Instagram story viewer> @normtheagency> Posts
NORM. | Organic Reach Marketing(@normtheagency)'s profile avatar HD Profile

NORM. | Organic Reach Marketing

@normtheagency

1.8K
followers
565
following
That agency that films 3 months of content in 1 day!
🏆Client wins: $60K in 2 months • 300% increase in bookings/month
📍Ottawa, Canada & USA 👇Book Call
POSTS STORIES REELS
It all started in 2024, when Anisa, founder of NORM., decided to close the chapter on her 10-year career in tech marketing and go all in on building something of her own. With a decade of marketing experience, a passion for creativity, and a vision to do things differently, she took the leap and launched NORM., a B2C marketing agency focused on helping businesses grow through strategic content, organic marketing, and authentic connections. Fast forward two years, and what started as a one-woman business has grown into a team of 8 talented creatives and marketing professionals specializing in social media management, content creation, video production, organic marketing strategy, email campaigns and brand storytelling. Today, we’re proud to support over 20 businesses across Canada and the US, helping brands build their online presence, connect with their communities, and turn strategic content into real business growth. What started as one entrepreneur with a vision has grown into an agency working with businesses across North America, all while staying true to our Ottawa roots. Our mission has always been simple: create marketing that doesn’t just look good, but actually grows businesses. And we’re just getting started. 🚀 by @normtheagency
👇 We’re now booking Fall 2026 / Winter 2027 clients. 3 ways we help brands: 1. Full Social Media Management We create your strategy, film your content, and manage your social media. 2. Organic Marketing Training We train you or your team on social media and content creation that builds your brand and drives growth. 3. Fractional Marketing Support We become an extension of your team, providing ongoing strategy, guidance, and marketing leadership. DM us to find the best fit for your business. by @normtheagency
Content without action is wasted! The best CTAs tap into psychology 👇 **🧠 Forgetfulness** People are busy and CTAs act as gentle reminders, not just prompts. Use urgency + simplicity: “Save this before you lose it” or “Set a reminder now.” Works well for content people intend to act on later (tutorials, deals, event sign-ups). **📊 Polls** Low-effort interaction = high engagement. Polls lower the barrier to entry (one tap vs. typing a comment), which boosts your engagement rate and signals to the algorithm that your content is worth pushing further. Great for warming up cold audiences before asking for a bigger action. **⏳ FOMO (Fear of Missing Out)** Scarcity and urgency drive faster decisions. “Only 10 left,” “Offer ends tonight,” or “Everyone’s talking about this” work because people fear losing access more than they desire gaining something new. Best for sales, limited drops, or time-sensitive content. **❓ Curiosity** The “curiosity gap”: giving people just enough info to make them need the rest - keeps them watching, reading, or clicking. Works well for hooks (“You won’t believe what happened when...”) and driving traffic to a link or next slide in a carousel. **Overall strategy tip:** Match the trigger to your funnel stage: - Curiosity/FOMO → top of funnel (attention, reach) - Polls → middle of funnel (engagement, community building) - Forgetfulness/urgency → bottom of funnel (conversion, sales) Which one do you use most in your content? Drop it below 👇 📞 Ready to level up your marketing? Book a free call with us today 👉 link in bio. . . . #MarketingTips #ContentStrategy #CTA #DigitalMarketing #SocialMediaMarketing MarketingAgency SmallBusinessMarketing ContentMarketing GrowthMarketing MarketingStrategy by @normtheagency
As a business owner, you do too much! We handle your marketing so you can focus on what you know best, your business! Link in bio to book a free consultation! by @normtheagency
We manage all your organic marketing! From filming to editing your ads, social media to community management and email marketing! Book a call with us - Link in bio 📍 by @normtheagency
3 months in 1 day: What you don’t see behind the scenes is the amount of strategy, planning and preparation that goes into making a content day successful. Our goal is always to maximize every minute we’re on site and walk away with months of strategic content that speaks to the right audience and supports the business’s goals. Because a successful content day doesn’t start when we press record. It starts weeks before! Here’s a little behind-the-scenes wisdom from our team 👀 by @normtheagency
📍 @oyfndg gathered some incredible people for their content day and we had so much fun with it! Results coming soon 👀 by @normtheagency
Let us make your dreams come true with strategy, content that sells and a team that becomes an extension of your business! by @normtheagency
What we do NOT do: 🚫 We don’t post just to post. 👉EVERY. POST. IS. INTENTIONAL. 🚫 We don’t create “cute” content that looks good but has no purpose. 👉 Brand = people NOT Aesthetic feeds. 🚫 We don’t jump on trends just because they’re trending. 👉 Trends follow OUR lead. Because without strategy, posting is quite literally just filling a feed. Every piece of content should have a job: 🤝 Build awareness 🤝 Create trust 🤝 Start conversations 🤝 Nurture your audience 🤝 Drive action If it’s not moving the business forward, why are we posting it? by @normtheagency
Give us 6 hours, and we’ll take care of your content for the next 3 months. Yes, really. 👀 One content day. Three months of strategic, high-quality content ready to use across your social media and paid ads. We come to your business with a plan, a creative team, and everything needed to bring your brand to life. From strategy and scripting to filming and editing, we handle the entire creative process so you can focus on running your business. Here’s what you get: * A content strategy tailored to your business goals and audience * Creative concepts, scripts, and shot lists prepared ahead of time * A full day of professional on-site filming * Professionally edited videos designed for social media and paid advertising * A library of content you can use, repurpose, and distribute over the next 3 months Because great content isn’t just about showing up online. It’s about building trust, attracting the right audience, and turning attention into actual business. You run your business. We’ll make sure people know about it. Ready to get 3 months ahead on your content? Let’s plan your next content day. by @normtheagency
Alex & Amrick opened their studio with 270+ founding members in Toronto! We’re incredibly proud of our clients and the businesses they’ve built. 🤍 But their success has never come from doing just ONE THING Launching strong requires THREE important things: 👉 Marketing to create trust, build awareness and bring people in. 👉 Sales to follow up, build relationships and convert interest into revenue. 👉 Community outreach to create trust, visibility and a real presence locally. And behind all of that? A team making sure every piece is moving in the same direction. 👏As a business owner, you cannot—and should not—be expected to do all of this yourself. That’s where we come in. 💯Hiring the right marketing team gives you the capacity to go further, show up more consistently, execute bigger ideas and build momentum in ways that would be incredibly difficult to manage alone. Our clients’ success is never because of just one thing It’s the result of strategy, advertising, community, follow-up, sales, operations—and a group of people working together toward the same goal. And that’s exactly how we believe a business should grow. 🤍 by @normtheagency
We help brands sell on social media through strategic content! Follow us and see our bio for our best wins in 2026! by @normtheagency

Download All

Save the photos and videos currently loaded on this page.

0Photos
0Videos
Ready to download 0 / 0

Keep this tab open until your download is ready.
back to up