Instagram story viewer> @distant_local> Post
3 months ago
Co Creator: hoffmanfabrics tannercoste
Photo by DISTANT LOCAL on July 25, 2026. May be an image of sarong.
Photo by DISTANT LOCAL on July 25, 2026.
11
Posted On: July 25th 2026, 04:53 pm
The Aloha Shirt was introduced to California by Walter Hoffman of @hoffmanfabrics in the 1950s. I was blessed to work with him and the crew back in the 90s - designing stacks of prints for @quiksilver…and will never forget the knowledge he passed on to me of the importance of storytelling.

When we started Distant Local, we spoke of turning our maps into Alohas and with the help of Alison and the crew we were able to create this San Diego “Stay Glassy” version. I think Walter would approve. We miss you…but your stories will live on forever. ❤️

#alohaspirit #walterhoffman #hoffmanfabrics #alohashirt #surflegend
Comments (11)
shirt_swimtrunk_factory 3 months ago
brookstreetsurfer 3 months ago

brookstreetsurfer

@hoffmanfabrics thanks for making a timeless aloha of one of our favorite maps. Stay glassy San Diego🔥

darrickd 3 months ago

darrickd

Fantastic shirt concept. Coming down tomorrow .

melissamartinezbooth 3 months ago

melissamartinezbooth

It was an honor and a privilege to work with Walter…the surf industry was born from this kind of passion. Thanks to the @hoffmanfabrics crew for continuing on the legacy …love you!

distant_local 3 months ago

distant_local

Thank you @hoffmanfabrics for all the time and care you put into this project…we love you guys! ❤️

tannercoste 3 months ago

tannercoste

The perfect beach cover up…❤️

More posts

back to up