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Kumar Rasa

@rasatkumar

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Only in India can you start your work day with a visit to one of the 12 most sacred Shivji temples, Trimbakeshwar near Nashik! What an amazing experience, charged with Divine potency! Seeing so many people in such a prayerful state was incredible. The trek into the temple itself is a test to your faith and desire to see the Lord, and it was so worth it! Thanks to our factory head Vaibhav and @shivaanthakkar for a once in a lifetime experience! taken in 𝐓𝐑𝐈𝐌𝐁𝐀𝐊𝐄𝐒𝐇𝐖𝐀𝐑 𝐉𝐘𝐎𝐓𝐈𝐑𝐋𝐈𝐍𝐆 by @rasatkumar

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10 months ago

I feel so humbled and fortunate to be in India tasting new products, meeting our artisans and farmers, and learning about our ingredients. It's been a beautiful and colorful experience, overflowing with kindness and heart! Proud to be able to share their stories soon and give you a behind the scenes peek at why our @trulyindianfood is so delicious! #madewithlove #madeinindia taken in Nadiad, Gujarat, India by @rasatkumar

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Texans, snack time just got an upgrade 🤠⁠
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Our 24-count Truly Indian samosas are in select Costco stores throughout the Texas region until Nov 30. Golden, crispy, and bursting with bold Indian spices — just heat, eat, and repeat.⁠
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Handmade in India with flaky pastry, spiced potato & pea filling, and two authentic chutneys built-in for that full street-food experience. ⁠
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Treat yourself now, because this run is limited.⁠
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#vegan #indianfood #indianfoodie #vegetarianfood #costcofinds #costco #costcohaul⁠ taken in Dallas, Texas by @rasatkumar

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a year ago

The Truly Indian crew took Texas by storm✨ ⁠
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From Dallas to Austin, Rasa (our Senior Vice President) and Vanessa (our Marketing Manager) hit the road with the team — bringing the love, laughter, and true Indian flavors to Tom Thumb for some fun in-store demos. ⁠
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We’re so excited to keep sharing the taste of home, made Truly Indian❤️⁠
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#TrulyIndian #TasteOfIndia #TrulyIndianOnTour #TomThumb #TexasEats #costco #indianfood #indianfoodie taken in Dallas, Texas by @rasatkumar

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a year ago

What started as a humble storefront in Mumbai in 1932 has grown into a 4th-generation, family-owned business, and our small but mighty U.S. team has been giving it everything ever since our stateside launch. 🇺🇸⁠
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Today, we’re thrilled to share a major milestone: our Garlic Naan is now available in every single one of the 52 Costco locations across Texas!⁠
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This isn’t just about hitting shelves—it’s about bringing real, gourmet Indian food prepared the traditional way (in India’s scratch kitchens) to your table. Our parent company makes food in factories where over 65% of the 1,200 employees are women, and where community impact, sustainability, and heritage matter deeply.⁠
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Thank you for believing in us, shopping with us, and letting us be part of your meals. From our family to yours — this is just the beginning.

#trulyindianfood #indianfood #cpg #cpgindustry #costco #costcofinds #costcohaul taken in New Jersey, USA by @rasatkumar

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a year ago

Diwali, also called the Festival of Lights, is one of the biggest and brightest celebrations in Indian culture 🪔 ⁠
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It’s a time for family, friends, delicious food, and lighting diyas to honor the triumph of light over darkness and good over evil. This year, we’re celebrating the flavors, the joy, and the togetherness of Diwali ✨

And here’s something extra special — Truly Indian hosted the first-ever Diwali celebration at @wholefoods HQ today, and we can’t wait to share the magic of that experience with you soon. 👀

Plus, keep an eye out for a Whole Foods giveaway coming your way 👏

#DiwaliWithTrulyIndian ⁠#diwali #indianfood #indianculture #diwalifestival taken in Los Angeles, California by @rasatkumar

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a year ago

✨ BIG NEWS ✨⁠
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Something crispy, savory, and totally delicious is here… our Truly Indian 24ct Samosas and Naan are restocked and available at Costco in Texas! 😍⁠
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📍 Find them in Houston, Dallas, and Austin—just in time for game day, parties, or any serious snack cravings. We can’t wait to celebrate with you—and yes, a Costco giveaway might just be coming soon so you can get first bites 👀⁠
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#TrulyIndian #CostcoFinds #costcohaul taken in Austin, Texas by @rasatkumar

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Our journey started in 1934 in a kitchen in India, and we’re reminiscing about how it carried us all the way to @specialtyfoodassociation ‘s Fancy Food Show in in NYC over the summer ❤️

Grateful to everyone who stopped by to taste, connect, and celebrate real Indian food with us 🙏

#fancyfoodshow #specialtyfood #specialtyfoodassociation #indianfood by @rasatkumar

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a year ago

taken in Chicago, Illinois by @rasatkumar

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a year ago

Our @trulyindianfood rebrand celebration at the @specialtyfoodassociation Summer Fancy Food Show was a huge success and even more special because it was our first time as a vendor ! We’re still buzzing from the love. From reconnecting with familiar faces to meeting new friends, this one was one for the books.

Tried our products? Obsessed with the new packaging ?

Tell us— what was your favorite product ? We’d love to hear !

Thank you to everyone who stopped by and helped make this moment unforgettable!

Package Design: @snacksanddesign
Package Food Photography: @happybroccolicreative

#trulyindian #fancyfoodshow2025 #indianfood #fancyfoodshow #madeinindia #nyceats taken in Javits Center by @rasatkumar

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a year ago

Day 1 at the @specialtyfoodassociation Summer Fancy Food Show ! A full-on flavor moment. From sampling our best-sellers to meeting so many fellow food lovers, Booth #5658 was hot & we’re just getting started.

Today, we’re debuting a secret recipe you don’t want to miss. We’re taking our fluffy, golden naan to a whole new level with a bold topping twist. Any guesses? (Hint: it’s spiced, craveable, and totally unexpected.)

📍Come through Booth #5658, take a bite, and be one of the first to try it IRL.

Plus: enter our exclusive gift basket giveaway when you stop by and scan.

#TrulyIndian #fancyfoodshow #summerfancyfoodshow #wefancy #nyc #emergingbrands #fancyfoodshow2025 #nycfoodie #specialtyfood #javitscenter taken in Javits Center by @rasatkumar

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by @rasatkumar

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a year ago