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Marketing. Distribution. Publishing.
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FruitLab is the hub for all Rare Fruit operations.

Campaigns, releases, deals and spend. All in one place and the artist sees the same thing we see. No chasing updates. No guessing where the money went.

Invite only.

#MusicMarketing #IndependentArtist #ArtistDevelopment #MusicBusiness #RecordLabel by @rarefruitrecords
5
a month ago
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@rarefruitrecords is upscaling our A&R team and we’re looking for people who actually get it.

If you live for finding artists early, shaping big moments and thinking beyond the algorithm, we want to hear from you 🫵

Tired of pitching hits to execs who still think TikTok/Instagram is just for dancing? 

Already doing the work, but someone else is taking the credit? 

Still stuck grinding for a label where no one remembers your name or worse, pronounces it wrong? 

You’ll still be glued to TikTok/Instagram here… but at least you’ll be doing it with people who care what you find 💎

All genres. Real vision. Rare Fruit.

DM @rarefruitrecords if you’re ready to help sign the next superstar 📲 by @rarefruitrecords
29
a year ago
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🚀 #CampaignHighlight 🚀 “Metamorphosis” isn’t just a song, it’s a shift in motion. Emi is channeling raw evolution into sound and TT is listening 🎧 

This launch is gaining serious traction, powered by striking aesthetic content and authentic creator collabs that are taking over the FYP 📲

Fans are using it to soundtrack their own stories of change and growth ✨

With trend-driven videos and a wave of organic engagement, “Metamorphosis” is more than a release it’s a cultural pulse. Emi is stepping into a new era and TikTok is evolving with her! by @rarefruitrecords
18
a year ago
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Some songs trend. Some songs spread. “Numb.” by Blank. just crossed 700,000 posts on TikTok. 🎉

Out everywhere.

#digicore #hyperpop #newmusic #rarefruitrecords by @rarefruitrecords
1
4 months ago
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🚀 #CampaignHighlight 🚀 “PRADA NOIR” isn’t just a song, it’s a shift in motion

MXRCVRY the rising phonk producer duo is turning raw evolution into sound and the world is listening 🎧

With bold visuals and strategic creator collabs, this launch is taking over the FYP 📈

Now surpassing 100K monthly listeners, MXRCVRY is carving their own path and driving the evolution of the phonk scene

“PRADA NOIR” isn’t just a release, it’s a cultural pulse. A new era is here and TikTok and Spotify are evolving with them 👀 by @rarefruitrecords
12
a year ago
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Got Me Good reached 10M+ Streams on Spotify 🤯 by @rarefruitrecords
12
a year ago
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