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Supporting founders behind the scenes 🤎
Content, clarity & consistency for your brand
SMM + Creative VA
🫰So you can focus on growing
⬇️ Work with me
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It’s been a while since I properly introduced myself. 🤎

So... Hey! I’m Nara.

I’m a Social Media Manager who loves the intersection of strategy, creativity, and storytelling.

Over the past 2 years, I’ve had the opportunity to work with clients around the world across a wide range of industries. 
Every brand has been different, and I genuinely enjoy discovering what makes each one unique.

Before specializing in social media, I spent more than 8 years in Marketing Communication, Graphic Design, and UI/UX Design. 
Looking back, those experiences shaped the way I approach content today, I care about how it looks, how it feels, and most importantly, how it connects with people.

These days, Social Media Management is my main focus, but I also continue supporting clients with Virtual Assistant work whenever they need an extra pair of hands. 
I enjoy being someone my clients can rely on, whether it’s building a content strategy or helping things run smoothly behind the scenes.

Outside of work, I’m a kindergarten mom, a coffee lover.

If you’re new here, welcome. 🤎

I’d love to get to know you too.
What’s one thing people should know about you?

#SocialMediaManager #VirtualAssistant #ContentStrategy #PersonalBranding #DigitalMarketing

Content Creation | Content Planning | Content Marketing | Instagram Management | LinkedIn Management | Small Business | Business Owner | Founder | Entrepreneur | Personal Brand by @sidebyside_nara
17
3 months ago
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If you’ve been doing everything alone… this is your sign 😌
Click the booking link in my bio and let’s talk 💛

#SMMServices #Smallbusiness #BusinessSupport #PersonalBranding #EntrepreneurMindset taken in London, United Kingdom by @sidebyside_nara
15
8 months ago
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Hi everyone! How’s your day going? 🤎😊 taken in Bali, Indonesia by @sidebyside_nara
8
a day ago
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HAHAHA, don’t take it personally. 😂🤎 We’ve all been guilty of at least one of these.

Be honest, which slide called you out the most? 👀

#SmallBusinessOwner #SocialMediaMarketing #ContentCreation #EntrepreneurLife #BusinessTips taken in London UK by @sidebyside_nara
29
3 days ago
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Marketing funnels might be an old theory, but the logic still makes sense 💯

Awareness comes first. 
People need to know you exist before they can consider buying from you.

So keep showing up, sharing your value, and reminding people what you do. 
You want your business to be the first one they think of when they need what you offer. 🤎

if people keep forgetting you exist, how will they choose you?

#MarketingFunnel #BrandAwareness #SmallBusinessMarketing #SocialMediaMarketing #EntrepreneurLife taken in Canada, Toronto by @sidebyside_nara
5
6 days ago
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Be honest… do you actually take holidays, or do you just work from a different location? 😂🏖️

I know how easy it is to become the person who handles everything in your business.

The content, the emails, the admin, the little tasks that somehow multiply overnight.

But not every task needs to be done by you.

As a Social Media Manager & Virtual Assistant, I help business owners take some of those things off their plate so they can focus on running their business without being involved in every tiny detail.

Because imagine enjoying your holiday without thinking about that one Instagram post you forgot to schedule. 🤎

📍@farmersdaughterbali
 

#VirtualAssistant #SocialMediaManager #SmallBusinessOwner #BusinessDelegation EntrepreneurLife taken in New York City by @sidebyside_nara
14
8 days ago
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Hey, you’re not out of time yet. 🤎 
A little reminder for all of us who are still figuring things out while trying to build something meaningful: 
we still have time, so let’s stop counting ourselves out before we even get there. taken in Singapore / Singapura / 新加坡 / சிங்கப்பூர் by @sidebyside_nara
13
9 days ago
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There can be so much noise around you.
Things not going as planned.
People questioning your choices.
Numbers not moving.
Plans changing.
And some days, even your own mind gets loud.

But somehow, you keep going.

You keep believing there’s more to the story than what you can see right now.

Maybe you don’t know how the next chapter will unfold.
Maybe you don’t even have the full plan yet.

But you can still trust the One who does.

A little reminder for you today, especially if you’re building something and things feel uncertain:

You don’t need to know the whole story to believe there’s a good chapter ahead. 🤎 taken in London by @sidebyside_nara
14
16 days ago
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Working hard so one day my husband can say:

“Oh, her?
Just Google her.” 😂

Because apparently, as an entrepreneur,
your ambition is supposed to be BIG.

Like…

“What do you mean you want to grow your business?”

Grow it BIGGER. 😂

And while you’re building the big dream, my job is to be your partner behind the scenes,

helping you show up,
stay consistent,
and grow on social media.

You build the business.

I’ll help make sure people can find you. 🤎🌺 by @sidebyside_nara
10
21 days ago
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I used to look at a post with no inquiries and think…

Well, that didn’t work. 😂

But the more I work with content, the more I realise we’re way too quick to judge a post by one number.

Some content brings people in.

Some helps them understand what you do.

Some makes them trust you.

And some sits quietly in the back of their mind until they’re finally ready to buy.

So yes, I still look at conversions.

But I also look at who is watching, what they’re responding to, and whether the content is moving them closer to understanding the value of what I offer.

Because getting 20,000 random views feels nice.

Getting the right 200 people to think,

“Wait… I think this is exactly what I’ve been looking for.”

That’s a different kind of win. 🤎 taken in Phoenix, Arizona by @sidebyside_nara
23
15 days ago
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Monday reminder:
Someone will always have something to say about what you do.

Too much.
Too little.
Too this.
Too that.

fair enough. 😂

We’re all allowed to have opinions.

But here’s the funny part:

you’re never going to make everyone happy.

So you might as well keep doing your thing.

Create the content.
Build the business.
Try the idea.
Change your mind.
Try again.

Someone might not like it.

that’s okay.

And yes…

slay anyway. 💅 taken in Phoenix, Arizona by @sidebyside_nara
12
17 days ago
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I use AI in my work.

It helps me brainstorm faster, get through repetitive tasks, and save a ridiculous amount of time.

But there’s still a big part of my job that needs a human brain behind it.

Knowing the brand.
Understanding the context.
Making judgement calls.
Knowing when something sounds… a little too robotic. 😂

That’s also why I see my role as an SMM + VA differently now.

I’m not competing with AI.

I’m using it to work smarter, while taking things off my client’s plate.

Because having more tools is great.

Having someone who actually knows how to use them for your business?

That’s a different thing.

How are you using AI in your business right now?

#SocialMediaManager #SmallBusinessOwner #AIForBusiness #VirtualAssistant #ContentStrategy taken in Liverpool, United Kingdom by @sidebyside_nara
14
20 days ago
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