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SAHAYA | Music & Live

@sahayalive

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You made the record. We find its moment.
🎯 Find the songs worth pushing
📈 Run campaigns that grow them
🎤 Get booked for live shows
↓Send music

POSTS STORIES REELS TAGGED

MUSIC WE’RE MOVING

We’re proud to have supported these incredible releases from independent artists, through Sahaya’s music campaigns.

1. Jamilah – Who Knew @jamilahmusic

#Sahaya #NewMusic #IndependentArtists #MusicMarketing #ArtistDevelopment

2. Baron Von Alias – And The Story Goes... (feat. Skyzoo, Masta Ace, Smif-N-Wessun & Darien Brockington) @baronvonalias

3. Zitah – No Second Chances @zitahmusic

4. STASHANG – Real Friend (feat. GC / Gate Citizens) @stashanghq

5. Baron Von Alias – Lost In Translation @baronvonalias

6. Nia J – Numb Like Novacane @niajessikah

7. TUMANIC – Stones In Glass Houses @tumanic_music

8. Liam McKenzie & Sean Hamad – Pheromones (Remix) @liammckenziemusic by @sahayalive

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7 days ago

5 metrics every artist should be watching.

Use these insights to see what’s working, spot momentum, and focus your efforts where they matter most.

Save this for your next release.

#BasedAudio #Sahaya #ArtistGrowth #ArtistManagement #Spotify by @sahayalive

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2 months ago

Some decisions can change the entire trajectory of an artist’s career.

That’s why our founder created Sahaya to help artists and their teams make the right decision, at the right time, with the right data behind it.

Because in music, timing matters.

And sometimes, one informed decision is all it takes to change what happens next.

#BasedAudio #Sahaya #ArtistGrowth #MusicIndustry by @sahayalive

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2 months ago

New single by @niajessikah - Numb like novacane. Out now ⚡️ by @sahayalive

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2 months ago

Every release leaves signals.

The challenge is knowing whether those signals mean:
• Push harder
• Wait
• Or move on to the next release

Sahaya AGI analyses daily streaming data to model where a release is most likely heading before the outcome becomes obvious.

We’re helping labels, managers and artists make better campaign decisions using real streaming intelligence, not guesswork.

If you’re tired of making release decisions in the dark, we’d love to show you what we’re building.

👉 Join the early access list via the link in our bio or visit join.basedaudio.co.uk/try

#MusicIndustry #Spotify #ArtistDevelopment #MusicMarketing #RecordLabels ArtistManagement Streaming MusicData AIMusic MusicTech IndependentArtist SahayaAGI by @sahayalive

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3 months ago

Every release leaves signals. Most teams don’t see them until it’s too late.

Sahaya AGI reads Spotify data every day to help you understand where a release is heading over the next 28 days, identify momentum early, and make better campaign decisions.

Whether you’re managing one artist or an entire roster, Sahaya is designed to help you act with more confidence.

Get exclusive access:
join.basedaudio.co.uk/try

#SahayaAGI #MusicIndustry #ArtistManagement #RecordLabel #Spotify MusicMarketing AandR Streaming MusicBusiness IndependentArtist MusicData MusicTech by @sahayalive

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3 months ago

Intelligent Dance Music meets dream pop.

Lucy Dreams’ new single Z&1 is out now.

If you’re into futuristic electronic music with a twist, give it a spin and let me know what you think.

@lucy.dreams.dp by @sahayalive

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3 months ago

We asked one of our artists to share what it was actually like using Sahaya AGI.

No script. No prompts. Just their honest experience.

Here’s what @jamilahmusic had to say. by @sahayalive

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3 months ago

Every day, music teams make decisions worth thousands of pounds using yesterday’s data.

We built Sahaya AGI to change that.

Swipe to see how we’re helping labels, managers and artists make better campaign decisions before it’s too late.

Free trial via the link in our bio. by @sahayalive

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3 months ago

The best feedback isn’t from us.

It’s from the artists using Sahaya every day.

When you’re in the middle of a release, every decision matters: 
• Do you keep pushing? • Do you wait? • Is the campaign actually working, or just spending money?

That’s exactly why we built Sahaya.

Really grateful to @im_amaya_nicole for sharing her experience with us. ❤️ by @sahayalive

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3 months ago

The goal was to build genuine momentum and help Spotify find the right audience.

14 days later:

• 14.4K Monthly Listeners
• 17,500 Streams
• 977 Playlist Adds

Most importantly, the majority of growth came from Spotify’s own recommendation systems discovering new listeners.

Independent artists don’t need major-label budgets to create meaningful momentum. They need the right audience, at the right time.

Congrats to Jamilah. 🚀

#SpotifyGrowth #IndependentArtist #MusicMarketing by @sahayalive

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4 months ago

Most release decisions are made with incomplete information.

Sahaya AGI helps artist managers and artist teams see where momentum is building, where it’s fading, and what deserves attention next.

Decision Intelligence for Music.

#musicindustry #recordlabels #artistmanagement #musicmarketing #musictech by @sahayalive

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4 months ago