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It’s just over a month until our favourite day on the calendar… and no, it’s not the awards show, although that’s good too!

The AADC Talks @aadc.com.au has become a way for many of us to learn more about our industry and each other.

We discover what’s happening locally and nationally across different strategic and creative fields, while bonding with our own team, rubbing shoulders with competitors (who we secretly love), connecting with clients and meeting new faces.

This event is the brainchild of our MD, Joe Godsell, and we couldn’t be prouder to support it year after year and see the value it brings to our marketing and creative community.

Buy a ticket and come say hi to the NATION citizens. 
We can’t wait to see everyone. by @nationcreates
1
19 days ago
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Thrilled to share that our client @kambala.sydney is a Finalist at the national Educate Plus Excellence Awards.

This accolade in the Marketing and Communications Campaign category recognises excellence in an integrated campaign that elevates institutional reputation, strengthens brand identity and delivers measurable impact.

We’re so proud to have created ‘A Global Sisterhood’ alongside the school’s highly collaborative marketing team, who are leading the way in an all-girls education. by @nationcreates
0
a month ago
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Congratulations to the official Mini-ster for Little Library, Eve Godsell, for a fabulous job leading the launch event on Friday.

At just 10 years old, her presence at the podium and position on the run sheet said everything it needed to say: Little Library is a place made just for kids. 

She delivered an exceptional opening address to an audience of fellow children (and a few grown ups), before inviting her assistant, Premier Peter Malinauskas, to join her in the ribbon cutting. 

We loved working collaboratively with @callie_agency and @statelibrarysa to bring this fun little launch idea to life across multiple touchpoints.

Keen to check it out? Little Library is now open to the public and you'll find it inside the State Library on North Terrace. 

(Photo credit to the talented @jamesfieldphoto). by @nationcreates
0
2 months ago
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Studying abroad isn’t just about the foodie adventures or hostel shenanigans; it can be the start of global friendships, networks, degrees and careers. 

To increase applications for the @newcolomboplan, a program supported by the @dfat enabling university study in Asia, we wanted to inspire students to take their first step on an exciting lifelong journey.

Our flexible campaign messaging supported recruitment across socials, campuses and a dedicated program microsite. So whether you’re looking to make new friends, learn a language, or get your foot in the door in a brand new place, you can start something big with the New Colombo Plan. by @nationcreates
0
2 months ago
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Stratco’s biggest campaign yet, Built for Big Things, has officially launched nationally.

Filmed in the Flinders Ranges, the campaign features more than 45 musicians from @adelaideyouthorchestras performing inside a Stratco Big Shed, transforming an industrial space into a cinematic stage and showcasing scale in a truly memorable way. 

Premiering during the season launch of The Block, the campaign created in partnership with @nationcreates and @passelmediaco is a bold celebration of South Australian creativity, ambition and innovation. 

Congratulations to the @stratcoaustralia team and all involved in bringing this standout campaign to life. by @nationcreates
2
2 months ago
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A big shed deserves a big introduction.

Our latest campaign with @stratcoaustralia makes a big song and dance about their new Stratco Big Sheds by quite literally playing a big song – minus the dance.

In collaboration with the amazing team at @passelmediaco and another one of our incredible clients in @@adelaideyouthorchestras, we brought over 45 of the state’s most talented young musicians up to the Flinders Ranges to play an iconic piece of music in a real Stratco Big Shed.

We had an absolute blast creating the cinematic TVC and want to give a massive thanks to everyone involved for their dedication and technical ingenuity in bringing it to life for real. by @nationcreates
1
2 months ago
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Did you catch us on Gruen?

With a brief to shame slow walkers, we leant on the deadbeat dad trope to disgrace blokes who are gone too long and end up losing what matters most.

Two very different pitches split the panel to send us home with one half of a trophy. 
Cheers for the friendly competition @fullerbrand and big thanks to @alexandermrobertson @olliepee Alice McKenzie @dallassrodgers @notandrewgibbon @jamielaurengem @ben_raschella  @Gameliahammerl @chloedoescostume @natashastone_makeupartist as well as @rmtmanagement and the rest of the crew. by @nationcreates
2
3 months ago
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Stoked to have been invited back on Gruen. Tune in tonight to see our ad on The Pitch, which is a little less controversial than last time. We think… by @nationcreates
1
3 months ago
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Someone order a career search? 
 
Mounted and motorcycle officers, dog handlers and divers — SAPOL is activating all units in a state-wide operation to find where you belong in blue. 
 
Huge thanks to a mammoth effort from the talented team at @passelmediaco, all-hands collaboration from South Australia Police and our client, the Government Advertising and Insights Hub at Department of the Premier and Cabinet, our spotlight stars Britt and Adam, and the 60+ real officers who came together for this fun recruitment campaign.  
 
Brand: @southaustraliapolice 
Creative Agency: @nationcreates
CEO: Greg Knagge
Creative Director: @nickbrz
Creative Team: @olliepee / Alice McKenzie
Project Director / Agency Producer: Greg Faull, Judi Oehme
Production Company @passelmediaco
Director: @sphillipe
Producer: @adam.camporeale
1st AD: @dion.vercher
2ns AD: @jjleechie
DOP: @jameshaskard
1st AC: @angustdowner
2nd AC: @ella_burton
Gaffer: @nicdatson
Lightning Assist: Jarrod Knoblauch, Andy Robertson Grip: @djangonou
Grip Assist: @matty.cap
Sound: Lachlan Coles
Production Designer: @fraserwhitehead
Hair & Makeup: @morganwickhammua
Wardrobe: @chloedoescostume 
Unit: Joshua Jaeger
Locations: @jessegoninon
PA: @francesthyer
Drone Supplier: @sa_uavs
Drone Op: @chloeekeeen
Casting: Wendy Ticao (TKO Management)
@tkomanagement
Photography: @alexandermrobertson
Editor: @sphillipe
Colourist: @nicholashower.colour
VFX Company - This is Not a Cult
VFX Artist - Francesco Cadoni
Additional VFX - @picturewizard_
Sound Design: Justin Astbury @astburyaudio by @nationcreates
0
5 months ago
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NATION turns 14 today, and we’re fully embracing our teenage angst. Bring on the black eyeliner, striped undershirts and My Chemical Romance CDs - does anyone remember our Tumblr password?

To celebrate, we’ve put together a mixtape of our favourite emo hits. Give it a spin yourself through the link in our bio.

A heartfelt thanks to all our wonderful clients and suppliers for putting up with us during our rebellious era. Hopefully it’s just a phase. by @nationcreates
1
9 months ago
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Bushfire season is upon us and it's more important than ever to make sure you and your family write down and discuss your 5 Minute Bushfire Plan. Thank you to  @sa_countryfireservice  and our partners @proeticproductions and @carataus for helping to spread this important message. by @nationcreates
4
a year ago
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Three @aadc.com.au awards. Two very worthy causes.
 
It’s extra special to us to be recognised for creating what matters to the community with @still_aware and Wildlife Crime Research Hub. by @nationcreates
2
a year ago
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