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What’s The News?

With recent events occurring with the election and the rising popularity of politics in the US,

news and politics have become the second most influenced topic on Instagram.

In fact, the numbers are staggering.

Posts relating to these topics saw 59% increases in daily followers.

This means that everyday influencers in this niche see a 59% increase in their follower counts.

Crazy, right?

While it was once a common practice to avoid controversial topics on social platforms, the times are changing.

The risk in political posts for your business exists, but the amount of engagement these posts draw ranks near the top.

Customers like to see the authentic side of a business, and sometimes this means expressing support for news events or political beliefs.

While these numbers may be skewed due to 2020 being a highly watched political race, we don’t expect the growth to slow down as new interest and wider coverage continues to grow. by @noahrodecom
7
5 years ago
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Working hard for my clients. 
happy with  the results there getting 🙂 by @noahrodecom
1
5 years ago
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Instagram now ranks as the second most used platform for B2C companies and the third most used platform by B2B companies. 

Brands of all kinds are relying on the platform to reach new audiences and grow their businesses. 

While Facebook remains the most used due to its advertising capabilities, Instagram continues to close the gap. 

B2B and B2C marketers vary in their use of social platforms, but Instagram continues to increase its dominance as a marketing platform. 

7 in 10 (69%) marketers say they will increase their organic activity on Instagram, compared to only 2% saying they have plans to decrease their efforts on Instagram this year.

The increase doesn’t stop with organic usage either. Instagram Ads will see a boost in paid usage as 55% of respondents say they plan to increase spending. 

A low number of 1% say they will decrease their Instagram Ads usage. 

Now is the time to bet big on Instagram for your business. by @noahrodecom
0
5 years ago
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Can you imagine paying $1.3 million for an Instagram post?

How about earning that amount? 

Well, it’s happening.

This is Kylie Jenner’s rate to post a promotional Instagram post for a business, brand, or event.

It’s not only because of her massive following on Instagram.

But it is because of how loyal her fanbase really is.

Her endorsement of a product or service means so much to those followers.

They would be willing to buy what she promotes almost instantly. 

The high price tag may seem a bit ridiculous, but brands clearly

 see the value in spending the capital. 

She remains the highest-paid influencer on Instagram carrying this price tag.

Of course, there is no way every business can afford such a lucrative marketing strategy.

But it serves as a great reminder of why influencer marketing on Instagram
needs to be factored into your brand’s overall marketing strategy. 

Tap into devoted audiences to make valuable sales. by @noahrodecom
0
5 years ago
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Instagram is well known for being a platform to empower models and influencers in all spaces. 

One category that reigns supreme on the platform is the fashion industry. 

In fact, Fashion brands dominate Instagram with 35 million followers across all major players in the space.

And that number grows every day.

#Fashion is also one of the top three most regularly used hashtags on Instagram with over 1 billion posts. 

Fashion has become so popular on Instagram that department store chains are now partnering with fashion bloggers to promote new initiatives and increase the visibility of their brand.

It’s also worth mentioning the micro-influencers in the space too. 

They hold much smaller audiences, but they are loyal followers. Micro-influencers are an excellent way to expose your brand at a lower cost. 

77% of fashion micro-influencers prefer Instagram over any competing social media platform. 
This blows away any other industry. 
In comparison, only 31% of entertainment/pop culture micro-influencers prefer Instagram as their top social platform.

The visual aspect of fashion makes it the perfect partner for Instagram. by @noahrodecom
0
5 years ago
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It’s simple. Use Instagram Ads and optimize your ad layout for high converting call-to-action buttons. 

62% of all Instagram users have clicked on a call-to-action button below an ad before. 

Think about how many people that equates to. 
The numbers are remarkable. 

The best way to get your ads performing this well is through A/B testing and continuous optimization. 

The Instagram Ads platform allows you to set up A/B tests and try different buttons on your ads. 

You can change the test, the colors, or the location to name a few.

It is critical to use A/B tests to gather data and see what performs the best. 

Once you find that winner, double down and watch the conversions roll in. 

Some awesome ways to use Instagram Ads
is by using retargeting methods to display ads to your profile followers and website visitors.

Putting your brand in front of the people that care about it 
will increase both your conversions and brand awareness. 

Don’t be afraid to over-promote your business. 

It really works. by @noahrodecom
0
5 years ago
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If it seems like there is always a bikini or a 
6-pack in front of you on Instagram, it’s because there is.
 
Fitness posts have a stronghold over the 
Instagram world with more feature posts and better engagement rates.

The domination of the fitness industry has created a fight for followers. 

Other brands are forced to compete for attention.

This industry generates 73% of all Instagram stories posted by business accounts. 

With the number of stories posted daily, this is a massive number for a single industry.

Other industries should take notice and begin integrating stories into their own niche, it clearly works.

Some industries suffer because they are less reliant on visuals than others. 

But there is always an opportunity to create a visual element.

The key is to make a habit of posting several times a day. 

You will start to gain followers and generate more engagement per post as you increase the quality and consistency of your efforts.

Always fight for that one extra rep! by @noahrodecom
0
5 years ago
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Can you guess who achieved 1 million followers in the shortest time span? 

We can give a hint. She “was on a break”. 

Ok, maybe that didn’t help.

They called it “The Aniston Effect”. Yup. Jennifer Aniston reached 1 million followers in 5 hours 16 minutes

 in October 2019 when she decided to finally join Instagram.

Not only did her own profile growth explode, but she caused a massive increase for all of her costars on Friends too. 

They each gained a million followers of their own over the following weeks too.

This might sound intimidating at first for a small business. How could you compete?

The key is to remember that you aren’t competing. Instead, leverage these influencers in your own strategy. 

Figure out what type of pop culture your audience likes and incorporate it into your strategy.

Creativity always wins. by @noahrodecom
1
5 years ago
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Which celebrity has the most fake followers?

 I’ll get to the list in a second but first, a key point:

 How many businesses don’t GO HARD growing their business on social media because they think they’re too small? 

Or because they can’t compete with the big boys and girls? 

As you read this list of “Celebrities With The Most Fake Followers” below

think about the businesses out there who haven’t started scaling their social media because they were intimidated by celebrities and “big” accounts.

 (Maybe you’d even fall into that category.)

Here’s the list, reported from Bazaar.com:

Ellen Degenerres - 49% of Ellen’s followers were found to be fake.

Kourtney Kardashian - 46% of Kourtney’s followers were found to be fake.

Taylor Swift - 46% of Taylor’s followers were found to be fake.

Ariana Grande - 46% of Ariana’s followers were found to be fake.

Miley Cyrus - 45% of Miley’s followers were found to be fake. by @noahrodecom
1
5 years ago
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The #1 “TRICK” That Makes People Buy On Social Media?!?

You’re about to discover the #1 “trick” that makes people buy on social media.

We put quotations around “trick” because it’s not a trick at all.

It’s obvious.

And chances are, you’re not doing it.

A recent survey asked people what brands could do on social media to make them make a purchase


The #1 response?

Be Responsive.

That was it.

Just BE RESPONSIVE.

We've spent a lot of time auditing a lot of social media accounts.

We see brands who do great videos or pictures or stories.

But almost all drop the ball in being responsive to their followers.

They don’t respond to every comment.
They don’t reply to every DM.

And so they leave their followers hanging.

And you know where those followers go?

To the competitor who does take the 20 seconds to RESPOND TO THEM.

Social media is not a megaphone.

You’re not yelling out to a faceless mob.

Social media is a conversation.

And the more conversations you have, the more conversions you’ll make.

We’ve known this for a whole with our clients.

But now it’s not just us saying it.

Your audience is saying it too.

P.S. In the same survey, the BOTTOM TWO things brands could do on social media to make people purchase was

 ““interesting visuals” and “being funny”.

As in followers don’t buy because your visuals are “epic”. Or because your content is cute and funny.

So you can’t use the excuse anymore that social media “can’t work” for you
 because you don’t have the time or resources to make visually-appealing content or funny content.

Customers just said they don’t care about that.

They care far more about you RESPONDING to them.

We predict if you can just talk with them, you will watch your sales soar.

And we’re not talking out of our behind.

We’ve seen this work for years now, in every industry imaginable.

Let it work in yours too :) by @noahrodecom
0
5 years ago
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We’re going to keep this one short and sweet:

90% of IG users follow BUSINESSES On Instagram.

Translation: They want to hear from businesses when they’re scrolling their IG feed.

They very well might be interested in buying something - RIGHT NOW - if the right content and offer were placed in front of them.

Our question for you:

Will you be there in front of them?

Or will your competitor?

We know - it’s a big generalization.

But it’s kinda true :)

Either you’re in front of them, getting the customers...or you’re not.

Best part?

It’s your choice.

You’ve got a great product that more people deserve to know about.

Let’s do something about it đŸ’Ș by @noahrodecom
0
5 years ago
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How Jason Capital Grew To 1.6 Million Followers In 18 Months

We hear it all the time: 
“It’s impossible to grow on social media.”

Or 

“No one likes or follows our content, what’s the point in posting, it doesn’t work”.

We at NoahRodEcom respectfully disagree.

In fact, we think the businesses saying this are plain wrong. And are missing out on a big daily rush of new customers.

Repeat after me: 
“SOCIAL MEDIA DOES WORK, I may have just been using it the wrong way.”

That wasn’t so bad, was it? :)

Let me give you a great case study: Have you heard of Jason Capital?

Jason Capital’s Instagram has grown to 1.6 million followers in 18 months.

 (An average of about 83,000 new followers per month. Or 2,700 followers a day. Imagine if your account was growing by 2,700 followers per day!)

What’s Jason’s secret?

He doesn’t force his beliefs or ideals on social media.

He accepts social media for what it is.

He accepts that yes, it is incredibly hard to grow organically on social media. BUT


It’s incredibly easy to do paid growth on social media and attract targeted followers to your page, who engage with your content and are interested in purchasing your products.

And that’s how Jason has grown to 1.6 million followers in 18 months.

By paying for the followers.

And Jason is very upfront about this.

His model goes like this:

1. Work with a very reputable agency that does his social growth for him, sending him the types of followers he wants

2. Share fun, entertaining educational content with those followers, thus building a relationship with those followers

3. Make those followers offers to buy his products

4. Take the revenue from those sales and reinvest back into more growth

Jason has followed this plan for 18 months now and he shows no signs of slowing down.

You don’t have to do it exactly as Jason did.

You may not want to go as fast as Jason did. You may want to go faster.

But you can no longer say, “Social media doesn’t work” :) by @noahrodecom
0
5 years ago
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