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In 2026, real estate branding isn’t just about a logo — it’s about showing up authentically, growing organically, and staying ahead of your competition. The agents winning right now are the ones building real trust and consistently delivering high-value content in their local market.

I’m Phyllis Coonce, CEO of My Agent Branding, and over the course of my career helping countless agents, I created something just for you. Get my Ultimate Branding & Marketing Checklist — a constantly evolving list and designed specifically for ambitious real estate professionals who are ready to clean up their brand and dominate their market.

Comment “GET BRANDED” below for your free copy, or DM me for all my links! 📩 taken in Los Angeles, California by @myagentbranding
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5 months ago
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My new course, and my last one of 2026, is finally ready! Agents, whether you already know and work with me or we haven’t met yet, I’ve poured my heart into creating this course for you and your VA or marketing staff👩🏻‍💻

Join me for 1 orientation session and 6 mastery sessions, October 28 through December 16.  Registration is open! I’m looking forward to an amazing course and would love to have you join me, course powered by SKOOL.  Learn all about it & register 🔗 link is in my bio 

@myagentbranding by @myagentbranding
0
13 days ago
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Robin Smith is one of the greatest clients for me because her endorsement, support and words of encouragement NEVER stops. Once you get on the team with Robin doors just open. On top of being a top producer for years in Las Vegas she does every single thing possible when it comes to her branding/marketing. My hat’s off to you Robin and thank you for these kind words. 

Life is good when you’re Robin Smith.💯 @robinismithlasvegas #LifeisGood 
@myagentbranding taken in Las Vegas, Nevada by @myagentbranding
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24 days ago
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What a ride it’s been with Lee & Paul! Epic team energy, they taught me that Boston ppl are my kind for sure. They are great clients for me because number one in spite of exhaustion they trusted me, understanding this stuff is not easy and takes time. They not only work together on all the things needed to be branded agents they also have a wonderful VA I’ve been up-training doing all the tactics to increase visibility and be consistent. Top that with a brand new website project they poured their hearts into with me and today it went LIVE @movewiththekouriteam 🙌🏼🙌🏼🙌🏼
🔗 thekouriteam.com 

Life is good when you’re Lee & Paul♥️ taken in Boston, Massachusetts by @myagentbranding
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25 days ago
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What a freakin week!! I know things are moving fast, and AI is coming at us even faster. I’m here to help make it feel a little less overwhelming, while overwhelming myself I’m kidding lol 😝💪🏼

Check out a few of my latest & greatest projects this week hit the link in bio 🔗 bio.site/phylliscoonce

Property pages with cinematic videos
Local guides with downloadable resources
Review authority pages
Listing showcase and production pages
Agent-to-agent referral pages
Digital Newsletters & more👩🏻‍💻

I’ll be sharing & teaching these ideas and more in one of the sessions inside my upcoming course. DM me JOIN if you’d like the details 

Life is good @myagentbranding 🪄 taken in Los Angeles, California by @myagentbranding
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a month ago
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I feel like I’m at Disneyland, don’t you love her voice 🥰♥️ how lucky am I to be loved by my clients 🥹🙏🏼 thank you Michelle, Ruth, and Vivar — it’s my pleasure to work with you all @michellenaickerhomes 

@myagentbranding 👩🏻‍💻 taken in Atlanta, Georgia by @myagentbranding
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a month ago
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Michelle is a great client for me because she came ready with a team eager and willing to learn all the things needed to level up during a brand switch. They jump ahead get more than expected completed ready for more weekly it’s incredible when this happens because everything starts to flow and she deserves it I adore her. 

Life is good when you’re Michelle Naicker serving the ATL✨@michellenaickerhomes taken in Atlanta, Georgia by @myagentbranding
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a month ago
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I mean if she isn’t the sweetest thing 🥰how did I get so lucky this year🥹 I can’t describe how my cup overfloweth with gratitude for @dianna_howell_realtor and all of my amazing agents putting in the real work with me 💪🏼🙏🏼🙌🏼👩🏻‍💻

Thank you Dianna for this video what a blessing♥️

Life is good if you’re Dianna Howell! #thebrandedagent @myagentbranding taken in Birmingham, Alabama by @myagentbranding
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a month ago
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Lynsey 💕 is more than a client, she is such an amazing human being. He love for real estate, her branding, her clients, doesn’t even compare to her love for her family and God. I love her the most because she stays true to her faith in all areas including her brand voice. I am honored to call her a client and a friend 💕

Life is good when you’re Lynsey Cantlon @lynseycantlon your Greater Spokane & Liberty Lake, WA agent 💕 
lynseycantlon.com

POV: Aren’t these the most lovely lifestyle shots, a beauty inside & out! 💕💕💕 taken in Liberty Lake, Wa by @myagentbranding
0
a month ago
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Dianna Howell is such a great client she does all the things, puts in the work, and does it all with a beautiful smile on her face. First and foremost, she trusts me 🙌🏼 She is consistent, she has followed everything I’ve told her to do. She’s working her YouTube channel like a champ, Google Business Profile, LinkedIn, Facebook, and Instagram. She sends consistent monthly newsletters, we built a beautiful new website, she uses AI correctly, and now creates gorgeous single-property websites. She is doing all the things it takes to be THE BRANDED AGENT. @myagentbranding I absolutely adore her and couldn’t be happier to call her both a client and a friend♥️

Life is good when you’re Dianna Howell, proudly serving Birmingham and the surrounding areas ✨ @dianna_howell_realtor 

Subscribe on her youtube, see her new website, check out her latest listing

diannahowellrealtor.com
youtube.com/@diannahowellrealtor
1194emeraldridgedrive.com taken in Birmingham, Alabama by @myagentbranding
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a month ago
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Mega Camp 2026 gave agents A LOT to think about, from AI overload and changing search to social media expectations and new technology. My biggest takeaway? You don’t need to do everything. You need to focus on what’s practical for your business and get consistent. I broke down what I believe agents actually need to focus on right now, why relationships still matter more than ever, and the two Exhibit Hall technologies that caught my attention, Land id + The ReelMap. 

Read my full Mega Camp 2026 recap via my LinkedIn Newsletter 🔗 link in my bio taken in Los Angeles, California by @myagentbranding
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2 months ago
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Hi 👋 I’m over here at mega camp searching 🕵️‍♀️ for the latest and greatest innovative gems 💎 for agents — I randomly found a canva gal — so agents who need a canva training here you go! Canva will host this 4 part series starting in September— KW agents look for Canva 1-4 (4 sessions) in September 🔗 link in bio #KWAgent #Canva taken in San Antonio, Texas by @myagentbranding
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2 months ago
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