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Practical People

@practical_people

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166

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We make, therefore we are?
East Village, NYC

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A custom typeface for @barfortunala inspired by brick stamps from Ancient Rome. The font uses variable type features for a built in “roughness” dial going between a smooth and rough chiseled edge. by @practical_people

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2 days ago

Say hello to our outdoor gelato cart, scooping up sunshine all season long! Stop by for a cool treat, grab your favorite flavor, and enjoy a little taste of Italy in the fresh air.

Now Open 7 Days a Week (weather permitting)
Weekdays: 2–9pm
Weekends: 1–9pm

Perfect for after dinner, afternoon strolls, and every sunny moment in between.

Art design: @practical_people

#gelato #gelatocart #brooklyn #fausto taken in Fausto by @practical_people

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5 months ago

Custom typeface for a pizzeria in Marseille inspired by quirky Neapolitan bar signage. The letterforms are characterized by an ‘internal’ reverse italic. taken in Palais Longchamp by @practical_people

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5 months ago

A year of DJ party posters made from travel photos and a custom idiosyncratic hand-script for @airadanser taken in Cafe Balearica by @practical_people

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a year ago

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2 years ago

Happy opening @borgonyc ! Here’s the menu I designed with a drawing from Librizzi, Sicily in 2019 taken in Librizzi by @practical_people

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2 years ago

Custom logotype for @borgonyc referencing lancet arches taken in Flatiron District, NYC by @practical_people

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2 years ago

100% cotton poplin woven boxers with two functional buttons. Made in Italy. by @practical_people

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2 years ago

Design for ryan j raffa’s beautiful ambient record “4 e and a”, printed in duotone metallic gold and red ink on 220gsm uncoated stock taken in East Village by @practical_people

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3 years ago

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3 years ago

Blind embossed cards for @wythehotel featuring a custom logotype

Font: Gestura by @sociotype.foundry taken in Wythe Hotel by @practical_people

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4 years ago

Packaging for @policeandthievesco
Denver based marijuana dispensary
Typeface: inklination by @emtype
Photo by @stevenjohnminer by @practical_people

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4 years ago