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Showpad

@showpad

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AI-native revenue effectiveness platform specifically designed for complex field-selling.

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Business-as-usual took the day off in New York 🗽

At our Excellence in the Field workshop, revenue leaders across manufacturing, healthcare, CPG, and tech traded the usual conference for honest conversations about what’s working in the field — and what isn’t.

• Fresh research quantified the gap between HQ strategy and field reality — and what the best teams do about it, led by CEO Apratim Purakayastha.

• A look at where field sellers are headed by 2030 (or even sooner) with our CPO Potoula Chresomales.

• A candid interview with David Barker, Global Sales Training at Syneos Health, on the wins and whys behind his team’s GTM AI roll-out.

• Roundtables, where the best idea in the room came from the person sitting next to you.

• The case made by Molly Sestak for why enablement must be the architect of revenue team AI strategy.

• A well-earned live congrats to 3 of our 11 Excellence in Action Award finalists and winners 🏆— Labcorp's Ivy Yarbrough, Logan Brown, and Daisha (Campbell) Hayes, Shaw Industries' Jasmina De La Cruz, and People Productions' Don Poe, who've turned enablement into real revenue results.

The energy was candid, generous, and useful — exactly what we hoped for. by @showpad

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a day ago

The applications poured in. The community cast more than 1,700 votes. The judges deliberated.

Now, it’s time to meet the winners of Showpad’s second annual Excellence in Action Awards 🏆

From 67 applications across industries and regions, these customers and partners stood out for driving real, measurable results — from AI adoption and field selling to buyer engagement and channel enablement.

Customer winners:
🔬 @labcorp — AI Pioneer
🔒 @qualyscloud — Business Impact
🧬 @thermofisherscientific — Buyer Engagement Excellence
🫀 @edwardslifesciences — Campaign Excellence
⛽ @exxonmobil North America — Channel Enablement Excellence
👁️ @coopervisionusa — Field Selling Excellence
💡 @luceco_group — Rising Star
🏗️ @shaw_industries — People’s Choice

Partner winners:
🧪 Infuse Med × @rochediausa Diagnostics — Partner Excellence, Americas
⚙️ bylt. sales enablement studio × STÄUBLI — Partner Excellence, EMEA
🌍 Bridge × @coopervisionusa — Global Partner Impact

Explore their stories and see what earned them the victory: https://eia.showpad.com/2026-winners?utm_medium=social&utm_source=instagram&utm_campaign=event-eia-2026-winners by @showpad

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2 days ago

Round three, the final round: the last Excellence in Action finalists are here 🏆

Campaign Excellence Award: recognizing teams that turned campaign strategy into consistent field execution across markets and regions.
🫀 @edwardslifesciences
🧪 @iffinc
🧬 @caldic_northamerica

Channel Enablement Excellence Award: honoring organizations that cracked the challenge of enabling partners and channel sellers at scale.
🦷 @carestreamdental
💧 @pentair
⛽ @exxonmobil

Field Selling Excellence Award: celebrating teams that transformed how their sellers prepare, present, and follow up in the moments that matter most:
👁️ @coopervisionusa
🤖 @abbrobotics
🛠️ ProDriven Global Brands

That’s 22 finalists across seven customer categories. Winners take the stage at Excellence in the Field in NY tomorrow 🏅 by @showpad

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10 days ago

Round two of the Excellence in Action finalists: three more categories, nine more finalists 🏆

Business Impact Award: honoring teams that tied their work in Showpad directly to revenue growth, pipeline acceleration, and operational results.

🔒 @qualyscloud
🏥 @pointclickcarelifesciences
⚙️ Staubli
🩺 @bbraungroup

Buyer Engagement Excellence Award: recognizing organizations creating experiences that keep complex deals moving and set a new standard for seller-buyer interactions.

🔬 @thermofisherscientific
🩸 @grifols_official

Rising Star Award: celebrating teams that achieved fast adoption, strong execution, and measurable results within their first year on the platform.

💻 @citrix
✈️ @flyairshare
💡 @luceco_group

One more round to go. Then we crown the winners at Excellence in the Field in NY this week. by @showpad

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12 days ago

The Excellence in Action Awards recognize Showpad customers and partners doing standout work across revenue growth, AI adoption, field selling, and buyer engagement. Community votes shaped the semifinalist round. Now, five executive judges decide who takes home the trophy.

Over the next week, we’re introducing the finalists one award at a time 🏆

First up: the AI Pioneer Award, recognizing organizations that moved beyond the AI hype and built workflows that change how sellers prepare, engage, and win.

⚡ @siemens_usa Electrical Products USA
🖥️ @hitachienergy Vantara
🔬 @labcorp
👟 @fabletics

Different industries. Different approaches. One thing in common: they’re proving what AI-driven selling looks like in practice.

More finalist spotlights dropping in the next week — and winners will be crowned at our upcoming Excellence in the Field event in NY 👀 by @showpad

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16 days ago

Every business event promises insights. This one sends you back to work with a plan.

Our Excellence in the Field workshop series is where revenue leaders come to solve the problems in front of them right now, together.

Candid customer stories on what's working and what isn’t. Roundtables where you set the agenda and leave with answers from peers who've already worked out similar challenges.

Hear it from , Marketing Director at @grippleltd: network with peers, share what works, and take away learnings you can act on immediately.

Coming to New York, Chicago, London, and Düsseldorf this fall.

Find your city and request to join #EITF 📍 https://eitf.showpad.com?utm_medium=social&utm_source=instagram&utm_campaign=event-eitf-2026-quotation by @showpad

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22 days ago

Put a few dozen revenue leaders in a room. Give them permission to go off-script. What happens?

Coral Banks, Head of Solutions Marketing at RS Group plc, summed it up: she came looking for reassurance. She left with a playbook.

That’s what Excellence in the Field is built for — the kind of candid, peer-driven conversations you can’t get at a 1,000-person conference. The confidence that your peers aren’t just facing the same problems — they’re solving them, and sharing how.

And you can be in the room where it happens. This fall: half-day, invite-only workshops across four cities.
🗽 New York — Oct 8
🐻 Chicago — Oct 15
💂 London — Nov 12
🇩🇪 Düsseldorf — Jan 21

Request to join: https://eitf.showpad.com?utm_medium=social&utm_source=instagram&utm_campaign=event-eitf-2026-quotation by @showpad

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25 days ago

Excellence in the Field is back. And this year, we're going farther.

We're bringing 50 revenue leaders together in five cities — New York, Chicago, Austin, London, and Düsseldorf.

Each half-day event is built around the conversations revenue teams are having behind closed doors. Off the record, peer-driven, structured around your real challenges.

Every executive workshop includes:
• A first look at our proprietary research on what's quietly costing revenue teams
• Customer-led sessions on AI rollouts, wins, and do-overs
• A working session with our product team on what's shipping next
• Small-group roundtables you’ll steer with fellow marketers, sales managers, and enablement leaders,

Spots are limited and by application only. Find your city and request to join hashtag #EITF today: https://eitf.showpad.com?utm_medium=social&utm_source=instagram&utm_campaign=event-eitf-2026 by @showpad

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3 months ago

There's a tax most revenue orgs don't see on the P&L: the hours sellers spend looking for things.

The right learning. The right answer. The right version of the deck for a specific buyer. It adds up to entire selling days lost per rep, per quarter.

Removing that friction is one of the one of the most valuable things an enablement team can do.

The teams doing it well give their sellers something better than a search bar — they give them a system that’s ready with the answer before the seller even asks. 🎯 by @showpad

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4 months ago

Congrats to Kevin Collins, who has expanded his role to Chief Operating Officer & Chief Financial Officer at Showpad! 🎉

Based in Boston, Kevin will lead day-to-day operations, finance, and legal and oversee our People and IT functions. His expanded remit reflects the trust he's earned through his ability to drive excellence across the organization.

Did you know that Showpad and Bigtincan began on opposite sides of the world — one in a medieval Belgian town, the other in Australia’s emerging tech scene?

With talent in 18 different countries, we operate with a global-first perspective, ensuring that our strategic decisions are informed by local expertise in every major region where our customers are.

Congratulations, Kevin! 🙌

#WelcomeToTheTeam #Leadership by @showpad

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4 months ago

We're delighted to welcome Phil Yennaco as Showpad's new Chief of Staff! 🎉

Based in Boston, Phil will drive alignment and operating rhythm across our company. With prior roles at Mimecast, The Mashery, and Hewlett Packard, he brings deep experience in strategy and transformation to our executive leadership team.

Did you know that Showpad’s Executive Leadership Team spans 3 continents? Having our leaders on the ground across North America, Europe, and APAC is key to our identity as a global-first company.

Strong operational alignment, even when teams like ours work together around the globe, is key to how Showpad scales its global business.

Welcome to the ’Pad, Phil! 🙌

#WelcomeToTheTeam #Leadership #Showpad #RevenueEffectiveness by @showpad

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4 months ago

Pride is what happens when people get to be themselves — out loud.

For the 17 countries where Showpadders are celebrating this month — thank you for bringing your full selves to work, to your teams, and to the people around you. That's not a small thing. Happy Pride 🏳️‍🌈

Meet Showpad Pride and our 5 other employee-powered communities: https://lnkd.in/eViJ8P7V by @showpad

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4 months ago