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Transforming oral care from routine to ritual
・ Clean, sustainable & infused with eastern wellness
・ Available at @amazon
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I didn’t set out to build a toothpaste brand - I wanted to build a ritual that’s clean for my kids and thoughtful for the planet they’ll inherit. This is why OJOOK exists 🤍 

#ojookcare #founderstory #femalefounder #asianfounded #mamafounder by @ojook_official
16
9 months ago
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Don’t get us wrong, fluoride is great. But nHA can be even better for your teeth 🦷 Nano-hydroxyapatite (nHA) is a bio-compatible mineral which resembles the mineral that makes up to 90% of the tooth enamel, helping support remineralization, strengthen enamel, reduce sensitivity, and prevents cavities - all without the worries that come with fluoride ✨

#ojookcare #fluoridefree #nanohydroxyapatite #nhatoothpaste #fluorosis by @ojook_official
0
a day ago
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Growing up Asian means there’s always a remedy, a tea, or some wisdom from Mom for whatever ails you. And now you’re turning into your mom without even realizing it. 😂🇰🇷

#ojookcare #asianmom #asianamerican #tcmtips #wellnesstips by @ojook_official
0
6 days ago
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Pumpkin spice who? 😜 For us, Fall is all about chrysanthemum 🌼 

Chrysanthemum is celebrated in Eastern Medicine for its ability to improve eyesight, promote blood circulation in the eyes, and prevent tearing up when facing cold wind. In Korea, this flower is one of the Four Noble Lords (사군자: Sagunja) alongside bamboo, orchids and plum flowers. It’s a Fall tradition to make chrysanthemum pancakes (국화전: gukhwajeon) and enjoy them with chrysanthemum tea. Save this easy recipe for later ✍🏻

1. Steep chrysanthemums and chamomiles in hot water for 3-4 minutes 
2. Mix glutinous rice flour with some of the hot tea 
3. Spoon the dough into a frying pan with cooking oil and fry for a couple of minutes
4. Top each pancake with the flowers 
5. Enjoy with a drizzle of honey and chrysanthemum tea
 
#ojookcare #easternmedicine #koreanrecipes #eatseasonally #tcmherbs by @ojook_official
0
10 days ago
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Come for the haul, stay for my daughter’s Korean coaching 😂🇰🇷

I guess the Korean immersion is working a little too well… now she’s correcting Mom’s Korean while I’m trying to show you what I bought 😅

#ojookcare #coupanghaul #koreahaul #koreanamerican #languageimmersion by @ojook_official
0
15 days ago
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There has been a lot of changes in our lives this year, and that means Chuseok also looks a little different.

As a Korean-American working mom with two kids, I’ve learned that keeping traditions alive doesn’t always mean doing everything the traditional way. Sometimes, it means ordering foods because I no longer have an entire day to spend on cooking 😅

And honestly, I’ve come to love that.

Because at the end of the day, I don’t think my kids will remember whether everything was perfectly traditional. I hope they remember the feeling, the hanbok, running under the moonlight, being together, and knowing that these are traditions that belong to them, too.

Maybe this is what Korean-American traditions look like in our family: taking what was passed down to us and finding our own way to carry it forward. 🤍

Happy Chuseok. 추석 잘 보내세요! 🌕🇰🇷

#ojookcare #chuseok #midautumnfestival #koreanamerican #workingmom by @ojook_official
7
20 days ago
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Korea’s biggest national holiday is Chuseok (추석) or Hangawi (한가위), and it starts this Friday 🌕 Every year during Chuseok, Youn cooks this traditional dish for her family to honor her Korean heritage and help her kids connect to their Korean roots. This classic dish is Japchae (잡채), made easier with Youn’s cooking hacks: using shredded carrots and soaking the noodles in cold water for 2 hours instead of boiling to prevent the japchae from getting soggy 😉

Ingredients:
1 pack sweet potato glass noodle
1 onion
1 bell pepper
1 small pack of shredded carrots
Mushrooms
Spinach
Marinated thinly sliced beef
Sesame oil + sesame seeds for garnishing

Marinade:
1 tbsp minced garlic
4 tbsp soy sauce
1 tbsp dark soy sauce (can replace with reg soy sauce)
1 tbsp brown sugar
2 tbsp honey
2 tbsp mirin / cooking wine

To make this dish:
1. Soak glass noodle in cold water for 2 hours
2. Wash and cut veggies 
3. Stir fry veggies except for spinach, put aside once cooked
4. In the same pot, cook bulgogi beef (save some marinade for later)
5. Put aside beef once cooked
6. In the same pot, stir fry glass noodle with remaining marinade 
7. Add and cook spinach with the noodle
8. Add everything back into the pot and mix together
9. Remove from the heat and finish with a drizzle of sesame oil and a sprinkle of sesame seeds
10. Enjoy 😋🤤

#ojookcare #chuseok #japchae #koreanrecipe #koreanfood by @ojook_official
0
23 days ago
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Because why wouldn’t I fly to Korea when my dentist appointment is only $20 AND I get a vacation out of it? 💁🏻‍♀️🦷✈️

#ojookcare #girlmath #dentaltourism #koreatravel #dentistvisit by @ojook_official
3
a month ago
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If you’re not visiting the oral care aisle, you’re missing out because Koreans really know their oral care 👀 From mouth spray to probiotics, the world of K-oral care is more interesting than you think 😌

#ojookcare #oliveyounghaul #koreafinds #kbeauty #oralcare by @ojook_official
0
a month ago
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Korean summer memories, forever in my heart and hopefully theirs, too ☀️💙

#ojookcare #kidscafe #summermemories #summerinkorea #summerholiday by @ojook_official
1
a month ago
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For the sensory-sensitive kids and adults among us, traditional toothpastes can overwhelm with unnecessary foam and intense flavors. Our Pure Dew Toothpaste has all the cavity-fighting ingredients smiles need to thrive while being gentle on the senses ☁️

#ojookcare #sensorysensitivity #neurodivergent #sensoryissues #hypersensitivity by @ojook_official
2
2 months ago
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If you’re going to Korea, don’t miss out on these wellness services! Have you given them a try? What else do you think is worth the money in Korea 🇰🇷

#ojookcare #koreatravel #dentaltourism #koreabucketlist #koreatraveltips by @ojook_official
11
2 months ago
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