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Paula @ Wella

@paula.wella

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A new era of #AmmoniaFree color starts NOW 💚

Meet #WELLAPurePerfection delivering 100% pure color perfection. Clinically proven to reduce signs of damage* powered by 0% Ammonia, 0% Mineral oils, 0% Fragrance, 0% Silicones, 0% PPD/PTD** and vegan formula so every result looks and feels like you at your best 🤩 #WellaColor

#Hairstylists, stock up at WellaStore and bring the new standard to your salon 💌

*+55% shine, +45% smoothness, +42% nourished look; vs untreated hair, based on expert panel clinical study

**Do not use this product if you have a known PPD/PTD allergy, as you may still experience a severe reaction #repost @wellahair by @paula.wella

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a month ago

Join us in Calabasas for House of Wella @thewellastudio featuring @danielmbeauty @thezachmesquit @anthonycolesebastian @jennifer.wella @lindsey.wella @tommy.wella for a night of trends & innovations. Space is limited. Get your tickets today. Link in bio 🔗 taken in Wella Education by @paula.wella

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2 months ago

It’s here! From the sand, to the salon. 🌺

We’re going Pro @wellastore.us to unearth a new era of clean, performance-driven products, now available for salon professionals.

What’s good for your clients should work hard behind the chair, too. Shop now at the link in our bio. 🔗 #repost @wellaeducation 🌊

#Wella #Briogeo by @paula.wella

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5 months ago

BIG. Blonde. News 💥
Introducing BlondorPlex 9 with built-in Metal Purifier technology, delivering unbeatable clarity of lift* & 97% less breakage**, plus optimal lightening no matter the starting level. ✨

This is the upgrade your salon’s been waiting for, with maximum lift and multi-technique versatility.

✨Available now at Wellastore.com

*Instrumental test vs. leading global competitors **BlondorPlex 9 + BlondorPlex n°2, vs BlondorPlex 9 alone #repost @wellastoreusa by @paula.wella

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7 months ago

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8 months ago

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9 months ago

Off-tone results? Wella pros have never heard of them 😉

Here’s the science behind our innovative built-in Metal Purifier, because nothing gets between us and color performance you can trust 🧪

✅ Encapsulates metal impurities such as copper
✅ Delivers uncompromised color performance
✅ Creates true-to-tone color results

No extra steps or products, just extra confidence so you can create beautiful color results in any canvas.

Head to Wella Store to shop your #WellaColor essentials ❤️ #repost @wellahair by @paula.wella

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a year ago

Frizz control isn’t just surface-level anymore 🤩

#SmoothFiller goes deeper - using patented technology to form new bonds within the hair, smoothing and restructuring it from the inside out 💥 #HairEducation

This is the kind of innovation that lets your clients live more, fuss less - with hair that stays smooth, manageable, and effortless thanks to vegan formula with only 8 ingredients, fragrance-free low fume formula, and no post-service restrictions 🌱

Your clients are ready for something better. Be the stylist who brings it. Stock up now via the link in bio ❤️ Posted @withregram • @wellahair by @paula.wella

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a year ago

Surreal Color with Wella🤍
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What did you do today? We hit the books and learned some new techniques 😎
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#stylistofritual#bayareastylist#bayarea#sonomacountystylist#sonomacounty#downtownsantarosa#babesofritual#santarosastylist#windsor#windsorstylist#modernhair#blondes#livedin#haircuts#behindthechair#wellacolor#oribeobssesed#rnco#rncobleu#luxuryhair#fyp#justpostit#personalcontent#babystylist#wellacolor#wellaprofessional#colortouch#wellaeducation#educationsundays#surrealcolor taken in Ritual Salon + Style Bar by @paula.wella

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a year ago

Tired of hair that ruins plans - and your mood?
The frizz. The blow-drying. The never-ending fight to make it behave.

It’s time to take back control 😍

Introducing #SmoothFiller - the professional in-salon smoothing treatment that works from the inside out for hair that FINALLY listens.

✨ Smooth, manageable hair for up to 3 months
⏱️ One salon service, under 2 hours*
🌿 Vegan. Fragrance-free. Just 8 powerful ingredients.
🚫 No regrowth line. No post-service restrictions. No drama.

This is how you #MakeItSmooth.
This is how you #MakeItYou.

Now available exclusively in salon ❤️
#HairTransformation #SmoothHair

*Mid-length, mid-density hair. Posted @withregram • @wellahair by @paula.wella

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a year ago

Blonde bombshell ⚡️

To achieve this look -

@nataliemckellhair placement (heavy blonding)

Using @wellahairusa Blondorplex

Toned using @wellahairusa color touch
Root smudge- 6/0 and 6/3 (6vol)
All over - 10/01 and 10/03 (6vol)

#blondebalayage #blondehighlight #summerhair #fallhairtrends #wella #wellablondor #wellacolortouch taken in San Francisco Bay Area by @paula.wella

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a year ago

Experience R.I.S.E. with Wella, Wella Professionals’ global initiative dedicated to empowering hairstylists through Relationships, Inspiration, Science, and Education. This program will showcase the journeys of our Ambassadors, share expert insights into hair education, and celebrate the art and science behind every transformation. Follow @wellahair to meet the hairstylists, get inspired, and see how you can R.I.S.E. with us! ❤️

#WellaCompany #RISEwithWella #WellaProfessionals #Wella #WellaHair #Hair #HairIndustry #Beauty #BeautyBusiness #BeautyCommunity #Inspiration #Education #HairScience #Repost • @wellacompany by @paula.wella

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a year ago