Posted On: October 5th 2026, 05:16 pm
"I think if brands are not optimizing for Muse and ChatGPT it's the same or bigger of miss than ignoring the internet in 1999"
Shopify AI-driven orders tripled year over year. Revenue up 33.7% to $3.58B.
Amazon did $200.61B in the quarter while blocking external AI shopping agents and keeping shoppers inside Alexa.
Shopify opened checkout to agents. Muse can search and buy with Shop Pay. Amazon built a wall.
56% of consumers would let an agent search and compare for them. 35% would share saved payment details.
Your storefront is no longer your homepage. It is the answer an agent gives about you.
Ask Muse what to buy in your category today. If you are not in the answer, that is your Black Friday roadmap.
#ecommerce #shopify #ai #dtc
#founders