Instagram story viewer> @thephrase.in> reels
An ode to the poetry that self care is!
India's First🥇Natural Multivitamin Personal Care Range
Taking care of your hair and skin concern🌿
#thephrase
POSTS STORIES REELS TAGGED
The multivitamin shampoo deep cleanses your scalp, and the serum provides it with essential nutrients. All of this while making sure that your scalp is dandruff free. 

So why still bother with annoying dandruff? Get your Natural Multivitamin Therapy for Dandruff Control now! 

#dandruff #antidandruff  #dandruffcontrol  #dandrufffreehair  #serumantidandruff #phraseit #phscale #pHbalance  #scalpserum #NewLaunch #NewProducts #antidandruff
8
3 years ago
Hair fall doesn’t start on your brush. It starts beneath the surface.

When you notice increased shedding, it is a signal that the scalp microenvironment is out of balance. Clogged hair follicles, excess sebum, and environmental stressors can prematurely push hair into the shedding phase.

Treating the lengths of your hair won’t fix a root problem. You have to look deeper.

The pHrase Hair Fall Control Scalp Serum is formulated with a precise, pH-balanced logic to optimize the scalp foundation:

Anchors the Root: A potent blend of natural multivitamins delivers targeted nutrition directly to the hair bulb, helping to fortify the cellular matrix and minimize premature fallout.

Weightless Delivery: A completely water-light, non-greasy formula that absorbs instantly without leaving a trace or weighing down your volume.

Give your scalp the same advanced care you give your face. Tap the linked product to shop the formula.

#HairFallControl #ScalpSerum #HairGrowthSerum #ScalpCareRoutine #healthyscalp
0
9 days ago
The Formula: Dull skin happens when your barrier is compromised. Our brightening face wash uses a precise blend of active botanicals and clinical science to restore radiance without stripping moisture.

The Logic: Perfectly pH-balanced to support healthy skin cell turnover while fading dark spots and evening out skin tone.

The Result: Cleaner, brighter, and deeply resilient skin from the very first wash.

#SkincareIndia #GlowingSkinTips #IndianSkincareBrand #GlassSkin #CleanBeautyIndia
0
24 days ago
Stop spending money on a 3-step cleansing routine. 🛑

As a cosmetic formulation scientist, I see right through the marketing hype. You don’t need micellar water ,cleansing oil, and a face wash just to get clean skin.

When I engineered The pHrase Brightening Face Wash, the goal was simple: scientific logic over marketing noise. One step. It completely dissolves waterproof makeup, protects your skin barrier, and infuses clinical brightening actives for an instant glow—zero residue left behind.
It’s time to simplify your routine and save your skin barrier.

🛒 How to shop: Search "The pHrase Brightening Face Wash" to grab yours!

#SkincareRoutine #DoubleCleansing #BrighteningFacewash  #indianskincarebrand #FlipkartFinds
2
a month ago
Say goodbye to stubborn acne marks and excess oil with The pHrase Clarifying Serum. Infused with green tea, cica, salicylic acid and niacinamide, this lightweight formula helps calm irritation, unclog pores and support clearer looking skin. Perfect for oily and acne prone skin, it works to balance, soothe and hydrate while reducing the appearance of blemishes and post acne marks. Add this serum to your daily skincare routine for a smoother, healthier and more confident glow. ✨💚

Shop here: https://www.flipkart.com/phrase-clarifying-serum-acne-marks/p/itm89b9916ac40fb?pid=BSTGZZFPQGFD262M

Available on Flipkart 🛍️ The pHrase Clarifying Serum for acne and acne marks.

#thephrase #explorepage #foryoupage #viralreels #reelsindia
19
a month ago
Clean scalp, soft hair and a good hair day✨ @thephrase.in 
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[phrase shampoo, clear scalp, haircare, for dandruff, healthy hair,UGCIndia, beauty content, aesthetic makeup, beauty reels, trending, beauty finds, beauty, aesthetics videos, ig reach, ugc, fyp, viral, reels, ig reels, Pinterest, aesthetics, Pinterest finds, explore, lifestyle, beauty, Indian Skincare, skincare]#explore#fyp#viralreeĺs#trending#beauty
4
a month ago
I used to think my hair needed a hundred products to look good… but honestly, all it needed was the right care 🤍
This hair mask has completely changed my routine — from dry, frizzy strands to soft, smooth, and manageable hair in just one step ✨
It deeply nourishes, adds that natural shine, and makes my hair feel like I just walked out of a salon 💆‍♀️
Self-care isn’t just skincare… your hair deserves that love too 💛#hit #trendingreels #foryou #assam #assamesereels❤️
1
3 months ago
Flakes? We don’t do that anymore 🚫
Finally found a shampoo that actually understands my scalp 🧴✨
@thephrase.in 🤍

Light, gentle & packed with multivitamins — no flakes, no stress, just fresh hair days 💁‍♀️

If your scalp needs a reset… this is your sign 🌿
Healthy scalp = healthy hair, always 💖

scalp care, dandruff control, clear scalp, healthy hair, haircare routine, clean beauty, sulfate free shampoo, paraben free, vegan haircare, multivitamin shampoo, frizz control, soft hair, shiny hair, scalp health, anti dandruff, gentle shampoo, everyday haircare, aesthetic product, minimal skincare, hair goals, glow up routine, selfcare essentials, influencer picks, ugc content, beauty finds, trending haircare, scalp detox, natural ingredients

#haircareroutine #dandrufffree #scalphealth #viralreels #explorepage
53
4 months ago
Want that glowing skin try this ✨️ 

@thephrase.in 

#skinglow #skincareroutine #skinserum #explorepage 

#glowyskin 

SunscreenEveryday SkincareRoutine SPFAlways GlowSkin SkincareCreator SunProtection HealthySkinTips
51
4 months ago
Tried this and the difference is real!! My hair feels soft,and the dandruff is gone just in one wash🤌🏻
@thephrase.in did good job!
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[Shampoo,dandruff, scalp,clear scalp,thephrase,brand, healthy, hair,shiny, soft, healthy hair, multivitamins, dandruff control, all scalp type, collaboration, brand, trending, fyp, explore, ugc ,ugc content, ugc creator, reels, ugc reels, Instagram]
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#thephrase #shampoo #dandruff #scalp #ugc
16
4 months ago
Say goodbye to hyperpigmentation 💫 with @thephrase.in Brightening Gentle Face Wash!
 #ugccreator #ugccontent #ugccontentcreator
3
5 months ago
Healing drops of love for your skin 💚
A gentle facewash that deeply cleanses, unclogs pores and leaves your skin feeling fresh.
Infused with green tea & cica to calm, heal and give your skin that clean, healthy glow.
82
5 months ago
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