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A sweater that turned a 1970s craze into a 50-year legacy. The Donna Rainbow Dégradé Sweater from @iris_von_arnim’s 50th Anniversary Capsule Collection, which was released on October 8th, reimagines the label’s iconic ombré rainbow knits in cashmere, as featured in @tmagazine’s The T List.

Media relations by @platformpr by @platformpr
2
4 days ago
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An evening with OMEGA in Los Angeles.

From an exclusive exhibition to an intimate dinner at the iconic Sunset Tower Hotel, PLATFORM PR brought together a curated mix of talent, tastemakers, and cultural voices for a special evening celebrating the launch of celebrating the launch of OMEGA’s new Seamaster Diver 300M collection, where Bond meets Spectre for the first time in 30 years of partnership.”

Guest Experience & VIP Relations by @platformpr 

#OMEGA #Seamaster #BondWatch #GuestExperience #VIPRelations by @platformpr
13
7 days ago
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Following reports of an alleged altercation involving CFDA CEO Steven Kolb and a PETA activist during New York Fashion Week, the incident has quickly become part of a much larger public conversation.

It’s an unfortunate moment — for everyone involved and for an industry that should hold itself to a higher standard, especially with the CFDA Awards approaching.

But it also raises an important PR question: what do you do when a crisis becomes the story?

Crisis management isn’t about making a problem disappear. It’s about accountability, restraint and knowing when to withdraw from public view.

We can be less desensitized. We can respond more thoughtfully. And as an industry, we can do better.

Here are 5 things we believe should happen next. by @platformpr
9
a month ago
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Spotted in @thenaistudio ✨
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Abi Hoffman, Loulou Shafran, Melissa Vale, Brooklynn Gallagher, and Kitty Lever have made nai studio part of their effortless, everyday style. by @platformpr
1
2 months ago
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A woman whose vision helped shape the cashmere industry. @iris_von_arnim and her son Valentin reflect on the roots of her eponymous label and the next chapter ahead, as featured in @cultured_mag.

Media relations by @platformpr by @platformpr
1
2 months ago
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It’s the summer of @thenaistudio
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A look at Olivia Wilde, Michelle Monaghan, Ruth Negga, and Whitney Peak in nai studio styled by @karlawelchstylist ✨✨✨ by @platformpr
3
2 months ago
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We are pleased to share that Platform is now representing @iris_von_arnim in the U.S. Founded 50 years ago by one of Germany's most respected female designers, the brand has become synonymous with exceptional craftsmanship, timeless design, and an understated approach to luxury. by @platformpr
4
4 months ago
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A special evening celebrating the launch of @thenaistudio 
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Creative Director Lara Vai, alongside host @cocorocha , welcomed editors, tastemakers, and friends of the brand to an intimate gathering in Soho for a first look at Nai Studio’s debut collection.
Guests enjoyed a culinary experience by @santambroeus while discovering the collection and the thoughtful design perspective behind the brand.
Congratulations to Lara and the entire Nai Studio team on a beautiful launch!
📸 @bfa and @sophiakeefephotography Guest Experience by @platformpr taken in SoHo, New York by @platformpr
9
5 months ago
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We’re pleased to share that Platform is now representing @thenaistudio the womenswear line founded by Italian designer Lara Vai.
 
Lara began her career at Prada, later relocating to New York where she held roles at Calvin Klein, Ralph Lauren, and Theory. With Nai Studio , she brings a deeply informed perspective to fashion — one that balances European refinement with the realities of modern dressing.

 With this partnership, PLATFORM will lead U.S. communications strategy, press, VIP, and brand positioning for Nai Studio, supporting the brand as it continues to establish a more defined presence in the market. taken in New York, N.Y. by @platformpr
15
6 months ago
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@jonathancohenstudio hosts a Taco Tuesday party to celebrate the launch of Jonathan Cohen White Label Collection in Greenwich Village’s Santo Taco. Jonathan invites friends of the brand, collaborators, and tastemakers to ring in the new era that feels as effortless, dynamic, and distinctly New York. 

@platformpr Strategic Communications - events and guest relations

Event photography by @yvonnetnt by @platformpr
2
7 months ago
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PLATFORM: Behind the Headline — where we break down the latest PR moves and give brands strategic feedback they can actually use.

This week: Sydney Sweeney’s lingerie launch.

Huge awareness, strong visuals — but early reactions show the risk of building a brand around one image in a category where inclusivity is now the standard, not the exception.

Celebrity can open the door. Community is what keeps people inside.

Swipe through for the full breakdown.

@platformpr by @platformpr
2
8 months ago
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Fashion doesn’t just move forward - it circles back. Archival looks ruled the Grammys, proving vintage is a cultural statement, not just nostalgia. 

PLATFORM Founder and Owner, @planetofmarco shares insights with @voguebusiness about the exploration of how archival looks took over the red carpet. by @platformpr
2
8 months ago
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