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Raina Music

@rainamusicapp

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The music partner for luxury and boutique hospitality portfolios.

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Got this message at 2:57am last night from a client.

30 years programming rooms like Rose Bar, Electric Room, and Hiro.

He cut the DJ at 2am. Forty five minutes later, nobody could tell.

That gap used to cost operators. We just finally filled it. by @rainamusicapp

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4 months ago

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4 months ago

Most venues treat the early hours like a warmup. Something to fill space until the room gets going.

We don't see it that way.

@peoplesny is a space that asks you to pay attention - the art, the room, the details. The music should do the same. Not aggressive about it. Just enough to reward the people who are actually present.

We opened on Kate Bush, Suicide, Gloria Ann Taylor. We then transition into Moroder and OMD.

Raina programs the room before the DJ shows up.

I happened to be both that night.

DJ set in bio 🔈 by @rainamusicapp

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5 months ago

Music at Alba isn’t a playlist - it’s part of how the room works.

From early arrivals to late-night energy, the sound evolves with the space: welcoming without being sleepy, social without being overwhelming, elevated without ever feeling forced.

When music is programmed intentionally, it supports service flow, guest pacing, and staff energy - all while reinforcing the identity of the room.

These tracks are part of how Alba creates consistency, momentum, and mood - night after night.

Thoughtful sound design is one of the most underrated operational tools in hospitality.

Playlist in bio 🔈 taken in Alba Los Angeles by @rainamusicapp

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8 months ago

I’ve always believed the best music curation happens when the space itself sets the bar high. And @nubeluzbyjose does exactly that.

A rooftop 50 floors up, wrapped in glass, with views that make you stop mid-sentence — the kind of room where the music can’t just be good background. It has to elevate the entire experience.

That challenge is what makes projects like this meaningful. We pulled in sounds from Paris, São Paulo, and Cape Town — all chosen to match the sparkle of the space.

Grateful to @joseandresgroup and the Nubeluz team for trusting us to help write that soundtrack in the clouds. by @rainamusicapp

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a year ago

Hot off the press from @lamag by @rainamusicapp

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2 years ago

A touch of Italian Magic.

After working closely with the team at Cucina Alba in New York, we were thrilled to help soundtrack the newly opened Alba Los Angeles. From day one, the creative vision behind Alba has been clear: light, elegant, and effortlessly joyful.

The music reflects that — a blend of vintage Italian pop, dreamy Mediterranean disco, and feel-good grooves that mirror the warmth of both spaces.

If you’re not headed to Italy this summer — a visit here might be the next best thing.

Hospitality Group: Prince Street Hospitality
Interior Design: @grtarchitects
Music: @rainamusicapp taken in Alba Los Angeles by @rainamusicapp

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2 years ago

Ahead of Hollywood’s favorite night, we’re rounding up our all-time top soundtrack selections. Highlighted by our curators, here are their favorite music moments in film history. by @rainamusicapp

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2 years ago

Now Playing at Trailborn Grand Canyon: the echoing sounds of cosmic twang and desert dreamers, drifting through time. by @rainamusicapp

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2 years ago

Inspired by the boundless spirit of the Southwest, @trailborn_grandcanyon channels the wide-open landscapes and golden horizons of the desert.

Full of sounds that echo the frontier, we curated a list of Classic Country, Cosmic Americana, and wayfaring strangers — woven with modern textures to capture the vast, untamed beauty of the canyon. From the bright, easygoing warmth of morning to the rich, rambling energy of happy hour, and winding down with the softer echoes of the evening, this soundtrack moves with the rhythm of the land.

Hospitality Group: @trailbornhotels
Music: @rainamusicapp taken in Trailborn Grand Canyon by @rainamusicapp

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2 years ago

We’ve curated the sounds of Beachside for you to enjoy wherever your holiday travel takes you…

Link in story to listen. by @rainamusicapp

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2 years ago

Meet @craneclubrestaurant — New York’s buzziest new opening.

A collaboration between legendary industry veterans Chef Melissa Rodriguez, Jeffrey Katz and Tao Group Hospitality, this impeccably designed space with focus on culinary excellence and word-class cocktails will set a new standard for gatherings in the city.

Alongside Creative Director Ronnie Madra, we helped shape a soundtrack as inspiring as the venue itself.

Hospitality Group: @taogrouphospitality x @jkatz411 x @meljrodriguez
Creative Director: @ronniemadra
Music: @rainamusicapp by @rainamusicapp

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2 years ago