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PHYTO PARIS USA

@phytousa

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Professional Botanical Hair Expert since 1969.
Ultimate Care. Irresistible Style.
Botanical Power.

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Frizz, dryness, dullness? Hit snooze on all of it. 💙 by @phytousa

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a day ago

Back to school means back to routine and back to heat styling. But after summer, hair is already running dry.

Our pharmacy expert shares the perfect pair for smooth and nourished hair: Phyto 7 Elixir Oil + Phyto 7 Universal Day Cream.

Powered by 7 botanical extracts for intense nourishment and 48H anti-frizz protection.

Her tips:
✨ Universal Elixir Oil: for fine, dry, or damaged hair
✨ Smoothing Elixir Oil: for thick, very dry hair
✨ Just 2 drops is all your hair needs by @phytousa

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4 days ago

Three products. Three hair stories.

Swipe to find yours!

🤍 Universal Day Cream for all dry hair types craving daily nutrition and smoothing care

💧 Universal Enhancing Oil for fine to normal hair that wants lightweight nutrition and shine

✨ Smoothing Enhancing Oil for thick, curly to coily hair that wants intense nutrition and discipline by @phytousa

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6 days ago

PHYTO 7 Smoothing Elixir Enhancing Oil includes 7 precious botanical oils.

Rosehip, camellia, jojoba, avocado, castor, coconut, and meadowfoam.

One drop, warmed between your palms, and every strand drinks it in. by @phytousa

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7 days ago

Smooth on and go.

That's the beauty of Phyto 7 Elixir Universal Day Cream.

Wednesday just got a little easier. 🌟 by @phytousa

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14 days ago

Curl chasers. Repair seekers. Shine obsessives.

Different hair goals. Same obsession. by @phytousa

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15 days ago

Phyto 7 Elixir Universal Day Cream. Made to smooth. Made for every dry hair type.

Start with a pea-sized amount on towel-dried or dry hair, and focus on the ends for soft, silky strands and anti-frizz protection. by @phytousa

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16 days ago

Coffee first. Care always.

Your morning coffee, for your mind.
Your Universal Day Cream, for your hair.

Two rituals. Zero skips. Daily nourishment that never weighs you down. by @phytousa

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20 days ago

PHYTO 7 Universal Day Cream. As essential as the first sip of coffee. ☕ by @phytousa

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21 days ago

One leave-in cream. Four reasons.

Damp hair, dry hair, frizz, flyaways, the space between wash days.

PHYTO 7 Universal Day Cream doesn't pick a lane. Seven botanicals, one multitasking cream, endless good hair days.

Swipe to see how far one tube can go.

Which tip are you trying first, 1, 2, 3, or 4? by @phytousa

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21 days ago

Every summer leaves a mark. Sun-bleached ends, salt in your hair, and a memory you can still smell.

Since 1974, PLAGE has protected hair against sun, salt, and chlorine in a sun-kissed scent that instantly takes you back.

Keep swiping to reveal the icon.

What summer memory does PLAGE take you back to? by @phytousa

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a month ago

UV. Salt. Chlorine.

The PLAGE Icon Protective Oil shields the hair from all three while preserving color and softness.

Lightweight, non-greasy, and water-resistant, it's made to be reapplied every two hours.

All you have to do is spritz it on damp or dry hair before you dive in and again after. ☀️ by @phytousa

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a month ago