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BRAND_LAB: ILLUSTRATION STUDIES

A look at the process behind four illustration exercises from The Art of Illustration course at LABASAD.

Full collection in the previous post.
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#branddesign 
#illustration 
#graphicdesign taken in Bern, Switzerland by @silio_keiser
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8 days ago
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BRAND_LAB: ILLUSTRATION STUDIES

Four exercises from The Art of Illustration course at LABASAD, taught by @studiokronk.

Exploring different approaches to illustration, from style and character to visual communication.

For the STYLE TEST exercise: a coffee pouch concept created for a course exercise, inspired by @apfelgoldbern.
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#branddesign #illustration #graphicdesign Illustration study showing a coffee pouch concept created as a course exercise, inspired by @apfelgoldbern in Bern. taken in Bern, Switzerland by @silio_keiser
3
16 days ago
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BRAND_LAB: NONNA PINA’S GNOCCHI

A glimpse into the process behind Nonna Pina’s Gnocchi.

More about the project in the previous post.

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#industrialdesign #productdesign #designprocess taken in Bern, Switzerland by @silio_keiser
1
a month ago
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BRAND_LAB: NONNAS GNOCCHI
Visual Identity (2026)

A joke-turned-life-plan. Born from a second date and an artisanal pivot.

The logic: Potato, egg, salt. Simple. Perfect.

Honoring the spirit of the Italian chef. Small batches, rolled by hand. Served in ceramic, never plastic.

Nonnas Gnocchi.
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#logodesign #visualidentidy #brandidentity A hero shot of the "Nonnas Gnocchi" logo—a minimalist gnocchi icon with bold, rounded typography—overlaid on a bowl of fresh gnocchi with tomato sauce and parmesan. by @silio_keiser
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6 months ago
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BRAND_LAB

A series of selected projects from my current online master in brand design at @labasad_design 

Starting soon.
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#branddesign
#visualidentity
#graphicdesign taken in Barcelona, España by @silio_keiser
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7 months ago
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ARCHIVE_01: KOKAN

The wooden spoon from different sides.

More about the project in the previous post.
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#industrialdesign #designprocess #productdesign taken in Basel, Switzerland by @silio_keiser
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7 months ago
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ARCHIVE_01: KOKAN
Cutlery Set (2014)

Bridging two worlds. A study on Western and Eastern dining cultures.

Observation: One side favors the fork and knife. The other, the spoon and chopsticks.

The goal was a singular design language. Four distinct tools, one compact form.

#industrialdesign #designprocess  #productdesign A minimalist wooden spoon with a deep, carved bowl and a tapered handle resting on a white tablecloth next to a blue bowl of noodles. taken in Basel, Switzerland by @silio_keiser
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7 months ago
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SO LONG COVID
Podcast launch

The identity in its final environment.

A modular design system tailored for social storytelling and digital streaming.

Consistency across every touchpoint, from the main cover to narrative social frames.

The series is now live.

Listen via @so.long.covid 

#branddesign #visualidentity #logodesign taken in Bern, Switzerland by @silio_keiser
1
7 months ago
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ARCHIVE_01: GALLO

The logic behind the form.

A 9-second look at how a paper scrap became a lamp (2012).

No brief. Just cutting, folding, and letting the material lead.
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#i̇ndustrialdesign #designprocesses #productdesign taken in Verdabbio, Switzerland by @silio_keiser
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7 months ago
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ARCHIVE_01: GALLO
Table Lamp (2012)

A late-night discovery.
Lost in music and a few strips of paper.

The lampshade emerged first,
 a case where function followed form.

No brief, no school assignment.
Just a personal exploration.

The wooden legs were built the following day.
Their stance reminded me of a rooster.

Hence the name: Gallo. Minimalist industrial design table lamp named Gallo with a curved white paper lampshade and light wood legs lit against a white wall. taken in Verdabbio, Switzerland by @silio_keiser
1
7 months ago
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SO LONG COVID
Logo exploration

So Long Covid is a narrative podcast series about recovery from Long Covid.

After the first briefing,
initial concepts were developed around tone and content.

Three directions were presented.

During the refinement process,
a more reduced wordmark emerged.

It became the identity.

@so.long.covid 

#logodesign #visualidentidy #brandidentity taken in Bern, Switzerland by @silio_keiser
4
8 months ago
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ARCHIVE_01

A series of selected projects
from my time at @hgkbasel_industrialdesign 
and @maindmastersupsi.

Starting soon.

#productdesign #industrialdesigner #interactiondesign taken in Basel, Switzerland by @silio_keiser
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8 months ago
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