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Sonic branding agency - sonic logos, UX, soundscapes and more.
Clients: Kotak811, Pine Labs, Urban Company, Akasa Air, Dunzo, MPL, foundit and FamApp.
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Caught in action! 
The sound you hear when a transaction completes. 
The sound of @pinelabs_official, designed by @resonationaudiobranding 

#SonicBranding #SonicLogo #SoundDesign #SonicUX #AudioIdentity #BrandExperience #UX #ResonationAudioBranding #Marketing #Branding #PineLabs by @resonationaudiobranding
0
a year ago
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🎵✨ Make Your Brand Unforgettable — Through Sound ✨🎵

From simple, soothing tones to distinctive note combinations, Resonation Audio Branding helps brands like @urbancompany create sound identities that inspire trust, recall, and connection.

🔊 Why it works:
✅ Balanced tonality — engaging but never distracting
✅ Optimized for digital devices
✅ Evokes clarity, trust, and reflection
✅ Perfect for fast-paced, on-demand services

Whether it’s a notification ping or a cinema-grade audio signature, your sound can be as iconic as your logo.

📢 Ready to make your brand heard?
🌐 Visit: www.resonation.co
📩 Contact: hello@resonation.co

#AudioBranding #SonicBranding #BrandIdentity #UrbanCompany #SoundDesign #BrandStrategy #BusinessBranding #MarketingStrategy #BrandExperience #CustomerExperience #DigitalBranding #BrandRecognition #Resonation #MakeYourBrandHeard by @resonationaudiobranding
0
a year ago
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🔊 Sound On!
Presenting the official @urbancompany Sonic Logo — voiced by the iconic Richa Nigam. 

Crafted by Resonation to be dependable, human, and uplifting, this mnemonic sound is now the signature across Urban Company’s app, content, and campaigns.

Made to resonate across every platform — from smartphones to smart TVs, reels to real life.

Follow to hear how we transform brands with powerful sonic identities.

#SonicBranding #UrbanCompany #VoiceOver #RichaNigam #SonicLogo #AudioBranding #Resonation #UnlockWhatYouDeserve #SoundDesign #BrandMnemonics #UXSound #MadeToResonate by @resonationaudiobranding
0
a year ago
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🎧 Unlock What You Deserve — Sonically.
From the voice of Richa Nigam to custom sound UX and immersive Dolby Atmos formats — we brought @urbancompany’s brand essence to life through a dependable, human, and uplifting global sonic identity.

We designed every note to resonate across smartphones, OTT platforms, and cinema halls — ensuring the brand sounds as good as it feels.

Follow for more sonic branding stories that make brands heard and felt.

#SonicBranding #UrbanCompany #AudioBranding #SonicIdentity #DolbyAtmos #UXDesign #Resonation #BrandExperience #ImmersiveSound #VoiceOfTheBrand #MadeToResonate by @resonationaudiobranding
0
a year ago
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🔊 Sound Sells Fast: Why Sonic Branding Wins in Quick Commerce

In a world of instant decisions, audio is your brand’s secret sauce.
🎯 90% of consumers associate a brand more strongly when sound aligns with visuals.
Whether it’s a chime or tone—sonic cues drive conversions when time is short and competition is fierce.

🛒 From cart to checkout, consistent audio branding means faster recognition, deeper recall, and stronger trust.

💡 Ready to level up your quick commerce strategy? Don’t just be seen—be heard.

#SonicBranding #QuickCommerce #AudioBranding #MarketingTips #DigitalMarketing #EcommerceStrategy #BrandAwareness #Neuromarketing #ConsumerPsychology #BrandRecall #InstantRecognition #SoundMarketing #ResonationAudioBranding by @resonationaudiobranding
0
a year ago
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Sound on 🔊 | Dunzo’s Sonic Logo
When you hear this, you know it’s Dunzo.

Crafted to be crisp, catchy, and unmistakably on-brand, this sonic logo is more than just a jingle — it’s the heartbeat of Dunzo’s audio identity. In just a few seconds, it evokes trust, speed, and recall.

At Resonation, we worked closely with @dunzo_it and @dunzo457 to ensure every note aligns with their personality and mission — delivering instant recognition with a sound that sticks.

🎧 Experience the sound of smart, seamless delivery.
Full story behind the sound: [link in bio]

#SonicBranding #SonicLogo #Resonation #AudioIdentity #BrandMnemonics #SoundDesign #Dunzo #BrandRecognition #MadeToResonate #TBT by @resonationaudiobranding
0
a year ago
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It started with @dunzo_it 🔊
As one of our first and biggest clients, we set out to craft a sound that wasn’t just functional, but unforgettable. From app pings to brand mnemonics, every sonic element was carefully designed to reinforce Dunzo’s identity and make the brand instantly recognizable — even with your eyes closed.

The result? A sound that not only stuck, but helped users remember and reconnect with the brand every time they heard it.

Grateful to have set the tone — literally — for a brand that moves fast and stays memorable.
Read the full story: [link in bio]

#SonicBranding #Resonation #Dunzo #AudioIdentity #SoundDesign #BrandRecall #MadeToResonate #TBT by @resonationaudiobranding
3
a year ago
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Our Services

1. Sonic Identity and Sonic Logo

A sonic emblem is a crucial component of a brand's identity, allowing it to be audible to the audience. This strategy involves analyzing the brand's identity, tone, and personality, understanding the behavioural traits of the target audience, and combining research to create sonic ideas through a sonic mapping process. Sonic logos, similar to visual logos, help brands stand out, connect emotionally with customers, and maintain their identity across various media and platforms.

2. UX Sound Design

We understand the user’s intent to its finest detail and create several watermarked audio assets that varying tonalities can relate to. Our main motive is to blend our client’s UX elements with our diversified audio watermarks and pave the way for a smooth user experience.

3. Product Sound Design

Rather than letting your product build up dust in terms of interaction, we compound audio for every interaction your product is capable of performing. This makes it a more captivating product journey for your consumers, while simultaneously pleasing their aural senses too.

4. In-Store Audio Branding

Resonation offers in-store audio branding for overhead music, messaging, and digital signage videos, influencing customers' subconscious and conscious minds. This enhances the purchasing experience, invokes emotions, and leads to higher sales. Malls make millions in profits from their in-store audio branding strategy, allowing them to control store drop-ins and set the tempo of their customers' visits.

One research shows how visitors to a wine store were influenced by in-store audio, to make their respective purchases. When German music played, German wines were picked. Likewise for the French wines. The best part, none of the visitors were aware of the effects of music on their product choices.

5. Audio Brand Management

The goal of audio brand management is to create cohesive and memorable audio assets that align with the brand's already existing audio identity. When done effectively, it can trigger instant recognition and emotional connections with the audience, enhancing brand loyalty and recall. by @resonationaudiobranding
2
3 years ago
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Please recognize the irony in our tagline.

We know very well it doesn't sound simple; hence, we're here to help and explain the concept of sonic branding better.

Also, presenting our logo! by @resonationaudiobranding
2
3 years ago
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Resonation believes in composing bespoke audio properties that let brands resonate across nations. Our audio components seep into the consumer’s mind during the first listen, becoming the audio emblem of the brand.

We specialize in everything sound. Resonation will study the brand identity, values, and audience before reinforcing the brand with a "sound" strategy, pun intended. Having excelled as sonic branders in the aviation, banking, grocery delivery, gaming, media & entertainment, luxury opticals, and technology sectors, we have developed diverse audio strategies for our clients, for both an enchanting in-store and online user experience.

In this era of widespread marketing channels, the power of sound has not been harnessed to its fullest. Apart from textual and visual elements, the audio composition is one that gives a literal "voice" to a brand.

We compose and curate sonic logos that remain embedded in the memory of consumers. This sonic identity is prepared to induce a homely feeling for every customer in our client’s sales funnel. Our goal is consistent: to create a relevant, clear, and distinctive sonic branding logo.

We believe in driving brand awareness on a global scale. Whether the touchpoints between our client and their audience are through television ads, internet commercials, radio, games, in-store purchases, product usage, music platform ads, website access, corporate events, presentations, or even across social media networks, Resonation will curate a strong audio logo centered around the brand tone. These audio symbols are tailored to blend in with the graphics, services, and target audience of unique businesses.

Resonation is on a mission to empower brands across the globe with the power of effective audio. With the objective of getting consumers hooked on the mention of a brand, Resonation will curate and fuse strong audio components that will make a brand "audible". by @resonationaudiobranding
2
3 years ago
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