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Ruby Sow UGC creator

@rubymakescontent

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☁️ U.K. based UGC creator
🌿 Family Life | Lifestyle | Beauty | Home
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Authentic, storytelling, meaningful content is my vibe 🙋‍♀️🌞🫶🏼 Let’s work together! 💌 rubyacrilly@gmail.com #ugc #ugcuk #ugccreators #ugcexample #ugcportfolio #ugccreatorsneeded #ugccreator #ugcmarketing #ugccommunity by @rubymakescontent
Sometimes the best self-care is just 10 minutes to yourself and a good coffee. ☕️ For this Tim Hortons concept, I tapped into something so many busy mums can relate to — finding those little pockets of peace in a chaotic day. By blending relatable storytelling, an emotional connection and an everyday product, the content feels natural while positioning Tim Hortons as part of that much-needed moment of self-care. It’s a simple concept that builds relatability, brand affinity and purchase intent through a moment the audience already recognises. Because great UGC sells the feeling, not just the product. 🤎 #ugc #ugcexample #ugccreator #ugcuk #ugcmarketing by @rubymakescontent
Did you know we’re both UGC creators? 🤍 Mother and daughter, creating content both individually and together! Two generations, two perspectives and a genuine connection that brings something special to brand storytelling. For brands, that means authentic chemistry, wider audience appeal and relatable content across generations. Beauty, skincare and lifestyle brands — we’d love to work with you! 💌✨ - rubyacrilly@gmail.com #ugc #ugcbeauty #ugccreators #ugcmotherdaughter #ugcuk by @rubymakescontent
An example UGC video in the wellness niche from a retainer client and a quick insight into why brands work with me on a retainer 🤎: ✨ Consistent, high-quality content – fresh creative delivered every month. ✨ A creator who knows your brand – less briefing, more content that feels aligned with your vision. ✨ Priority availability – your content gets a dedicated space in my schedule. ✨ Better value – more cost-effective than booking individual projects. ✨ Fresh ideas & creative direction – proactive concepts, new angles and trend-led inspiration. ✨ A long-term creative partner – someone genuinely invested in your brand’s growth. ✨ A cohesive brand identity – consistent storytelling that builds familiarity and trust. Looking for a UGC creator to grow with your brand? Let’s chat about monthly content packages! 💌 #ugc #ugccreator #ugccreatoruk #ugcwellness #ugccontent by @rubymakescontent
Ask me about manifesting go on #ugc #ugccreator #ugcuk #ugccreators #ugclifestyle by @rubymakescontent
“We love content where the product fits right into your routine” 💁‍♀️ say no more ☁️✨🤎 #ugc #ugcexample #ugcmarketing #ugcuk #ugccreator by @rubymakescontent
In case you needed an excuse to go to M&S this weekend 💁‍♀️☁️✨ @marksandspencerstyle @marksandspencer #ugc #ugcfashion #ugcuk #ugccreator #marksandspencer by @rubymakescontent
Cotton loungewear > ☁️🫶🏼✨🤍 @_cescie #ugc #ugcexample #ugccreator #ugcuk #ugcfashion by @rubymakescontent
10 minutes to myself, a Tim Hortons treat and a moment of peace is all a busy mum needs ☕️🤎 #timhortons #24hours #ad @timhortonsuk - T&C’s apply by @rubymakescontent
Making my blow dry last a week is my talent @cloudninehair #ugc #blowoutstyles #ugchair #ugcuk #ugccreator by @rubymakescontent
Ad - the most gorgeous dining set from @aluxoliving 🤍🤎 The quality, the textures, the curved edges, the boucle… so perfectly designed and like it was made for this space?! #diningroomdesign #ugc #ugccreators #ugchome #homedecor by @rubymakescontent
September in UGC - it was a BUSY month full of new clients, retainers and multiple location shoots which has been so fun to switch it up!! I always love that you don’t know what’s coming next with UGC - forever grateful and excited for more! #ugc #ugccreator #ugcmarketing #ugcuk #ugccreatorsuk 📍A new client I was super excited to film for this one, we had to drive an hour to store but so worth the fun brief 💁‍♀️☕️ For one of my retainer clients, one of only a few of their retro machines 🫣 Lots of early mornings getting admin done before the kids wake up 💁‍♀️✨ A return client ✨🤍☁️ Another return client in the fashion niche - new trousers I have been wearing on repeat, the barrel leg is just 😍😍 Some baking briefs for a return client 🍪 Heading to London for work but make it cute and take the family 📍London shoot day - this was an exciting one, so lovely to have a new (and stunning) environment to film in, amazing to meet founders and marketing teams in real life and talk all things content & business 💁‍♀️ Ofc made the most of our 24 hours in London and tried to get some content for another one of my gorgeous retainer clients Fun briefs with another of my lovely retainer clients 🩷🩷 More cooking briefs - my baby was napping in the sling while I was making dinner so I figured I’d film a few recipes for a new client (talk about multitasking!!!) Made cupcakes in bell peppers ?? 🤦‍♀️ A new client - skincare, a niche I haven’t filmed in for agessssss A return client 🤍💜 Yappy for a new client 💕 New dining table - go on then! Stunning couple of videos for a new client, all hands on deck for this one - my husband assembles the furniture, my parents lend us their dining room to shoot in and between us all we entertain the kiddos around the chaos Yes I’m aware this is the third picture of this bag I’m just simply obsessed 🤎 Yapping in Holland & Barrett 📍 by @rubymakescontent

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