMakeup #CrueltyFreeSkincare #BeautyWithIntegrity #ConsciousShopping #BeautyDeals #EcoChic #GlowNaturally #GreenBeautyMovement #ViralBeautyFinds by @my_sappho