Nikko Lara

My co-founder, @thevibefounder and I hosted another creator dinner for @joinottodotcom in NYC.

Nights like this do not happen without great partners. The evening was a celebration of the launch of our new partnership with Winslow, and we wanted to bring our New York City creators together to celebrate with us. With Winslow, we are now able to provide enhanced payroll and HR capabilities to our creators’ businesses globally.

I always leave these nights with more than I brought. You can read everything written about the creator economy and still not know what it takes to run one of these businesses by yourself. You only hear it sitting across from someone doing this full-time, making real money. What’s working, what’s quietly breaking, and where the hours are really going.

Glad we got to host a few of our own clients at that table, next to creators we were meeting for the first time. Models, content creators, operators, builders, founders. Different lanes, same problem. Most of that table is a business of one, doing the creative work and running the company at the same time. Making that lighter is the thing we can’t stop thinking about.

We’re definitely doing a few more of these before the end of the year. If you or someone you know wants to be invited to the next one, let us know!

📸 @pvo.media