Instagram story viewer> @seny.k> Posts

Seny

@seny.k

2.3K

followers

2245

following

mtl/nyc
@xposuremusic @soultronicamusic

POSTS STORIES REELS TAGGED

Social media shapes visibility, credibility, and opportunity. For managers, it is no longer an optional skill. It is a core part of how careers are built, how audiences are nurtured, and how strategy meets execution. This session gave the cohort a practical, behind-the-scenes look at how to plan, create, measure, and optimize content in ways that reflect the role of a modern manager.

F.A.M.E. is proud to be joined by Seny K, a multi-hyphenate marketer whose work spans both recorded and live music. Since entering the industry in 2020, Seny has led digital advertising and marketing campaigns for Warner Music Group and other major players, handling projects for Kehlani, Megan Thee Stallion, Burna Boy, Benson Boone, Omah Lay, and several chart-topping releases in the US and globally.

Seny will walk participants through how managers define their goals, identify audiences, select the right platforms, and create content that lands. The session will cover everything from building a content calendar to shaping a workflow with scheduling tools and approval systems. Participants will dissect engagement data, learn how to interpret spikes and drops in growth, and how to compare their metrics to competitors and benchmarks.

This session focuses on social media best practices, UGC, influencers and strategic collaboration, with a clear breakdown of how managers can attract attention from the right voices, evaluate partnership types, and use analytics platforms to find and connect with creators whose audiences match their goals.

The cohort will work through pixel advertising and targeting, learning how campaigns are measured, optimized, and scaled, social media strategies and receive templates which they can begin using immediately.

⸻

📍 F.A.M.E. (Foundations and Acceleration for Management Excellence)
Rooted in Culture. Driven by Excellence.
🔗 www.bdrb.ca/fame

#BDRB #FAMEProgram #BlackMusicManagers #MusicManagement #DigitalStrategy #SocialMediaMarketing #ArtistDevelopment #CanadianMusic #SenyKassaye #MarketingForManagers #EquityInMusic #CulturalExcellence by @seny.k

170

6

a year ago

UPDATE: EVENT SOLD OUT ‼️‼️‼️

NYC, we’re outside 😤

This Sunday, July 26, we’re joining forces with @puma.usa and @thegoatcollective to bring together some of NYC’s most exciting artists for an intimate showcase celebrating the next wave of hip-hop and R&B.

Come early to cop exclusive PUMA gear before it’s all gone!

Featuring live performances from @annaliseazadian @thcbillyb @arconcepcion @ceddyjay_ @jayprob @jazzytharapper , @nessagriffin @officialtjbrown & @tydre , with sounds by @flwrchyld_ & @yavezanthonio all night.

RSVP is required. Spots are EXTREMELY limited. Event location will be shared with confirmed guests only. Hit the link in our bio to lock in your spot ASAP 🔗

Flyer by @juicenars 🎨 by @seny.k

3

14

3 months ago

Used to be a 20 photo dump hater but it truly is not enough to show how much I loved summer 26

Mes princesses

gatinha

Used to hate multi captions too.. who would’ve thought?

Le prince de paname (miss you)

Canadiaaa

To many more!

Definitely on his on his way to défendre la veuve et l’’opprimé

🐅🐅

BIG M NOT THE LITTLE ONE @festivaljazzmtl

Bromaxxing at picnik courtesy of @zackfox

🗽27 (🧿)

Sweet life sweet life taken in La Vida Loca by @seny.k

3

19

10 hours ago

This is your sign to plan one last girl’s night out before it gets too cold

Miss ya girlies<3 @kelcimensah @seny.k taken in Brooklyn, New York by @seny.k

516

8

23 days ago

nueva nueva jtm deeeeep by @seny.k

3

7

2 months ago

current mood in slide 2 by @seny.k

3

28

4 months ago

places + 🤳🏾 by @seny.k

3

40

8 months ago

très faible, très fatiguée but summer was sweet sweet sweet by @seny.k

3

21

a year ago

la jeunesse dorée 🍒 by @seny.k

3

28

a year ago

🛸🛸 by @seny.k

3

21

a year ago

Parce qu’il pleut à Montreal taken in Somewhere in Paradise by @seny.k

3

4

a year ago

cancerian sun 🌄 by @seny.k

3

19

a year ago