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🔹️Helping brands with character dominate the market through authentic branding
🔹️Strategy - Design - Packaging
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Sunbase Brand Identity 🥰

Somehow i managed to finish this in last second, i had so much fun working on it and seeing how the brand develop with each step 

For packaging i went with really clean look, with lot of spacing to convey that ultra light feeling. For typeface i chosed serif, it gives brand that clarity and trustworthy vibe

Combined white with yellow and blue for packaging to give that light summer vibe and added simple sun illustration with applied brush on the edges to make it look like it was drawn on skin or in sand

Cover model: @iremontherocks

Thanks @designerbriefs and @mockup.maison for such a fun brief

#dbsunbase #designerbrief #skincarepackaging #branddesignagency #cosmeticpackagingdesign by @nothin.design
3
6 months ago
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Sunbase Logo Design Process

Open for work: mikigrujicc@gmail.com

#logodesignprocess #logodesignlove #skincarebranding #brandidentityspecialist #skincarelogo by @nothin.design
2
18 days ago
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This fear made me a better designer

As a self taught designer, i had no clue how to use colors in my work, i had no clue how to combine them, how to use them so i just avoided using them.

Everything i created was black and white. At that time i thought that it is my weakness as designer, but today i know it made me a better designer.

Thing is, when design work in black and white, it will look good in any color. 
It became my foundation, to design everything in black and white first, because when you can't hide behind colors, you need to nail balance, contrast, hierarchy.

What fear made you better?

#designtalks
#selftaughdesigner
#designtipoftheday #graphicdesignersclub #branddesignerlife by @nothin.design
2
22 days ago
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5 reasons why AI logo is losing you customers 

1. Functionality: Whatever you designed, without a proper strategy ans thought behind it, it is just a pretty decoration. This is why you logo design will leave wrong impression and position your brand in a bad way 

2. Mediocre design - the same way you typed a sentence and made your logo, everyone else xan do the same. You will end up with design that look similar or same like someone else, get lost among competitors, lose trust 

3. Missing vector - AI generates raster images, when you try to scale them, quality is lost and you end up with blurry logo. Printing is even bigger nightmare. This makes your brand look cheap and product give a feeling of bad quality 

4. Reputation - Your friend may love your AI logo but first impression last forever. And trust me, everyone knows it is AI and to customers that scream Cheap and Bad quality. Because if you are trying to save money on somwthing that represent your brand, why wouldn't you do the same with your product. This is why they would choose someone else over you. 

5. No legal defense - What most people don't know is that AI logo can't be copyrighted. You can't legaly claim it and anyone can use that same logo or design and you do not have any legal ground to stop them 

So yes, you saved $900 on a logo, but how much are you losing every single day because of it?

#smallbusinessowner #businessownerproblems #growyourbrandonline #logodesignershub #branding101 That ai logo is silently killing your brand by @nothin.design
1
a month ago
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Free template for this brand anination?

I managed to make this template in after effect after few days of adapting it to both horizontal and vertical layouts. From now on, i will use it to showcase my brands, i think it is simple but interactive way and i always wanted to go deeper into motion brands

Sunbase is a sunscreen brand, designed for everyday sun protection. Products are lightweight, easy to apply and made to become a simple part of daily routines.

Lemme know what you think? 

#brandpromo
#motiondesign
#motiongraphics
#motionbranding 
#brandshowcase 

Do you want this template? by @nothin.design
1
a month ago
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Designer on a side quest | EP 01 

Start of my new series where i will share what i am doing my life aside from logo and brand projects. I think it will be very fun series where we can do some creative hobbies and also you guys can see more of my personality.

For first episode i decided to use shorter version of my yt video where i made T-Shirt for my studio using logo carved on linoblock.

I also painted back side of the shirt with a cool artwork that i sketched so that will be next episode.

This is more like a small test video so i would love to hear all advices or suggestions for other episodes 

#designerjourney #designerlife #creativemind #creativehabbits #linoblockprint by @nothin.design
1
a month ago
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Matiz Logo Design 

I had a busy week so my time was limited, but i managed to finish this challenge and i can tell you it was lot of fun.

I was not sure if my idea to make logo from clay would work but it turned out well at the end

Thanks @designerbriefs @moyo.studio for a fun challenge, as always

#dbmatiz #brandidentitydesigns #potterylogo #logoprocess #handmadelogo by @nothin.design
5
2 months ago
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Sunbase Brand Reveal

Sunbase is a sunscreen brand designed for everyday sun protection. The products are lightweight, easy to apply and made to become a simple part of daily routines. Sunbase brings sun care into a modern, lifestyle-driven brand. 

I wanted to keep logo very light and elegant, while conveying that premium and summer feeling through color palette and packaging

Result is a brand that look confident, stand out and represent the brand as well as the quality of their products.

Your brand does not look or feel confident? Let's have a chat at mikigrujicc@gmail.com

#brandidentitydesigns #skincarebranding #dbsunbase #brandinginspiration #brandingdesign by @nothin.design
0
2 months ago
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This is one of my favourite projects, eveeything went so smooth, we created amazing brand and founder Nestle was a lovely women.

She reached out to me to help her create visual identity. Previous designer created a brand that did not reflect the quality of products and she felt that it didn't feel like her brand. At start she had doubts considering previous experience but we went through discovery session, she helped me understand her brand and after we built strategy, she felt more confident.

We presented 3 different moodboards based on strategy and this one was a clear hit. Her close friends were matching our audience personas so everything we designed, we presented to them as well and gathered feedback. 

We build confident brand rooted in passion and creativity, inspiring people and enriching their homes.

Deliverables: Logo design system, font and color system, packaging design, label design, business, thank you and instruction cards, social media pack

#candlebranding #candlepackagingdesign
#smallbusinessowner
#brandstrategydesign #strategicbranding by @nothin.design
4
2 months ago
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Let's try out this new trend with some rejected logo concept 😇

#smallbusinessowner #branddesignagency #logogrids #logolove #selftaughtdesigner by @nothin.design
1
3 months ago
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Life of a designer on social media 😂

Jokes aside, i am working on my first yttt videooooo and im very excited to share it, even if 5 people see it. I wanted to do this for so longggg, but i had lot of anxiety in front of camera so i was always delaying it.

With time, i got used to record myself and speak on camera and it is much more easier now, compared to year ago so i finally decided to do thissssss

Coming soooon

#cameraanxiety #graphicdesignchallenge #designerclub #creativefreelancers #creativestudio by @nothin.design
0
4 months ago
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Not every logo needs to be made from sketch 😇

This was such a fun thing to try out and i will definitely do more of these with different liquids and textures, maybe even make a full font 

This is how i made logo design for Nocaff brand. Did you ever try something simmilar?

Collaborations: mikigrujicc@gmail.com

#logoprocess #handmadebrand #creativestudio #logodesignlovers #logodesignersclub by @nothin.design
1
5 months ago
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