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Hi, I’m Sam Vogel, a brand and web designer creating purpose-driven experiences that inspire customer action. 🤝

When I’m not crafting bold, scalable designs, you’ll find me adventuring with family, tackling DIY projects, or exploring the outdoors. That hands-on approach defines both how I live and how I work.

Great brands emerge at the intersection of form and function—where strategy meets design to create something truly authentic and adaptable.

My sweet spot? Collaborating with clients in outdoors, athletics, wellness, tech, engineering, and food & beverage who value authenticity as much as aesthetics.

Ready to create something genuine that people can rally behind? 

Drop a comment or DM if you’re ready to bring your vision to life! 👇

#logo #logodesinger #branding #brandidentity #webflow #webflowdesigner #website #webflowdeveloper #visualidentity #brandstrategy #webdesign Sam Vogel, a brand and web designer from Montana. taken in Billings, Montana by @samvogelcreative
4
2 years ago
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Want to level up your creative work? Try being responsible for the whole damn thing.

For 10 years, I directed the Antelope Dash Trail Races. Design was just one piece of the puzzle. I was also managing budgets, sponsors, logistics, permits, and every unexpected crisis.

It completely changed my approach:
- Budgets: Concepts must fit reality, not just look cool.
- Relationships: Sponsors are partners, not logos on a poster.
- Accountability: When things break, you own the solution.

Owning an entire project forces you to grow. Looking back at my work from year one compared to year ten, the evolution is night and day.

Launch a project where you carry the full weight. Not for money, but to sharpen your craft.

What project taught you more than you expected?

———
#illustration #appareldesign #logo #graphicdesign #designer by @samvogelcreative
3
18 days ago
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Going to throw my hat in the ring for the @logoarchive.now type of posts. I had fun going back to see all of the different marks I’ve created over the years. I’m sure I’ve missed a few, but here were some of my favorites. 

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#logo #logodesinger #identitydesign #identity #illustration by @samvogelcreative
4
5 months ago
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Wow! I’m a little late to the party here, but wanted to give a recap of my time in Columbus. This is my second year at Creative South and it didn’t fail to fill my cup once again. There’s so much inspiration, vulnerability and excitement radiating from everyone which can’t help but make me get excited about what’s to come. 

It was great to see new faces and reunite with past acquaintances. The world’s moving pretty fast, but it was nice to slow down for a minute.

The creative family is strong here and we all make each other better. I wish I had taken more photos, but was too busy enjoying everything to the fullest.

Thank you to everyone involved in organizing the event. 

More necks will be hugged in the future! by @samvogelcreative
18
5 months ago
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Columbus Riverwalk while at @creativesouthga by @samvogelcreative
1
6 months ago
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Enjoying the things our kids enjoy is such a joy 🤩 

Sam talks about his greatest joy as a dad. by @samvogelcreative
0
a year ago
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Got to partner with my design professor and friend @jenvenn on this logo design. 

The heavily conceptual mark and system come together to be the face for the Kansas Behavior Health Center of Excellence. 

We worked to convey what the organization does for those looking for pathways into the behavioral health system. 

This organization is the first of its kind and looks to be a pioneer in the mental wellness space. 

#logo #branding #identity #brandidentity #designer #logodesinger #mentalhealth by @samvogelcreative
0
a year ago
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Sam talks about his work on the Glazed and Confused brand and apparel work. 

As a a self proclaimed donut expert, I’d say he did an amazing job! by @samvogelcreative
0
a year ago
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Look (or listen) mom, I’m on a podcast!

I had a great time sitting down with Michael with the @dadsigner podcast to chat about branding and Webflow as well as some fatherly shenanigans. by @samvogelcreative
2
a year ago
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T-shirt design for this year’s Antelope Dash!  It’s my tenth year as race director and 9th shirt design (no COVID year). 

One of the most fun things each year is coming up with a new design that pulls from the spirit of the race and is unique to that year. 

This year’s design pulled from the rock features of the area and played with the color scheme of Wyoming. by @samvogelcreative
2
a year ago
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Eyes on the horizon today. Catching the early morning sun is a good way to start an adventure. taken in Billings, Montana by @samvogelcreative
2
a year ago
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Here is one concept pitched to a ranch in Wyoming. The design was created to highlight the southwestern history of the cattle raise on the ranch and the monogram was inspired by traditional cattle brands. taken in Billings, Montana by @samvogelcreative
3
a year ago
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