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Nicole Ravenscroft ~ ECD

@nr_creative_director

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I go by the name Nix. I am Executive Creative Director. I approach my work with the alchemy of insight, vision + craft.

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How it all comes together…
the recipe: A strong collective of masters of their trade @thegoodraven, @tarryn_c and @kika.c0

Agency + Creative- @kraalcollective
Executive Creative Director + Strategy- @thegoodraven
Creative Director and Illustrator- @Tarryn_C
Second Illustrator @kika.c0

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#thekraal #kraalcollective #agency #design #illustration #packaging #tea #floral #botanic #tokyo #cherryblossom by @nr_creative_director

We love what we do. Can you see it.

Agency + Creative- @kraalcollective
Executive Creative Director + Strategy- @thegoodraven
Creative Director and Illustrator- @Tarryn_C
Second Illustrator @kika.c0 by @nr_creative_director

Can’t we just live there? Beautiful illustrations and design work by @Tarryn_C
And @kika.c0

Agency + Creative- @kraalcollective
Executive Creative Director + Strategy- @thegoodraven
Creative Director and Illustrator- @Tarryn_C
Second Illustrator @kika.c0 by @nr_creative_director

A digital paintbrush techniques express an artist flair.

Agency + Creative- @kraalcollective
Executive Creative Director + Strategy- @thegoodraven
Creative Director and Illustrator- @Tarryn_C
Second Illustrator @kika.c0 by @nr_creative_director

RED ON RED, GRITTY, FLAVA. We fried up some flaming-hot Kasi-cool illustrations for Honchos Flamed Grilled Chicken. Campaign included POS, window designs, and consumer touchpoints.

Client – @honchos_za
Creative @kraalcollective
Executive Creative Director @thegoodraven
Illustration _jlouw

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#thekraal #kraalcollective #agency #creative #art #design #illistration #work #honchos by @nr_creative_director

Miller Design Lab screams innovation in fashion, design and lifestyle. We collaborated with internationally renowned Jeff Staples and top local designers to stitch a disruptive MDL range. The campaign stirred up art direction for the collection, an online shopping site, a fashion film, collateral, documentaries and stills photography.

Client – @mgd_southafrica
Creative -@kraalcollective
Lead Agency @raptcreative_agency
Executive Creative @thegoodraven
Documentary Director @tarryn_c
Culture & Fashion Specialist Miki Jordaan
Photographer @jacquesweyers.studio
Fashion Film DOP - @ryan_janssens
Art Directors @mishbyram and @morganamarengo
Production Stills @herocreativemanagement
Producer @neilrobertshero
Documentary Production @gungho.tv
Producer @thegoodraven
Stylist @gavinmikeycollins
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#thekraal #kraalcollective #agency #collective #fashion #film #documentary #miller #millerdesignlab by @nr_creative_director

We conceptualised a youth campaign for @cocacolaza, aimed to ignite the taste of Coca-Cola (open happiness) through a fashion range created in collaboration with @rich_mnisi, @solsolstreet & @_____maylee_____ .
We also ideated a pop-up store, short films, a digital campaign and PR.
For a sigh of art direction relief -click the [link in our bio]

Client – @cocacolaza
Creative- @kraalcollective
Lead Agency – Offlimit Communication
Executive Creative Director & Designer- @thegoodraven
Senior Designer- @empressnjamah
Photographer @katinkabester
@herocreativemanagement
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#thekraal #kraalcollective #agency #cocacola #cocacolaza #fashion #work by @nr_creative_director

We collaborated with local musicians, @clyde_mandie,, @inno_motong,
and @amarafleur to create the tracks, giving them exposure and a rare opportunity to work with big brands.

Tap the link in our bio to connect with us today.

CREDITS
Client - @woolworths_sa
Talent: @clyde_mandie / @inno_motong / @amarafleur Talent management: @turanjaninja
Agency- offlimits communication
The Creative - @kraalcollective
Production - @gungho.tv
Executive Creative Director - @thegoodraven
Director of Photography- @ryan_janssens
Motion Graphics: @s___p___a___m
Writer : @beatdabeatt / @clyde_mandie
Stylist - @mikhailiapetersen
Studio - @photohire by @nr_creative_director

Just a sneak peek of @castersemenya800m’s Pause is Power Masterclass, which we shot together with @gungho.tv We loved telling her story and capturing her in her element using intimate closeups and powerful action shots with
a gentle blue grade. Check out
the full masterclass on the @powerade YouTube channel. 
Client: @powerade
Talent: @castersemenya800m
Project team: @olc_intergrated_agency @kraalcollective @gungo.tv
Director: @thegoodraven
Producer & Interviewer: @monsieur_jigglypuff
Creative Director: @beatdabeatt
Editor & Motion: @felix_de_kat
Project Manager: @mikhaliapeterson
Editor: @gabriel1botha @matthewvonblerk_
DOP: @_bekker_brand_ Lead Photographer: @ryan_janssens
Hair & Makeup: @hekpoort
Music: @yo_skulla by @nr_creative_director

The Powerade “Pause is Power” campaign is about strength and perseverance in the face of adversity. It’s about staying calm and still when necessary. We expressed both these themes through a shoot treatment that balanced powerful close-ups and action shots with a soft, blue grade to create a visual narrative that takes the viewer on a journey.

Client: @powerade
Talent: @castersemenya800m
Project team: @olc_intergrated_agency @kraalcollective @gungo.tv
Director: @thegoodraven
Producer & Interviewer: @monsieur_jigglypuff
Creative Director: @beatdabeatt
Motion & Art direction @felix_de_kat
Project Manager: @mikhaliapeterson
Editor: @gabriel1botha @matthewvanblerk_
Lead Photographer: @ryan_janssens
Hair & Makeup: @hekpoort
Music: @yo_skulla by @nr_creative_director