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NorthWing Digital is a dynamic and innovative digital marketing agency located in Hopkins, Minnesota dedicated to helping others succeed.
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Orlando, we made it!

Tomorrow at 9:40 AM ET we get to open the YMCA CMO & Marketing Leaders Conference, and we couldn't ask for a better group to do it with. Instead of a presentation, we're sitting down for an honest conversation about what's working for Ys right now, from knowing your community to bringing more families through the door.
Moderated by Stefanie Noble, YMCA of Central New York
 • James Reynolds, Chief Marketing Officer, YMCA of Metro Atlanta
 • Nathan Hippenmeyer, Vice President of Marketing, YMCA of the North
 • Kyle Scott, Founder, NorthWing Digital
 • Jake Leiby, Chief Operating Officer, NorthWing Digital

See you at the welcome reception tonight. Then grab a coffee tomorrow, bring your questions and come say hi at the booth after. We can't wait to see everyone!

#YMCA #NonprofitMarketing #YMCACMO by @northwingdigital
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2 days ago
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Looking for a recommendation to elevate your design workflow? Our Paid Ads Designer, Martha Vaughan, highlights why Adobe Photoshop is her go-to tool: 

"Adobe Photoshop is one of my favorite tools because of the creative freedom it offers. I love experimenting with imagery, layering different elements, and exploring new techniques. It’s a versatile tool that allows me to bring creative ideas to life across all types of design." by @northwingdigital
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4 days ago
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Our team at NorthWing Digital is growing, and we’re looking for talented individuals to join us! ✈

We are currently hiring for several open positions across strategy, search, ads, and web development:
 Senior Account Manager
Senior Organic Search Specialist
Organic Search Specialist
Paid Digital Ads Specialist
Web Developer

If you’re passionate about digital marketing and want to collaborate with an incredible team, we’d love to hear from you!

👉 Explore these roles and apply today at https://northwingdigital.com/careers/ by @northwingdigital
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8 days ago
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The NorthWing Digital team is heading to Orlando! 

We're excited to support the 2026 YMCA CMO Conference as the Presenting Sponsor. Come meet our leaders and account team!

We can’t wait to see you!

 #YMCA #CMOConference2026 #TeamNorthWing #DigitalMarketing #OrlandoEvents by @northwingdigital
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11 days ago
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And just like that, the 2026 YMCA General Assembly is over! We had an amazing time connecting with YMCAs all over the nation and, of course, seeing some familiar faces as well.

Thank you to everyone who worked so hard to make this event a success.

Next stop? We'll see you at the 2026 CMO conference!

#YMCA by @northwingdigital
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15 days ago
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It's officially day #2 of General Assembly in New Orleans! Stop by booth #1950 to pick up your YMCA playbook and learn more about how NorthWing can help support your Y. 

 #YMCA #GeneralAssembly #ymcaga by @northwingdigital
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18 days ago
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EEAT: You’ve heard this acronym before, but what does it mean? Google uses this set of framework to determine your content’s quality and value. It’s also a great framework to follow to prove to your client base (and AI-driven search results) that you are knowledgeable and trustworthy in your field.

Experience: Share your firsthand knowledge and real-world experience through case studies, original content, and hands-on experience.

Expertise: Show you know what you’re talking about with author bylines and bios, links to credible sources, and thought leadership content.

Authoritativeness: Prove to your audience and LLMs that you are the go-to source for your area of expertise by gaining citations and mentions, and displaying awards and certifications.

Trustworthiness: Display value in providing accurate, up to date content backed by reliable sources and having easy to find contact info.

These trustworthiness indicators remain the same for both organic SEO and LLM citations. How are you managing EEAT content on your website? by @northwingdigital
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20 days ago
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The 2026 YMCA General Assembly is almost here, and the Northwing Digital team is gearing up for an incredible trip to New Orleans!

Whether you're looking to elevate your digital strategy or just want to talk shop, we would love to connect. Stop by Booth #1950 to say hello!

🗓 When: September 17–19, 2026
📍 Where: Ernest N. Morial Convention Center | New Orleans, LA
🎪 Find Us: Booth #1950

We hope to see you there! by @northwingdigital
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22 days ago
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NorthWing Digital was a part of the Y takeover last night! Thank you to @ymca_north for putting together such a fun event.  We love getting to see just how much you do for our community. ⚾❤️ by @northwingdigital
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22 days ago
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Celebrating the end of a great summer and cheers to a great new season at NWD! 

Thank you to Jake Leiby, our VP of Operations, for hosting the team and serving up some amazing food at our company BBQ. by @northwingdigital
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22 days ago
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One of our Paid Digital Ads Specialist, Laurel Nebosis, shares one of her top tool recommendations for everyday workflow:

"Google Trends is one of my favorite tools because it reveals changes in search interest and consumer behavior. It’s perfect for understanding what your audience is actively interested in and making more informed, strategic decisions!" by @northwingdigital
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a month ago
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Our VP of Client Services, Jen Mugnaini, shares why "Better Together" is her favorite core value:

"We achieve more when we work toward shared goals. Whether with our internal team or clients, success comes from strong communication, aligned priorities, and trust. Working together with accountability leads to stronger results and long-term success." by @northwingdigital
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a month ago
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