Cobi Krumholz

I’ve been using the same job footage for a ton of my posts. Making the most of the footage already captured.

Here’s how you can do the same.

What to capture on your next job:
• wide shots of the whole job
• the details: hands, tools, materials
• a point of view shots: what you see while you work
• your crew doing the work
• before, during and after, from the same spot
• you answering the questions customers always ask

And how to use it:
• Process: cut 3-5 clips of one step and say why you do it that way
• Results: before and after from the same spot.
• FAQs: put the question on screen and answer it with the job behind you
• One-shot: your best clip + a text hook
• Carousels: screen grab stills

Everything you film becomes a b-roll library for your carousels, your other videos, even single-shot posts.

Save this for your next job.