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Setú | Skincare for Men

@setu_personalcare

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Not your ordinary skincare
👩🏽‍⚕️Dermatologist-developed
🌿Powered by Latin Ingredients
👇🏽 Follow for tips | try free samples

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Setú is dermatologist-developed skincare created specifically for men.

Our formulas combine proven skincare actives—including retinol, niacinamide, hyaluronic acid and caffeine—with botanicals traditionally valued for wellbeing across Latin America.

Each product is thoughtfully formulated with men’s skin in mind, balancing effective actives with ingredients selected to support cleansing, hydration, brighter and more even-looking skin, improved texture and the appearance of well-rested eyes.

Dermatologist-developed. Effective ingredients. A straightforward approach to men’s skincare.

#Setú #DermatologistDeveloped #MensSkincare #SkincareForMen #SetúSkincare by @setu_personalcare

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a month ago

Setú is uncomplicated skincare for men. No confusing black bottles. No endless steps.

LÁVATE cleanses away oil, sweat and daily buildup without leaving skin feeling stripped.

PROTÉGETE combines Vitamin C with hydrating ingredients to help brighten dull skin and improve the appearance of uneven skin tone.

HIDRÁTATE pairs retinol with moisturizing ingredients to hydrate overnight while improving the appearance of fine lines and skin texture.

RECUPÉRATE is formulated specifically for the delicate eye area to help reduce the appearance of puffiness and tired-looking eyes.

Four targeted products. One straightforward men’s skincare routine.

Cleanse. Protect. Hydrate. Recover.

#Setú #MensSkincare #SkincareForMen #mensgrooming
#skincareparahombres by @setu_personalcare

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a month ago

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a month ago

Most men’s skincare looks and works the same. Swipe for something different.

LÁVATE. Dermatologist-developed daily cleanser with moringa and yerba mate.

PROTÉGETE. Made with Latin American ingredients like camu camu and sarsaparilla for a daily dose of vitamin C.

HIDRÁTATE. Moisturizer with retinol, açaí and maca, named AskMen’s 2026 Best Night Cream for Men.

RECUPÉRATE. Best selling eye cream with guaraná and achiote. Amazon’s Choice. 4.7⭐️Reviews

Setú breaks from ordinary skincare: dermatologist-developed, made with Latin American ingredients, and color-coded for a simple routine.
Get the complete set at setupersonalcare.com.
$10 off with code SETU.

⭐️@vandermyr
📷 @gatoriveropq Man holding Setú LÁVATE men's face wash, black and white skincare photo, dermatologist-developed men's skincare taken in Miami, Florida by @setu_personalcare

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3 days ago

Great style makes you noticeable… great skin makes you unforgettable.

Take care of it with Setú, dermatologist-developed skincare for men made with Latin American ingredients. Four simple steps, from a daily cleanser with Moringa to an eye cream with Guaraná, easy to fit into any routine.

Follow @setu_personalcare to learn more, and enjoy $10 off with code SETU at setupersonalcare.com

🍷 @rafaelfariasfit
📷 @certvenlens
@fashionweekunited

#Setú #NYFW #MensSkincare #mensgrooming by @setu_personalcare

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4 days ago

Got the GQ box? Complete your routine.
Didn’t get it? The offer on Setú still applies. 🙌

Use code SETUXGQ for 20% off our full 4-piece set, or just upgrade from the some samples you tried in the box.

Either way, we have it all at:
setupersonalcare.com/start

@gqbox x @setu_personalcare
@gq

#setú #skincare #gq #gqbox by @setu_personalcare

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5 days ago

Selling skincare is hard when models like @stevlmg keep stealing the show. 😂

Our dermatologist-developed skincare line for men is available in gift sets containing all 4 essentials.

Follow @setu_personalcare for online savings — claim yours today. 🎁

#Setú #SkincareForMen #MensGrooming #DermatologistDeveloped taken in New York City by @setu_personalcare

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6 days ago

From ¡HOLA! to GQ and Forbes, Latino culture is finally showing up in skincare.

Setú Personal Care for Men is proof that products made con cultura belong.

Grateful to be featured by the outlets that shape how men take care of themselves.

Skincare. Con Cultura.

#setú #SkincareConCultura #LatinoOwned #MensSkincare #AsSeenIn by @setu_personalcare

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7 days ago

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7 days ago

Skincare starts here. 🖤

Setú LÁVATE Daily Cleanser, dermatologist-developed, made with Moringa from Paraguay and Yerba Mate from Brazil to help cleanse men’s skin without irritation.

Latin American ingredients. Real results.

Now available in the @GQBox and at setupersonalcare.com.

@rafaelfariasfit x @gq
📷 @certvenlens
@fashionweekunited

#Setú #GQBox #MensGrooming #LatinAmericanIngredients #skincareformen by @setu_personalcare

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10 days ago

Skincare starts here. 🖤

Setú LÁVATE Daily Cleanser, dermatologist-developed, made with Moringa from Paraguay and Yerba Mate from Brazil to help cleanse men’s skin without irritation.

Latin American ingredients. Real results.

Now available in the @GQBox and at setupersonalcare.com.

@jfalaoficial2 x @gq
📷 @certvenlens
@fashionweekunited

#Setu #GQBox #MensGrooming #LatinAmericanIngredients #SkincareForMen by @setu_personalcare

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10 days ago

Men’s Skincare Starts Here.

Setú LÁVATE Daily Cleanser: dermatologist-developed, made with Latin American ingredients like Moringa from Paraguay and Yerba Mate from Brazil to help men start their daily skincare routine.

Now available in the @gqbox Grooming Reserve Box and at setupersonalcare.com.

@devenbreckner x @gq
📷 @marceloramos_studios

#Setú #mensgrooming #gq #gqbox by @setu_personalcare

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11 days ago