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The Shirm Company

@shirmco

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20 locations and growing. . The newest @palmettosuperfoods is officially open at @ucberkeleyofficial, located inside the new Helen Diller Anchor House adjacent to campus. . Built to be an all-day fuel and study-break hub for students, faculty, and the greater Berkeley community, this location represents another exciting chapter in Palmetto’s continued expansion - with plenty ahead alongside campus clubs, athletics, organizations, and everything in between. . From one store in San Francisco to 20 locations and counting, we’re grateful to watch this brand continue to grow while staying rooted in community. . Berkeley is officially home. Where to next?🌴 taken in Berkeley, California by @shirmco
2
14 days ago
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More options. Better ingredients. Same standard. . The superfood umbrella at @palmettosuperfoods continues to grow. They officially introduced 100% Pistachio Butter - the newest premium butter, created in partnership with @eatabsolutelynuts and now available across all Palmetto Superfoods locations. . Made entirely from pistachios and available roasted or unroasted, this one brings a rich, naturally nutty addition to any bowl or smoothie - including their new Matcha Chill line. But as always, what they add to the menu matters just as much as how it tastes. Pistachios are a complete protein source, rich in essential nutrients including Vitamin B6, potassium, magnesium and copper, while also providing unsaturated fats and fiber that can support gut health. . As Palmetto Superfoods continues to evolve, so does the opportunity to give their community more ways to build something that fits them. More bases. More functional ingredients. More toppings. More ways to customize - all while continuing to raise the standard of what a better treat can be. . Creative Direction | @shirm 
Photography | @eringgg 
Styling | @huxleyofficial 
Design | @na_ren_draw 
Company | @palmettosuperfoods taken in San Francisco, California by @shirmco
2
a month ago
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What started as an idea in 2024 has continued to evolve into one of the most intentional collaborative series across the @palmettosuperfoods ecosystem! . Blended With Foodies - Episode 4. . This time alongside Bay Area creator & community voice, @thesnacksensei, introducing: THE SNACK SENSEI BLEND. . Built from the ground up alongside the Palmetto Superfoods team, the bowl combines: Tropical Spirulina, Coconut Beach, Açaí, Almond Butter, Certified Gluten-Free Cinna-Hemp Granola, Blueberries, Bananas, Mangoes, Chia Seeds, Goji Berries, Hemp Seeds, Maca Powder, and Condensed Coconut Milk. Available exclusively for the month of May at all Palmetto Superfoods locations. . But more importantly, this series continues proving something much bigger: community-driven products create stronger brands. What makes Blended With Foodies special is the intention behind every collaboration - bringing together food, culture, storytelling, philanthropy, design, and people under one experience. A portion of proceeds from The Snack Sensei Blend will support City Eats, a Bay Area foundation helping feed those in need. . We are proud of the continued growth of this series and the people helping shape it into something meaningful. . Creative Direction: @shirm 
Videography: @trizzzztannnn 
Design: @na_ren_draw taken in San Francisco, California by @shirmco
6
4 months ago
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17 days into the largest Pokémon activation in the world and the @matteblackcoffee_korea team has been absolutely crushing it! . In honor of Pokémon’s 30th Anniversary, @pokemon_korea_official launched the 2026 Pokémon Mega Festa across Seoul - a citywide experience made up of multiple large-scale activations, immersive environments, exclusive merchandise, giveaways, and fan experiences running from May 1st through June 21st. . We’re incredibly proud that @matteblackcoffee was selected as an official partner activation for the event, taking over: @metamong._.project Playground in Seongsu + Pokémon Secret Forest! Two completely unique experiences blending coffee, snacks, culture, design, and Pokémon into one world. . To put this into perspective - this is the largest Pokémon activation ever created globally. If you haven’t swung by yet, tomorrow starts another week with an opportunity to! . Watching the Korea team execute @matteblackcoffee at this level has been special. What started in Los Angeles has now grown into an internationally recognized brand capable of standing alongside one of the most iconic IPs in the world. . We are grateful to our Korean partners, operators, creatives, and community for continuing to push the brand forward with intention, detail, and relentless execution. . This is a huge milestone for Matte Black Coffee and a powerful reflection of the global brands being built within The Shirm Company portfolio. ☕️🇰🇷 taken in Seoul, South Korea by @shirmco
4
4 months ago
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Composed. Intentional. Ready. . Step inside 12 Baycrest Way. A thoughtfully designed multi-level home that creates separation where you want it and connection where it matters most. Natural light pours into the main living level, opening up a functional flow between living, dining, and kitchen. Upgraded appliances, dedicated pantry, and a layout built for both everyday living and effortless hosting. . Upstairs, a private primary retreat is complemented by two additional bedrooms connected by a Jack & Jill bath - efficient, clean, and highly livable. A remodeled backyard sets the tone for outdoor enjoyment, while a cozy al fresco balcony brings in the surrounding Terrabay hillside energy. . Complete with a spacious 2-car garage and extensive under-home storage, this is a home that simply makes sense. . Opening @ $1,188,000 . 3 bd | 2.5 ba | 1,700 sqft. | 2,303 sq. ft. lot . Another Terrabay story, written by @shirm . homes@shirm.co 650.206.8392 DRE | 02091606 taken in South San Francisco, California by @shirmco
1
6 months ago
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We are honored and grateful to announce the newest addition to The Shirm Company portfolio: Flavor Belly. . Curated and founded by @bigboyjohnny___ , @flavorbelly brings authentic Seattle-Style Chicken Teriyaki to Southern California with its first location inside @havencitymarket_wc. What started as a Pacific Northwest staple is now being reimagined, boldly. Serving proprietary “Seattle Style” Skin-On Chicken, OG Teriyaki Chicken, Crispy Shrimp, and fan-favorite Beef Belly plates, Flavor Belly has been firing on all cylinders. But beyond the plates, this is something bigger. . At its core, Flavor Belly is a sauce brand. Five proprietary sauces lead the charge: Asian Chimichurri, Bellyaki, Garlic Aioli, Habanero Sriracha, and Verde - crafted to elevate, not overpower. To complement, not compete. To anchor a dish that honors Seattle’s deeply rooted teriyaki culture while pushing it forward in a fearless, flavor-driven way. . This is chicken teriyaki done with intention. Done with edge. Done with love. . Flavor Belly represents a dual pillar within The Shirm Company - both a Partnership and a Creative Division brand. Johnny leads the vision on the ground, while we help amplify the brand story, structure growth, and build the foundation for scale. The Shirm Company exists to empower entrepreneurs, tell their stories, and build brands that outlive trends. . Johnny, born and raised in Seattle, has poured everything into this project. Years as a chef and restaurateur. Countless hours refining flavor. A childhood staple reimagined his way - the right way. He’s building more than a restaurant; he’s building a global sauce company and brand. We are proud to stand beside him as partners, to support the scale, and to welcome Flavor Belly into the portfolio. . Let’s bring the flavor to all. With love. taken in Flavor Belly by @shirmco
8
7 months ago
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A new standard in plant performance. @palmettosuperfoods teams up with @leaftfoods to launch the BLADE Smoothie. . Powered by 18g of pure leaf-derived Rubisco protein, BLADE delivers clean energy with intention - focused, functional, and unapologetically modern. . From visual language to rollout, this launch was about restraint, edge, and execution. Now live at Palmetto Superfoods. . Creative direction: @shirmco Creative director: @shirm Photography: @eringgg Design: @na_ren_draw Styling: @danielaswamp taken in Palmetto Superfoods by @shirmco
1
8 months ago
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New listing now live - San Mateo📍 . 2 bed | 2 bath | 1,060 sq ft of bright, open living with modern finishes and indoor - outdoor flow. Private balcony access from the living space and bedrooms, updated kitchen with stone counters + stainless appliances, in - unit laundry, and a clean, turnkey feel throughout! . Pool, elevator, parking, storage - and major building upgrades already paid by the seller. . Minutes to Downtown San Mateo, Caltrain, dining, and Central Park. . Come see it. Step into it. Make it yours. . 249 Elm St. #104 in San Mateo | Opening at $938,000 . DM for a private showing | Just Listed by @shirm & @bayareawilson . DRE 70010079 | 02091606 taken in San Mateo, California by @shirmco
5
8 months ago
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One of last quarter’s highlights from nyc - @penny_newyork earning a spot on the first-ever North America’s 50 Best Restaurants list, ranking #40 by @theworlds50best ! . Congratulations to the entire Penny team - from the kitchen to the floor, and everyone behind the scenes - for bringing intention, care, and consistency to every service. . We’re proud to celebrate what you’ve built - keep going! taken in Penny NY by @shirmco
0
a year ago
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Where collaboration meets creation - Palmetto Superfoods & Nazanin Mandi join forces to bring the Soul Bloome Smoothie to life. . From concept to campaign, the blend reflects Nazanin’s energy and Palmetto’s craft. A smoothie designed to awaken the inner Bloome. . Available at all 12 locations through year’s end.🌴 . Creative direction by @shirmco taken in Palmetto Superfoods - Beverly Hills by @shirmco
2
a year ago
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Palmetto Superfoods has officially opened its Southern California flagship in the heart of Beverly Hills. . Located within the Golden Triangle, this marks a major milestone for the brand. Bringing its California-born, Brazilian-rooted offerings to one of the most iconic neighborhoods in the world. . Designed in collaboration with OWIU design, the space reflects a shared philosophy: “In a world that is centered around immediacy and mass production, we stand firm in the ethos of careful craftsmanship and thoughtful execution.” . From the ambient spotlighting and custom tiling to the sculpted stone counters and intricate trim work, every detail was thoughtfully considered - a true reflection of Palmetto Superfoods commitment to quality, beauty, and intentional design. . Welcome to Palmetto Superfoods, Beverly Hills. Where wellness meets craftsmanship under the palms. taken in Palmetto Superfoods - Beverly Hills by @shirmco
3
a year ago
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The team @palmettosuperfoods is hosting their second episode of “Under the Palm” tomorrow 4.5 at 8:00AM - “Run Club”! . To officially launch the “J2 Blend” alongside Bay Area creative photographer & videographer @__jsquared - @whocaresrunclub & @a.runners.mind are all coming together for a 2 mile run around Downtown Burlingame - with all attendees ending at the Palmetto Burlingame location for a launch party! Merch, giveaways, and of course the “J2 Blend”! Proceeds of the sale of the “J2 Blend” during the event will go towards the support of the @gpiifoundation - come for a good cause! . Congratulations @__jsquared on such a impactful partnership with @palmettosuperfoods! taken in Palmetto Superfoods - Burlingame by @shirmco
1
a year ago
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