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Helping founders build cult-like communities that love to buy from them is my love language.
Your “binged and bought” era starts now 💅
⇣work w/ me 🍒
POSTS STORIES REELS TAGGED
And BTW, when she first submitted her inquiry for 3 years ago (!!!), she had written, “Finding the time to create content and then post aka being consistent. I also know that community engagement is also important, but it’s hard to find time to keep track of respond to all the comments and tags (there are too many platforms haha!) and I’m time poor/focussed on running the business.”

We would have never have nearly doubled her email list signups from the previous year if I hadn’t been the social media manager who replies to every single comment and DM and was like, “Hey... I notice that we keep getting the same questions in the comments and DMs. We need to turn that into a lead magnet.” 

That alone PLUS the content we created together and the STORY SELLING STRATEGY we implemented led to these insane results.

It’s one thing to know WHAT to post and to have a strategy. It’s another thing entirely to EXECUTE the strategy and implement it with excellence, which is where a lot of high-level business owners remain stuck and struggle to push past those revenue ceilings because let’s face it... most of us start our own businesses because we have some controls issues. 😅 And social media management is usually one of the last things that gets delegated.

But my question is: how will you reach your next revenue milestone without increasing the quality of the execution your social media content, or delegating it to someone who can create at your standard of excellence so you can focus on growing your BUSINESS?

Don’t hire me if you just want “another social media manager” who plans content, edits, and posts. Hire me if you want a true marketing partner who takes your marketing (and your conversions) to a whole other level.

#socialmediamanager #socialmediamarketing #socialmediaagency by @pricelessdigitalstudio
12
9 months ago
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If your content gets incredible engagement and reach, but you know the math ain’t mathin’ because it should generate more revenue for you... this is exactly what my process is for getting my social media management clients insane results. ✨

This is for the business owner who is ✨already✨ posting consistently on their own (or with support from someone else) BUT wants more and bigger results beyond just more reach, visibility and engagement. 

If it would be your dream to collaborate, and you’re willing to do the work it takes to get the results you want, this is where you wanna be.  🫶🏻

This is how: 
✨ My client had a $12k cash day
✨ We 2x'ed her sales this year
✨ I helped my clients break revenue milestones this year

Real ROI. Real results. 

If you’re allergic to content that gets you followers, views, engagement but not conversions, you’re in the right place because so are we. ✌🏻💗 If your camera roll is full of b-roll you don’t even know what to do with, and hundreds of half-baked ideas just sitting in your Notion without the energy to execute them and turn them into community and money, I’m your girl. 

Comment SMM or DM me when you’re ready for quality, high-level content that actually gives your ROI, not just visibility and engagement. 

#socialmediamanager #socialmediamanagement #socialmediamarketing 

[social media management, social media manager, social media marketing, content agency] by @pricelessdigitalstudio
10
10 months ago
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Wait... 🎤🎤 is this thing on? Allow me to re-introduce myself. 

Hey, I’m Pearl! Social media manager and strategist. Proud Metro Detroit girlie. Jesus follower. Wife. Cat mom to the sweetest boy, Winston “Latte” Purrchill (Priceless Digital Studio’s unofficial mascot!) 

Growing up as a 1.5-generation immigrant, I watched my mom struggle to navigate the confusing world of business after moving to the U.S without any mastery of the English language or a support system.

Starting a business is challenging enough, let alone starting one with English as your second language on top of being a wife and a mom. She was the catalyst that launched me into becoming an entrepreneur after growing up as the eldest daughter and becoming her unofficial personal OBM/assistant/marketer.

I believe every business owner has powerful stories the world doesn’t even know they need to hear yet and it’s those very stories that are going to help them cut through the noise we’re all drowning in online, not more hacks and tips or copying all the same trends that everyone else is doing.

Fun Facts: 
+ I’m a University of Michigan alumna (go blue, baby!) 
+ I have a degree in Biopsychology, Cognition & Neuroscience (this is where my understanding of people-centered marketing, consumer psychology and analyzing data comes into play).
+ I love Jesus! My faith is the most important thing to me and the basis on which I base all of my ethics. I always like to say, I’m not the CEO of my business, God is. 
+ Personality-tests-wise, I’m an INFJ on the Myers-Briggs, and I always get either a 3 or a 9 on the Enneagram (not sure which I am), & an S/I on the DISC profile.
+ When I’m not working, I love to read, journal, practice calligraphy, watercolor painting, paint candlesticks, go antiquing/thrifting, decorate my home, hoop embroider & all things creative.
+ Did I mention I’m also a HUGE foodie? My hubby and I are constantly trying new restaurants in Metro Detroit.

What do we have in common?

📸: @livinthemomentphoto
💄: @makeup_kellybuchanan

#socialmediamanager #socialmediamanagement #socialmediastrategy #socialmediastrategist #contentstrategist taken in Detroit, Michigan by @pricelessdigitalstudio
22
2 years ago
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I SAID YES!!!! (to a weekend in Mackinaw Island with my best friend ❤️) taken in Mackinac Island, Michigan by @pricelessdigitalstudio
4
7 hours ago
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Just because your audience understands the VALUE of your offer doesn't mean they understand why they need it RIGHT NOW.

High-ticket clients hesitate to buy your offer when they’ve convinced themselves the way they’re currently doing it is “fine enough". And as long as doing nothing feels easier/cheaper than making a change, they’re going to keep putting off the investment. 

But instead of doing what most people do (talking about MORE pain points), identify the beliefs that make your audience comfortable with their current situation. Then create content that helps them reconsider those beliefs.

Once you understand how to identify the beliefs keeping your audience comfortable with their current situation and how to shift those beliefs through your content, you’ll stop wondering why people love your posts but never seem ready to buy from you.

#socialmediamanager #socialmediamanagement #socialmediastrategy by @pricelessdigitalstudio
0
6 days ago
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xoxo, your social media marketing tiger sister 💕 by @pricelessdigitalstudio
1
4 days ago
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Will AI replace real video editors? That’s a big HELL NO from me, respectfully, as someone who is ✨extremely particular✨ about editing annnnnnd went through several rounds of interviews to find an editor that met my standards of excellence (and lemme tell you, talented editors are soooo hard to come by!)

You can consider us marked safe from AI Editing Workflows 🙂‍↕️

What are your thoughts on all this? Would you ever try it??? 

#socialmediaagency #socialmediamanagement #socialmediamanager #claudeai #contentagency

social media manager, social media management, social media strategy by @pricelessdigitalstudio
3
4 days ago
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Steal my caption-writing framework ⬇️
(aka how to stop staring at a blank screen wondering why your posts are popping off but not converting)

Repeat after me: PEOPLE DO READ MY CAPTIONS. 👏🏻 (lol case in point, you’re literally reading this one)

Unfortunately, not everyone knows how to write a caption that converts, which is how you end up with a reel that blows up but gets no conversions. 

Sooo let’s fix that with a 5-part caption framework that I use for my clients that have gotten cuckoo bananas conversions.

1️⃣ START WITH YOUR THESIS STATEMENT.
Lead with your juiciest main point. Don’t make people read six paragraphs before they figure out what you’re trying to say.

2️⃣ REMIND THEM OF THEIR DESIRED OUTCOME.
Use that descriptive language and speak to a specific problem that they want to solve. Paint a picture of what they want... e.g. instead of saying “you’ll get more freedom,” describe what that freedom looks like on a random Tuesday afternoon.

3️⃣ CREATE SOME MF’ING TENSION BETWEEN WHAT THEY WANT AND WHAT THEY’RE EXPERIENCING
This is where soooo many captions fall flat. Create tension by sharing the symptoms, pain points, and consequences of not solving that problem. This is how you activate people, people!

4️⃣ GIVE THEM A NEW WAY TO THINK ABOUT THE PROBLEM.
Give them something practical to do, share an interesting insight, and give them some real value.

5️⃣ POSITION YOUR THING AS THE SOLUTION TO THAT GAP
By now, you’ve painted a picture of what life could be like with that desire, you’ve reminded them what the cost of not solving that problem is, you’ve shown them the gap between what they’re doing now and where they want to be. If you’ve done your job right, you can naturally position your offer as the way to bridge this gap. 

If you’re writing a caption specifically to sell something, it takes more than just giving people information and hoping they’ll feel motivated to take action. Someone can agree with everything you said, save the post, and then keep scrolling. 

🏷️ Save this for the next time you have no clue what to write.

#socialmediamanagement #socialmediaagency #socialmediamanager by @pricelessdigitalstudio
0
5 days ago
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Everyone who is teaching you how to build a personal brand is teaching you how to build one as a content creator and influencer.

But there is a difference between growing a personal brand as an influencer to be consumed and land brand deals, and growing a personal brand as a founder of a business who needs to be Chosen by customers.

When most founders and service providers build a personal brand, they resort to:
👉 posting day-in-the-life vlogs
👉 sharing random lifestyle content
👉 sharing random storytelling posts (usually their origin story)

And while there is nothing wrong with those kinds of posts, they make your audience fall in love with your life and who you are, not necessarily your judgment regarding your offer and niche, which is ultimately why they will buy from you.

So it makes sense that even though you are posting lifestyle content, people are booking calls with you but still not choosing you in the end.

As much as it gives us a dopamine boost to get lots of followers who love us, ultimately, as a business owner, we post on Instagram to grow our business. And you’re not going to become Chosen by just posting random day-in-the-life vlogs.

If you want to build a personal brand that people actually want to buy from, not just consume, you need to:
- connect your lifestyle content to the results you get
- connect your results to your values 
- connect your visuals to your vibes.

#personalbrand #personalbranding #socialmediamanager #socialmediamanagement #socialmediastrategy

personal brand strategy, personal branding, social media manager, social media management, social media strategy by @pricelessdigitalstudio
0
6 days ago
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Everyone wants to be 1:1 in a saturated industry and be the one who gets Chosen over every other person in their niche. 

But almost nobody wants to spend time working on their IG Stories Strategy. 

Reels that get insane views and engagement but no bookings from them, getting a lot of inquiries from clients who are the wrong fit, hopping on calls with qualified leads who end up telling you that “they have a couple of calls with other people first before they decide” (or worse, ghost you just to end up working with someone else)... these are all IG Stories problems, because sales happen in the stories. 

Your personal brand is strengthened through your stories. Community is strengthened through your stories.

I love that you’ve mastered your feed content, but if your feed posts are doing well and the conversions are not matching, it’s usually your IG Stories strategy.

#igstories #personalbrandstrategy #socialmediamanager #socialmediamanagement #socialmediastrategy by @pricelessdigitalstudio
0
7 days ago
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Do you want followers or do you want a community? 

Because followers will disappear as soon as Instagram’s like, “Actually, we’re closing down business. Bye”. But a ride-or-die community will follow you from platform to platform, seek you out, get excited about all the offers you drop, and tell their groupchat about you. 

If it’s the latter you want, you know where to find me to work with me. 😉

#socialmediamanager #socialmediamanagement #contentstrategy by @pricelessdigitalstudio
1
7 days ago
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September was a really great month for me but I was also stretched in so many ways. I had my highest revenue month EVER in September, got to guest teach a workshop on IG Stories for @entrepreneurialtherapist’s mastermind (which was so freaking cool! 🥺) and made a lot of memories. I parted ways with a long time client (on good terms ofc! 💕), said hello to a new client, and worked on my operations and systems to prepare us for growth ahead. 

It’s been a whole lotta working ON the business AND working IN the business, and just working reallllllly freaking hard and it hasn’t been easy. There were some hard days where I had to really step back, take constructive criticism and make things better. Growing pains, iykyk! But gosh, what a blessing to have so many things I had prayed for at the beginning of the year. 🫶🏻

Please please please drop one thing from September that made you smile bc I genuinely would loooove to know. by @pricelessdigitalstudio
1
10 days ago
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