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Paolo Tortone

@paolotortone

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Berlin based.
Most works in Reposts tab.
@2pgraphic as playground.
Site probably broken but still clickable.

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Artworks x @genauturin season 22/23 at @azimutclub - part II - developed as @2pgraphic
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#genau#genauturin #club #clubbing #technogermany#typedesign#certainmagazine#posterreposter#posterjam#posterunion#selectedworks#graphicindex#icographica#digitalarchive#posterdesigncommunity#grafikfeed#grafikradar#techno#eyeondesign#snapmag#itsnicethat#ztorino#graphicdirectory#acidgraphix#neonlimemagazine#blankposter#inspofinds#projektmono#typosters taken in Azimut Club by @paolotortone

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3 years ago

@muta___1 campaign for Milan’s @isaloniofficial / @fuorisalone 2022.

Big thanks for all @blue_torino s team / @velvetstudio_torino / @gianluca_bocchetta / @_sbocca_ for making it possible.

Check @blue_torino for more of this.

#design #communication #artdirection #graphicdesign #chair #milano #milanocity #milanodesign #fuorisalone2022 #salonedelmobile #torino #posterdesign #inonica #typoster #3dposter #catalog taken in Milan, Italy by @paolotortone

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4 years ago

The story of a Serie that only a Pandemic could be able to stop. In 2019/2020 me & @alespippia had the occasion to design for some of the best Djs and Producers that played at Azimut Club.
Many many thanks to @genauturin
Hope to see you soon 💥💥💥 taken in Azimut Club by @paolotortone

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6 years ago

Hold the dots and swipe through a miscellaneous summer. Between Italy, Wales, Berlin and Greece, surrounded by great people. Thanks for all the good moments 🫡

All the beautiful analog pics are by @saraasfour taken in Berlin, Germany by @paolotortone

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a month ago

Greece through the eyes of a camera that slowly fell apart.

#rhodes #glitch #digitalcamera taken in Rodhes, Greece by @paolotortone

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2 months ago

Found this old digital camera and started testing it at home. Really loving the textures it creates. So probably more to come.

1. Paolo Uccello custom shade n. 38-39 from @alespippia
2. Paolo Uccello custom shade n. 39 from @alespippia
3. Eyes from me
4. A super nice artwork I got from @kiyo.cafe in Oaxaca, does anyone know the artist?
5. Stamp albums: electronic from @dorothy_uk
6. Shot glasses in barro negro I got in Oaxaca
7. The winter garden :)
8. Pinocchio and Geppetto
9. Two of my favorite artworks developed for @genauturin as @2pgraphic
10. Just my messy desk
11. My lemon tree and its first lemons
12. Just a messy corner but with a super nice green
13. Another messy corner
14. Me hit by the flash by mistake. taken in Berlin, Germany by @paolotortone

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4 months ago

Some last shots from Mexico.
In good company: tacos, mezcal, whales, dolphins, @mister_willis_ & @marc_douezi
#cdmx #oaxaca #méxico taken in Oaxaca, Centro. by @paolotortone

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7 months ago

Balancing between traffic, tacos & turquoise.

#mexico #cdmx #puertoescondidooaxaca taken in Mexico by @paolotortone

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8 months ago

“Will anyone remember this tomorrow?”

That’s the only question that counts.
Paolo explains why clients today don’t need more visuals: they need clarity.
And why AI is a great tool, but a terrible brain.

Here is what Art Direction looks like in 2026.

#ArtDirection #DesignThinking #CreativeProcess taken in Berlin, Germany by @paolotortone

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8 months ago

Genau 25/26 Artworks part I
This season’s visual concept starts from one idea: building faces, bodies, humanoid forms out of raw material.
Each poster begins with a theme - broken glass, stitched fabrics, packaging waste, botanical growth,.. - and that material becomes the structure of the figure.
We explore the textures, the tension, the distortion. The material doesn’t just shape the image, it carries the meaning.

Every artist brings their own sound, their own vision. We do the same with the poster, turning each event into a singular visual identity.
It’s a series, but every piece stands on its own. Tied together by a shared concept, but always different.

Thanks to @genauturin for trusting us again.
Every summer with @matteo_gandalf we sit down, break things open, and build something new from scratch.
This is just the part I of the season
Work developed as @2pgraphic with @alespippia , as always.

#genau #techno #artwork #clubculture #torino taken in Berlin, Germany by @paolotortone

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8 months ago

Not another 2025 recap, but also not a resolution. taken in Turin, Italy by @paolotortone

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9 months ago

Very rainy but very fun taken in London, United Kingdom by @paolotortone

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a year ago