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Developing @bugatti Residences Miami
💰$2.8 billion active development pipeline
📍Miami
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Miami's skyline is starting to look a lot like a luxury car showroom. Porsche got there early. Aston Martin followed. Bentley and Pagani have towers in the works. Now Bugatti is pulling in.

The French hypercarmaker will brand @ProsperGroup and @VersluysGroep's planned 60-story condo tower along the Miami River, @byKKallergis reports. The 183-unit project, valued at $650 million, will be Bugatti's first branded residence in the U.S., following a separate tower underway in Dubai.

It's the latest entrant in a South Florida condo market where increasingly, the name on the building matters almost as much as the address. Automakers and hospitality giants have raced to lend their cachet to new developments, betting buyers will pay a premium to live inside the lifestyle their logos promise.

At the link in bio, read more on Prosper and Versluys' plans for Bugatti's U.S. residential debut, plus more on the increasingly crowded race to brand Miami's skyline. taken in Miami River by @prospergroup
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America's first-ever Bugatti residences have just officially been unveiled — a 60-story, $650 million tower rising on the Miami River at the edge of Brickell.

Prosper Group, the visionary real estate development firm led by CEO Jay Roberts, and the more than century-old Belgian real estate firm, Versluys Group, are bringing the 115-year-old marque hypercar brand to a Brickell branded-residence run that already counts Cipriani, St. Regis, Waldorf Astoria, Mercedes-Benz, Porsche, Bentley, and Pagani as it enters the U.S. luxury residential market for the first time.

Explore more with the link in our bio 👉 taken in Miami, Florida by @prospergroup
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🏎️🇫🇷 BUGATTI MAKES ITS U.S. BRANDED RESIDENCES DEBUT WITH $650 MILLION BUGATTI RESIDENCES MIAMI ON THE BRICKELL WATERFRONT 🔱🏁

Legendary French hypercar marque @bugatti is making its U.S. branded residences debut in Miami with the unveiling of @bugattiresidencesmiami, a $650 million luxury residential development planned for one of Brickell’s last waterfront parcels. Developed by @prospergroup, led by @jayroberts, in partnership with Belgium’s @versluysgroep, led by @bart_versluys, the 60-story tower will rise at 75 SW Miami Avenue Road along the Miami River, bringing Bugatti’s century-old philosophy of craftsmanship, performance and exclusivity to Miami’s rapidly evolving luxury residential market.

@bugattiresidencesmiami will feature 183 residences, including four signature penthouses, with more than 300’ of Miami River frontage and direct access to Biscayne Bay. @brandonhawarchitecture is leading the architectural vision, incorporating elements of Bugatti’s design DNA including the marque’s iconic C-line, while @yabupushelberg will design the interiors. @bugatti has also selected Rhodium @rh45_rhodium as residential operating partner, bringing a hospitality-driven ownership experience centered around white-glove butler service. Sales are slated to launch in the first half of 2027.

🔑 FIVE KEY FACTS

🏎️ @bugatti’s first U.S. branded residences

💰 $650M waterfront development

🏙️ 60 stories | 183 residences 

🛥️ 300+ feet of Miami River frontage

📐 @brandonhawarchitecture + @yabupushelberg

💬 “Miami’s bold architecture, creative spirit and global appeal makes it a compelling setting for our next Bugatti Residences project. Our vision is to consider every aspect, from exquisite design to seamless service and operations, creating a branded residential experience unlike any other.”

— Wiebke Ståhl, Managing Director of Bugatti International

The project marks the next chapter in @bugatti’s expansion into branded real estate and branded residences in Miami. 

📲 Link in @profilemiami bio for the full story 📰 

✅ Follow @PROFILEmiami for the latest South Florida real estate development news, project updates, insights and industry events. taken in Miami River by @prospergroup
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