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→ founder/coach @thefreelancephotog
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some of my fav shots from working with @jasonandlaurenpak for their newest training app, @theoryofmotionco.more from this campaign is up on my website! by @paulwheatthins
5
2 days ago
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I’ll never forget the year I landed my first retainer, which then turned into two, then three.It opened my eyes to what was possible, and it’s a huge driver behind why The Freelance Photographer exists.Before that, every project ended the same way: happy about the work, quietly stressed about what came next. Retainers quieted that noise. I wasn’t starting from zero every month anymore. I knew what was coming in, and I could plan around it.Getting there wasn’t luck. I realized you need proper systems in place to land that kind of work, and then support it once it’s yours.3 retainer clients at $3,500/mo is $126K a year. That’s a base you can build a business on.Retainers are the foundation. One-offs are the added revenue on top. That’s the model that finally made this sustainable for me, and it’s what we help other commercial photographers + videographers build too.Curious where you’re stuck. Comment your biggest question about retainers and I’ll respond.​​​​ by @paulwheatthins
23
4 days ago
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new test work with @michelle.lii for @stettsmgmt.styled by: @camila_brosens shot in brooklyn by @paulwheatthins
22
18 days ago
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Some of my favorite moments from this spec shoot with the best crew.Put together a few 5 second clips from the bigger shoot, just some of my favorite frames from the day.To be clear, client work isn’t lacking in creativity. Most of my favorite projects have come from great briefs and great collaborators. Spec work just hits different for one reason: no one’s steering it but me.No brand guidelines to work inside of. No approvals. Just an idea that had been sitting in my notes app, finally getting made real. That’s usually when the strongest, most specific work comes out. Nothing’s watering it down.If you’ve got an idea sitting in your notes app right now, that’s the one to shoot next.director/video: mewardrobe stylist: @camila_brosenscoolest talent: @_shaaane @allisonkjon @itsjustsesphoto: @artisticdesire​​​​​​​​​​​​​​​​ by @paulwheatthins
13
24 days ago
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Some of my favorite moments from San Miguel de Allende — @casaadelamexicofull YouTube video link is in bio. by @paulwheatthins
60
a month ago
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A few favorites from a recent shoot with Sleep On Green.This is the Dolce Vita.Spent a couple days creating photo and video around it. What stood out to me was the care behind every detail. Natural materials, thoughtful Italian craftsmanship, and a real focus on creating something built to last.producer/photo: metalent: @hollyridings talent agency: @stellartalentagencyincstyling: @camila_brosens pa: @morganjvega video: @andyryanflores gaffer: @kyriuzk location: @mintroom.miamiclient: @sleepongreen by @paulwheatthins
12
2 months ago
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Behind a Miami summer beverage campaign ft. @therylcompany Photographer/Co-Producer: @paulwheatthinsDirector/DP: @drewmade_ @williampaularrudaProducer: @connor_halloran Wardrobe: @madilyn__rose PA: @barrett.shuttTalent: @shelbyhunstad @chlo333cantu @alleastorm @_christianmjones @river_wheaton @themiagrace_@iamcym @alia_buoniello by @paulwheatthins
31
2 months ago
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I spent years thinking better photos would bring better clients. They didn’t.What changed everything was the business side. A social presence that actually positions me. An outreach process I run on repeat. A client experience that turns one shoot into the next one.That’s the whole point of the Work With Brands Workshop. The stuff I wish someone had handed me early.June 17th. Tickets are live now.Can’t make it? Grab a ticket and we’ll send the 7-day replay.RSVP at the link in bio. by @paulwheatthins
22
2 months ago
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35mm film came back — @austinerikson @beernonn by @paulwheatthins
10
2 months ago
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new work with @wolaco for their chrome collection.shot + edited in Miamiswipe for video assets by @paulwheatthins
13
2 months ago
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cruised through the canyons for this brand shoot5am call time — caught sunrise@williampaularruda@austinerikson + @beernonn by @paulwheatthins
16
3 months ago
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color on my feed new work with @marakihouse for @pradabeauty shot in Miami by @paulwheatthins
48
3 months ago
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