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Posted On: December 26th 2024, 03:24 pm
Bringing back one of my fave campaigns we have worked on:
Breaking barriers and making waves—meet Ishita Malaviya, India’s first female surfer and a true pioneer in the world of surf.
When Ishita Malaviya first picked up a surfboard, she could count all of India’s native surfers on her fingers. Now, she’s India’s first – and only – professional female surfer.
From adventurer to role model, Ishita’s journey is all about inspiring others, especially women, to follow her path and discover the freedom of the ocean. As co-founder of the Shaka Surf Club, she’s opening doors for the next generation of wave-riders.
Every surf story begins with a call to the ocean.
@roxy
#surf #videocampaign #narratives
Breaking barriers and making waves—meet Ishita Malaviya, India’s first female surfer and a true pioneer in the world of surf.
When Ishita Malaviya first picked up a surfboard, she could count all of India’s native surfers on her fingers. Now, she’s India’s first – and only – professional female surfer.
From adventurer to role model, Ishita’s journey is all about inspiring others, especially women, to follow her path and discover the freedom of the ocean. As co-founder of the Shaka Surf Club, she’s opening doors for the next generation of wave-riders.
Every surf story begins with a call to the ocean.
@roxy
#surf #videocampaign #narratives
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