Posted On: October 8th 2026, 07:25 pm
Recent creative direction work for
@carividanyc Over the past few months, I’ve been working on bringing Carivida’s vision to life, from developing the overall visual identity to creating content across all their digital platforms.
Carivida is a Caribbean-inspired skincare brand rooted in natural ingredients, intentional beauty, and island living. The creative direction focused on creating a visual world that felt elevated, fresh, and authentic to the brand, while telling its story through thoughtful imagery and design.
My work included creative direction, website design, photography + video production, graphic design, social media strategy, and content creation.
It’s been so fun getting to build out Carivida’s world and see everything come together!
#CreativeDirection #ArtDirection #BrandIdentity #VisualStorytelling #CreativeProduction