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Outform

@outform_int

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Leading experts in research, strategy, design, innovation and manufacturing who create unforgettable brand experiences. #daretoinnovate
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The Specialty Beauty retail landscape is evolving rapidly. Is your brand’s physical retail presence keeping up? Outform is heading to @beautyconnectseries LA! We’re connecting with industry leaders to share strategies on how to transform your visual merchandising into high-impact, highly productive brand destinations. With our proprietary strategy-led process, we help premier beauty brands unlock higher engagement, elevated visual identity, and boosted on-shelf productivity. 📍JW Marriott Hotel Los Angeles 📆 October 28–30, 2026 Let’s talk retail strategy. Attending Beauty Connect? Drop a comment below or send us a message to schedule a meeting with our leadership team in LA! by @outform_int
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4 days ago
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What do a wellness destination in Shanghai, a tiny format beauty store in New York and a Dolly Parton themed hotel have in common? Check out this week’s retail news to find out! Read more on these stories - visit the link in bio. #outform #daretoinnovate #futureretail #retailnews by @outform_int
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6 days ago
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How are top beauty brands turning their visual merchandising into high-converting, personalized experiences? Join Outform’s Vice President of Beauty, Donna Regii, at @beautyconnectseries in LA as she panels alongside executives from @sephora, @jcpenney, and @111skin to discuss the next generation of experiential retail. Panel: How can you turn in-store education and brand storytelling into personalized retail experiences that drive engagement, loyalty, and conversion? 📆 Thursday, October 29, 2026 ⏰ 1:40 PM – 2:20 PM 📍JW Marriott Hotel Los Angeles Panelists: Donna Regii | Vice President of Beauty, Outform Amy Abrams | SVP Merchandising Makeup, Sephora Lisa Green | VP of DMM, Salon & Beauty, JCPenney Eva Alexandridis | Co-Founder & CCO, 111SKIN Will you be at Beauty Connect? Save this to your agenda or send us a message to connect onsite. #outform #daretoinnovate #futureretail #beautyretail by @outform_int
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9 days ago
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We’re proud to have taken home Permanent Display of the Year for @lego Smart Play at the 2026 @popaiuki Awards. 🏆 Our campaign was recognised in two additional categories: 🥇 Gold – Entertainment & Leisure 🥈 Silver – Innovation A great recognition of the creativity, innovation and scale of LEGO Smart Play, and the teams who brought the experience to life in-store. Congratulations to everyone behind this award-winning work. #outform #daretoinnovate #futureretail by @outform_int
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11 days ago
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A mattress is easy to try. Understanding it is another story. For @purple, the opportunity was to make product discovery more engaging inside the showroom. Outform brought digital content into the physical display, using interactive tablets and dynamic headboard content to connect the digital journey with the products shoppers came to explore. 🔗 See how the experience came together in our bio. #outform #daretoinnovate #futureretail by @outform_int
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11 days ago
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What’s hot in retail news? Miu Miu turns up the volume with vinyl club pop-ups, Babylist makes its NYC retail debut, and Insta360 lands in Times Square with a new flagship. Read more on these stories - visit the link in bio. #outform #daretoinnovate #futureretail #retailnews by @outform_int
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13 days ago
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What does it take for beauty to move at the speed of culture ? 💄✨ At @theindustrybeauty Summit, Clare Cryer and Donna Regii tackled exactly that, exploring how beauty is a powerful cultural change agent, able to shape shopper behavior, expectations and even world views with the digital conversation brands and retailers have on their websites and across social platforms. A few key takeaways from the conversation: 🛍️ Getting on shelf is only the beginning. Creating momentum is the real challenge. 🤝 Community connection starts digitally and can be amplified by the in-store display 🪞 Physical retail remains essential for discovery and product play, but also for social interaction. 🔄  Beauty Retail needs to continuously adapt to the changing culture and shopper journey. Because the beauty shopper journey is evolving, store design and brand displays must evolve to create connected destinations that resonate and perform. #outform #daretoinnovate #futureretail #beautyretail by @outform_int
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13 days ago
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How do top beauty brands transform their retail space into high-converting, ownable brand destinations? Join Outform at @beautyconnectseries in LA to explore strategies for maximizing your physical retail presence and driving on-shelf productivity. 📆 October 28–30, 2026 📍JW Marriott Hotel Los Angeles Ready to elevate your beauty brand presence and maximize your visual merchandising investment? Connect with our team at the event or send us a message to schedule a meeting. #outform #daretoinnovate #futureretail #beautyretail by @outform_int
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16 days ago
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Outform has been named a 2026 Industry Icon by The 2026 List, brought to you by @industryandinfluence. This recognition reflects the ideas, collaboration, and commitment that continue to shape how we approach innovation across retail and beyond. Read the full feature in our bio. 
#outform #daretoinnovate #futureretail #2026list #industryicons by @outform_int
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19 days ago
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Beyond Yoga launches its new NYC pop-up, Valentino hosts Vendetta fragrances event in Los Angeles, and Dior opens House Of Dior in Milan. We’ve got the latest in retail news, check it out! Read more on these stories - visit the link in bio. #outform #daretoinnovate #futureretail #retailnews by @outform_int
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20 days ago
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We’re proud and so honored to have partnered with @cecred on its UK launch at @spacenk. This project marks an exciting next chapter for Cécred as the brand expands into the UK, and we’re thrilled to see the finished display now live in-store. ✨ Original source: @cecred #outform #daretoinnovate #futureretail #cecred #spacenk by @outform_int
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23 days ago
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Culture changes in an instant. What does that mean for beauty retail? Clare Cryer and Donna Regii will explore this question at @theindustrybeauty Summit, examining how beauty retail can move at the speed of culture. 📅 1 October 2026 ⏰ 11:30 AM 🎟️ Link in bio. #outform #daretoinnovate #beautyretail by @outform_int
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24 days ago
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